Social Media Strategies Summit

MARCH 25, 2021

After all, social media – a key driver of social commerce – is used by more than half the world’s population , rising to three-quarters or more in markets like Northern and Western Europe, and North America. Simply put, all of this means social commerce is already too big to ignore – and it’s only going to get bigger!

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Likeable

JANUARY 23, 2019

Social media is constantly changing. To that end, we’re providing a roundup of the most important social media statistics you should know going into 2019. billion on social advertising this year, with $9.82 billion being spent on social video advertising. Don’t miss the latest social media research.

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Hootsuite

DECEMBER 20, 2019

Facebook demographics reach farther and wider than any other social media network. Between April and September 2019, Facebook says it disabled more than 3.2 Between July and September in 2019, Facebook advertising growth rate was 0.4%. fewer teenagers when compared to the second quarter of 2019.

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Social Media Facebook Marketing HootSuite 111

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. billion by 2021.

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agora pulse

MAY 1, 2019

Armies of developers assaulted the seven kingdoms of Facebook this week as Mark Zuckerberg’s team hosted 2019’s F8—a conference specifically for Facebook developers. 2019 will mark the 5th, and is therefore referred to as FB5. 2019 will mark the 5th, and is therefore referred to as FB5. What’s going to be different?

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Rebekah Radice

JANUARY 7, 2019

When was the last time you clicked over to Facebook or Instagram and scrolled through your feed? It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance.

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Ignite Social Media

FEBRUARY 13, 2017

They say a photo is worth a thousand words—and, if social media trends are any indication, this adage is more relevant than ever as images continue to drive top engagements across all social media platforms. According to Cisco, by 2019 80% of all Internet traffic will be video.

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Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. Like and/or comment to win.

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Hootsuite

APRIL 15, 2020

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. This post breaks down the basics of effectively using hashtags on social media and why you should use them. Why use hashtags?

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Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. Source: Mobile Marketer.

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Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. The 2019 Edelman Trust Barometer found that 67% of employees expect their employer to have “a greater purpose” and their jobs to have a “meaningful societal impact.”

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Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. Social media has evolved from a place to connect with friends, into a 360° destination for entertainment, education, and e-commerce inspiration. a video-first offering can be.

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Video Social Media Brands Instagram 100

Hootsuite

MAY 29, 2020

As our blog from 2019 reported, employees of a company tend to have 10 times more followers than the company itself. And while only about 2% of employees reshare their company’s social posts, they are responsible for 20% of overall engagement. Hootsuite Amplify is a robust, comprehensive tool that can: Increase social reach.

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LinkedIn HootSuite Skills News 140

Likeable

APRIL 2, 2019

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. No matter how much social media evolves, one thing will always be true: great content wins. We’re too focused on performance.

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Retail Brands Authentication Loyalty 87

Likeable

AUGUST 13, 2019

TikTok, the short-form mobile video app that’s popular among Gen Z , is rapidly growing its incredibly young user base and marketers have been waiting for the platform to offer advertising options. First, and most importantly, there is currently only one ad unit: the standard in-feed video ad. Biddable Ads. Hashtag Challenge.

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Sprout Social

MARCH 26, 2019

Last updated: March 26, 2019. And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US. And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US. Facebook Feed ads. Facebook Feed ads.

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Later

DECEMBER 11, 2020

While it’s been a challenging year, social media played an integral role in helping businesses make connections, build online communities, reach new customers, and drive sales. As you begin planning your social media strategy for 2021, we’re highlighting every cool new Later feature we released in 2020. .

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Features Review Instagram Mobile 70

Buffer Social

DECEMBER 17, 2019

According to one survey , “47 percent of social media users saw Pinterest as the platform for discovering and shopping for products—more than three times higher than those who cited Facebook or Instagram.”. Create mobile-first content. As with most sites, mobile is extremely important on Pinterest. Time your campaigns.

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Later

JULY 3, 2020

In fact, Instagram released more e-commerce features in the past few months than they did in all of 2019! A post shared by lululemon (@lululemon) on Jul 2, 2019 at 4:06pm PDT. We even launched our very own IGTV series called Screen Time with Later where we recap the top trends, cultural moments, and social media news of the week!

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Hootsuite

NOVEMBER 28, 2019

Simple: Facebook Live is a fantastic way to increase social media engagement. All you need is a mobile device — and the right steps of course. How to create a mobile Facebook Live video from your business page. Open the Facebook app on your mobile device. Open the Facebook app on your mobile device.

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Likeable

MARCH 26, 2019

In 2016, a new video sharing mobile app named Douyin launched in China. Open the TikTok app, and you will see short-form looping videos on the “For You” home feed. To the right, there’s a heart icon to “like,” a speech bubble to “comment,” and a “share” icon to either post on social media or send as a text message.

