The Marketing Blog

SEPTEMBER 10, 2009

47 pm Royal Challengers Bangalore Fanatic Fans Challenge Jump to Comments Good friend Nidhi Makhija who works for a digital agency called Experience Commerce just sent me an email about the social media campaign for IPL’s Royal Challengers Bangalore , called the RCB Fanatic Fans Challenge. However, I still review some Web 2.0

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Convince & Convert

FEBRUARY 3, 2016

Ardath Albee, author, persona creator, and digital story strategist, was running a tech start-up in 2000, during the first-ever iteration of marketing automation. Ardath joins us on the Business of Story to share the amazing wisdom she has gleaned from her 30+ years of marketing insight. It’s All About the Customer.

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Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. Unfortunately, the confusion surrounding hashtags prevents some marketers from using them to their full potential. To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags.

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Buzz Marketing for Technology

JUNE 28, 2008

2007 New Yorker Festival. Watch videos from the 2007 New Yorker Festival. AUDIO: The Campaign Trail Podcast : June 26, 2008. AUDIO: The Campaign Trail Podcast : June 12, 2008. AUDIO: The Campaign Trail Podcast : June 5, 2008. The Naked Campaign : Steve Brodner draws the Presidential candidates. debug: false.

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Buzz Marketing for Technology

JUNE 27, 2008

April 19th, 2007 (8:54am) Anne Zelenka 94 Comments. technologies (including blogs, wikis, and prediction markets), approaches, and initiatives. James Governor’s Monkchips » More Thoughts on Discontinuous Productivity says: April 19th, 2007 9:30am. [.] Edgar says: April 19th, 2007 9:59am. Advertise |.

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Taylor Marek

MARCH 30, 2010

I don’t remember the exact conversation, but it sparked this idea. Well, to put it bluntly, you MARKET to them. How do you capture the entire market’s attention? You can do something stupid and completely blow up your reputation, causing ripples in the market. Why do you market to certain segments of people?

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How To Avatar WordPress Case Study 105

Sprout Social

JULY 11, 2016

— Chris Messina (@chrismessina) August 23, 2007. In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending. — Eric Rice (@ericrice) March 16, 2007. In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending.

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The Marketing Blog

JANUARY 5, 2009

Bright and enthusiastic minds are engaging in quality conversations with a mutual feeling of participation/collaboration. Twitter lights up with Social Media Conversations The usage of Twitter has picked up exponentially in India. But we need to ensure that each campaign has its own specific needs and strategies.

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Techipedia: Tamar Weinberg

JANUARY 5, 2009

This year, I present you my favorite timeless posts of 2007, complete with descriptions about each blog post (which more than quadrupled the workload for me this time around, especially because I tripled the amount of links, but I had fun!) Perhaps Darren’s advice resonated with his readers?

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Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.

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The Marketing Blog

NOVEMBER 25, 2007

and more 6 Comments media.fastrack.in » Blog Archive » Fastrack adopts social media December 22, 2007 at 8:20 am [.] Reply an analysis « web-a-too-ee November 30, 2007 at 3:56 pm [.] Reply daksh November 30, 2007 at 8:31 am Hi Simeran, Thanks for adding to the conversation. A couple of points: Media.

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Pixlee

APRIL 4, 2017

Back in 2007 when Chris Messina —then a designer at Google—suggested the use of hashtags on Twitter for creating “groups”, no one thought the little pound symbol that could become as widely adopted for news feed sorting and searching as it has today. See where the conversations lie and the varying tones around certain topics.

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Firebelly

FEBRUARY 4, 2010

Blogging by teens (ages 12-17) has been cut in half - from 28 percent in 2006 to 14 percent in 2009. Where did they go? Social networking sites (SNS). 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. 71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. View an alternate.

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Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

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Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I’ll admit (a little secret of mine) that I initially befriended a few folks I admired on TV (specifically, 2006-2007′s Beauty and the Geek) but since I have no personal connection to the guys, I deleted the non-genuine contacts.

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Firebelly

OCTOBER 22, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketing might be for you (and it might not) | Main | Five Reasons Why I Love Wordpress » October 22, 2009 You can’t fight the power of video. Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun.

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Bare Feet Studios

SEPTEMBER 8, 2010

We all go into business because we like doing something – be it fixing cars, flying planes, making muffins, or creating ad campaigns. But then we get bogged down with hiring and firing, taxes, government regulations, market share, and all matter of other requirements that for many of us are no. Business is fun again.

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Social Media Upcoming Conference Social Networking 96

Social Media Network Marketing

AUGUST 14, 2010

Saturday, August 14, 2010 How To Measure Your Social Media Efforts Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. This is simple business practice not restricted and not limited by marketing efforts alone. Unported License. Unported License. What are your thoughts?

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Social Media How To ROI Reputation 93

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments).

