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An Introduction to Vertical Social Networks

Buffer Social

Rule of thumb: If there is a subreddit about it, there is a vertical social network opportunity — GREG ISENBERG (@gregisenberg) May 25, 2020. In this article, we’ll go through what vertical networks are and the opportunities for businesses to adopt them in their marketing strategy. What are vertical networks?

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Link Love Monthly: Best of February 2011

SocialFish

Beyond Positioning: Establishing Authentic Optimal Distinctiveness (CV Harquail). Expanding the Concept of Event Social Networking Beyond Online Platforms (Michelle Bruno). How Social Media Is Pushing the Limits of Legal Ethics (GigaOm). unassociated 2011 is open for registration! Is this Seat Taken?—Expanding

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. Be authentic.

Trends 279
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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them.

Questions 104
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Our Shifting Notion of Search, Social and Mobile.

Direct Marketing Observations

Online social networks are redefining our offline relationships both casual and personal. Social networks are not what they used to be. Social continues to evolve into something devoid of privacy and chock full of transparency with authenticity caught somewhere in the middle. We will define it.

Mobile 177
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Celebrating 200 Episodes #SocialZoomFactor Podcast – Power of Media Differentiation

Pam Moore

Ever since the day we launched our first agency in early 2010, sold it in late 2011 and built the following agency, Marketing Nutz to where it is today, we have held on tight to our WHY of business and life. 6 tips to differentiate and diversify by selecting the right new media & social networks to embrace to grow your business.

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Social Media Changes The Branding Game

Diva Marketing Blog

Do we expect too much from social media and in particular social networks? Social media has become a one-stop shop for extending the brand. . does social media really fit as a branding tactic? However, social media adds the dimension o f people having conversations. Contest ends midnight September 15, 2011.