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Later

DECEMBER 23, 2019

Your Instagram feed is the first thing a visitor sees when they land on a new profile, so it’s important you make a good impression. . Because when we start to think of our Instagram content in grid-format, 9-12 categories is the magic number that represents each post in your feed as a new follower scrolls through your profile. .

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Hootsuite

MARCH 16, 2020

In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . Brand Takeover : Ad appears when TikTok users open the app and completely take over the screen for a few seconds before turning into an In-Feed Video ad. . The exception is the first: In-Feed Video ads. TikTok account setup.

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Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 billion users , making it the top social media platform for the total number of active users. 655 million monthly active users that are mobile only. Let’s look at the numbers.

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Instagram Strategy Facebook Social Networking 101

Hootsuite

MAY 20, 2020

Ultimately, this will give you a boost in the Twitter news feed. To go live, open the Twitter app on your iOS or Android smartphone, tablet, or other mobile device. — Made by Google (@madebygoogle) October 15, 2019. — Twitter Live (@TwitterLive) December 10, 2019. Open the Twitter app . madebygoogle [link].

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Sprout Social

JULY 31, 2019

Best times to post on social media for 2019. A complete calendar of hashtag holidays for 2019. Why you need a social media customer service plan. How to Perform a Social Media Audit (Free Template Included). All of the Social Media Metrics That Matter. Related Articles.

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Team Notification Report Metrics 83

Later

JUNE 2, 2019

If you want to gain followers and build your brand awareness on Instagram, you need to have a strong and recognizable Instagram aesthetic across your feed and stories. Thankfully, there’s a quick and easy way to achieve a cohesive aesthetic on your feed — presets! 2: Use Adobe Lightroom CC App to Edit Photos with Mobile Presets.

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Instagram Template Templates Hashtag 70

Later

JUNE 9, 2020

Wavve is a desktop app that lets you turn your podcast audio into engaging animated videos for social media. As great as audiograms are for promoting your podcasts, they shouldn’t stand out in your feed or feel out of place. This goes back to the importance of building a cohesive Instagram feed and aesthetic.

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Instagram Influencer Hosting Template 102

Later

DECEMBER 4, 2020

For a year full of changes, the launch of Instagram Reels was probably the biggest shake-up on social media. Scrolling the Home feed. Also, Reels can appear within your Instagram home feed. As you scroll, Reels from the brands you follow will appear in your personalized feed. The Explore page.

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Instagram How To Feed Feedly 88

Sprout Social

MAY 5, 2019

Rosie Clayton’s Instagram feed is filled with colorful dresses and outfits against colorful walls. Taylor Lorenz’s article in The Atlantic forecasts a more ‘authentic’ trend driven by the network’s youngest users that strives to return to what Instagram used to look like when your feed was just friends. How to create a strategy.

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yMarketingMatters

SEPTEMBER 23, 2016

Insights on Instagram give businesses actionable information about who their followers are and which posts resonate better than others—all from within the mobile app. million by 2019. More than one-third of mobile phone users (89.4 of social network users will use Instagram. Instagram counted 77.6

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Later

MARCH 10, 2019

Linkin.bio by Later is an Instagram tool that helps your followers find the exact URL they’re looking for from your feed, like a specific product page or newsworthy article. Here at Later, we want to make it easier to grow your business with social media. A post shared by Well+Good (@iamwellandgood) on Mar 7, 2019 at 4:30pm PST.

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Later

MAY 10, 2019

Working online, especially in social media, presents its own unique set of challenges for our mental health. From never fully switching off from our work and constant ping notifications on our mobiles to receiving hurtful comments on our Instagram accounts, it can be difficult to protect our mental health each day.

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Keyhole.co

JANUARY 28, 2023

In this guide, we’ll be covering every metric available in YouTube Studio , which was reconfigured in 2019. If the majority of your viewers are coming from mobile devices, they may be more interested in shorter videos or videos with subtitles. You can access these metrics on the left sidebar of YouTube Studio under “Analytics.”

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Metrics Analytics YouTube Price 98

Later

MARCH 6, 2019

Have you spotted Instagram comments from huge brands or celebrities popping up in your feed as you scroll through the latest posts? . Brands are no longer just interacting on their own profile’s posts anymore — they’re leaving the comfort of their feed to engage and communicate with other brands on Instagram. But that’s not all.

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Comments Instagram Brands Feed 86

Buffer Social

JANUARY 2, 2019

2019 is here and gone are the days where generating audience engagement on social media was primarily a passive process. The brands that are successful in delivering personalized experiences to their audiences are the brands that are likely to thrive with their social media strategies in the coming year.

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Hootsuite

DECEMBER 10, 2019

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. That’s why we interviewed more than 3,000 marketers toward the end of 2019. This gave us multiple perspectives on the social trends that matter most in the year ahead.

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