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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

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3 ways to adapt content for the era of social media entertainment

Sprout Social

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

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Social Media Degrees Provide Advancement Opportunities in Associations and Nonprofit Organizations

SocialFish

Due to a large number of associations and other organizations using social media such as YouTube, Facebook, and Twitter for marketing campaigns and public relations, employers are increasingly seeking those who have social media knowledge and skills. photo © 2007 Chris Metcalf | more info (via: Wylio ).

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How to Use Hashtags: A Quick and Simple Guide for Every Network

Hootsuite

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. This post breaks down the basics of effectively using hashtags on social media and why you should use them. Hashtag basics.

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Top 10 Powerful Moments That Shaped Social Media History Over the Last 20 Years

Buffer Social

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

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Social Media and Travel

Social Media Marketing

The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. They've made great use of Flickr, YouTube, Twitter, Facebook and more and have always led with a very human and very customer-centric approach. That finger wag gets me every time.

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Digital grassroots: the Internet fights back

Sherrilynne Starkie

His topic, the year the Internet fought back, focused on how a genuine grassroots movement, fuelled by social media, impacted the Canadian Federal government’s digital copyright law. From then the movement grew: The Fair Copyright for Canada Facebook Group was launched in 2007 and soon had 90,000 members. There is no song book.

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