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Apple Twitter Forums Policies 154

Twist Image

NOVEMBER 29, 2011

Personally, I was a little late to the game (joining in February of 2007). If you only follow back those who are truly interesting to you, it's a better way to curate content and dive deeper into some of the meatier conversations. digital marketing evangelist. online conversations. Tags: advertising campaign.

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Twitter Press Release Tumblr ROI 103

Social Media Network Marketing

MAY 29, 2010

Define ROI and success benchmarks and methods to ensure business objectives are met through social media engagement Understand how to implement digital strategies in a marketing environment, knowing the parameters and KPIs that are unique to certain industries/clients. Unported License. Unported License.

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Janet Fouts

JUNE 14, 2011

In 2007, Rik authored a report on “Best Practices for Nonprofits in Second Life,&# still one of the definitive resources for public sector organizations working in virtual worlds. Register Here: https://www3.gotomeeting.com/register/730428078. gotomeeting.com/register/730428078.

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Virtual World Collaboration Education Curation 136

Bare Feet Studios

MAY 19, 2010

I had been hired to create, staff, and execute a Social Media Campaign for the Bureau, all in the span of less than six weeks. and Project Lead Please stay tuned for a followup post where I will share some data with you and the four-pronged approach that helped make this campaign so successful! Aloha, Share/Bookmark Thanks for reading!

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Social Media How To Upcoming Viddler 42

Firebelly

JANUARY 26, 2010

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments. Having trouble reading this image? View an alternate.

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YouTube Paid Search SMS Syndication 143

Social Media Network Marketing

JUNE 7, 2010

But of course, if you don't know what you're doing, it will probably hurt your campaign even more. How To Measure Your Social Media Efforts Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. Social Media Networking is part of the overall marketing scenario.

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Reputation Social Media Communities Widget 62

Hootsuite

NOVEMBER 3, 2022

Read on to find out how to effectively market to this unique demographic with ever growing buying power. Marketing to Gen Z vs. Millennials. In the past, Gen Z and Millennials have often been grouped together as “digital natives” when it comes to marketing. How to market to Gen Z: 7 best practices. Put values first.

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Airlines Marketing How To Influencer 109

Social Media Network Marketing

MAY 31, 2010

As a result, those companies that use the strongest social CRM integrations should increase revenue; expand market share; improve their corporate image and, maybe, even fine-tune product development to offer items with the most wished-for features or capabilities. Unported License. Unported License.

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Social Media Social CRM Reputation Widget 62

Oktopost

JUNE 5, 2023

Countless marketing teams have wiled away many hours on this debate, waiting for some lightning bolt of clarity to strike. Through email, you can measure interest through open and click-through rates – or, conversely, disinterred through unsubscribe rates. And there is, of course, a key difference.

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Social Media Marketing ROI Campaign 84

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

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Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. Here’s 2007. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009.

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Marketing SEO Journal Engineering 265

Waxing UnLyrical

DECEMBER 21, 2010

It really is a conversation platform. What’s really cool about Amplify is that when you want to start a conversation, you have 1,000 characters with which to do it. More often than not, I’ve found sharing those thoughts is what sparks conversation. It syncs with several platforms. pts Settings. as "success."

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Bare Feet Studios

OCTOBER 10, 2008

On the contrary, finding the signals within the noise is not easy, not obvious, and when it comes to businesses developing social media campaigns, I do support the likes of, “Don’t try this yourself. Recipe 31 : Recipe 31 creates customers through conversations. This ad featured a professional driver on a closed course.&#

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Bare Feet Studios

JANUARY 4, 2010

Ike did not have a blog, or a Twitter account, or know anything about Facebook or RSS, but they did tap into their network of friends, who used word-of-mouth marketing to tell a wider circle of friends, and take them to the winning position in the contest. Ike: social media campaign by @smchi. Ma Ka Hana Ka ?Ike But First!

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Social Media Flickr Upcoming Transportation 47

Bare Feet Studios

JUNE 9, 2010

We saw the intrinsic value of this real-time, widely distributed conversation and we wanted them to grow into a stable, successful business. I don’t think “everyone&# is the only valuable market proposition. This is why Twitter is a tool, not a marketing plan and some day, there will be a different tool.

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Bare Feet Studios

AUGUST 19, 2009

Ford is getting good coverage on its Fiesta Movement Social Marketing campaign (thanks to my mom for sending that link). There’s good news in Detroit with GM announcing the Volt will get 230 miles per gallon. t out of your time? You can download the flyer (PDF) here.

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Bare Feet Studios

OCTOBER 15, 2008

It encompasses other buzzwords and concepts you may have heard, from social networks like FaceBook , LinkedIn , and MySpace , to conversational marketing, web 2.0, At its core, it is about having internet-enabled conversations and from those conversations, building relationships that can lead to transactions and brand-building.

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Bare Feet Studios

OCTOBER 1, 2008

Though they are free and quick to sign up for, each service has its own DNA or culture, and understanding how to develop campaigns for each of them is a job for experts. If you want to learn how to use conversation to your advantage, please come join us as we walk the talk and engage with you.

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