Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

Social Media 220

Social Media Marketing Cost Guidelines 220

Oktopost

FEBRUARY 9, 2021

For savvy B2B social media marketers, LinkedIn plays a vital role in online engagement. Another contributing factor in its resurgence is the wide range of marketing activities that LinkedIn facilitates to B2B marketers. Specifically, marketers can improve their lead gen, content marketing, and paid advertising on the platform.

Hashtag 118

Hashtag LinkedIn How To B2B 118

Stay N' Alive

JUNE 20, 2017

When you get down to it, social media marketing is one of the most effective marketing platforms in today’s world, and we have the statistics to prove it! To believe social media is just a passing fad might have made sense in 2007 when it was still in development. Social media campaigns almost always go under-reported.

Social Media 63

Social Media ROI Marketing Statistics 63

Mindjumpers

JUNE 8, 2012

This is what American Express saw in failure rate of small businesses, which had increased with 40 percent from 2007 to 2010. To quickly reach as many people as possible, the brand made Facebook the hub of its marketing efforts for the initiative. The case recently won the Blue Award, the best possible, at Facebook Studio Award 2012.

CSR 237

CSR Small Business Case Study Communities 237

Writtent Blog

MAY 20, 2014

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social media marketing is the most popular content promotion tactic by a mile.

Trends 95

Trends Content Marketing Curation 95

The Marketing Blog

AUGUST 3, 2010

The team is headed by Jessie Paul, who was previously the Chief Marketing Officer of Wipro’s IT business. Here on Facebook you can define your age group, demographics and then run a targeted campaign resulting in subsequent cost savings when compared to Print/TV advertisement. What is your Facebook plan? Share your tips with us!

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Waxing UnLyrical

DECEMBER 13, 2012

Let’s go back in time five years to 2007. With their campaign last spring, the creators of a watch that syncs with smartphones managed to raise over $10 million dollars. When they began the campaign, they set a goal of $100,000. Explain in your campaign why you’ve set your goal the figure you choose.

Wikimedia 204

Wikimedia How To Banking Wireless 204

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. The most recent data shows that of the small businesses that opened in March 2007, 33% made it to March 2017.). But now, it needs a little power boost.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Convince & Convert

FEBRUARY 3, 2016

Ardath Albee, author, persona creator, and digital story strategist, was running a tech start-up in 2000, during the first-ever iteration of marketing automation. Ardath joins us on the Business of Story to share the amazing wisdom she has gleaned from her 30+ years of marketing insight. It’s All About the Customer.

B2B 60

B2B How To Marketing Conference 60

Ignite Social Media

FEBRUARY 8, 2019

Since our agency started, back in 2007, social media has evolved drastically. Lead generation campaigns can be run across just about every social network. These leads can be used for retargeting on social but also passed to other areas of the marketing departments for cultivation.

Metrics 117

Metrics Conversation B2B Analytics 117

Buzz Marketing for Technology

JANUARY 12, 2010

Ok so what does a humpback whale have to do with marketing? Check out this campaign from Greenpeace for the answer. On December 10, 2007, Mister Splashy Pants was announced the winner of the competition. Tags: Buzz Marketing Cause Marketing Crowdsourcing PR Social Media. Share it on StumbleUpon. No related posts.

Crowdsourcing 199

Crowdsourcing Reddit Cause marketing Meme 199

The Marketing Blog

SEPTEMBER 10, 2009

47 pm Royal Challengers Bangalore Fanatic Fans Challenge Jump to Comments Good friend Nidhi Makhija who works for a digital agency called Experience Commerce just sent me an email about the social media campaign for IPL’s Royal Challengers Bangalore , called the RCB Fanatic Fans Challenge. However, I still review some Web 2.0

Web 2.0 109

Web 2.0 Startup FeedBurner Case Study 109

Hootsuite

APRIL 15, 2020

They were first used as hashtags in the summer of 2007 by Chris Messina. That’s when the web marketing specialist walked into Twitter’s offices with an idea. — Chris Messina (@chrismessina) August 23, 2007. Another example is Cheerios and its #CheeriosHeartHuntSweepstakes campaign. What is a hashtag?

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

SocialFish

NOVEMBER 12, 2010

Due to a large number of associations and other organizations using social media such as YouTube, Facebook, and Twitter for marketing campaigns and public relations, employers are increasingly seeking those who have social media knowledge and skills. photo © 2007 Chris Metcalf | more info (via: Wylio ).

Organization 229

Organization Social Media Social Media Management Skills 229

Twist Image

MAY 6, 2015

It's near-impossible to find any semblance of a marketing campaign that hasn't attached itself to some kind of hashtag or Twitter call-out. With that, Twitter seems to be struggling at marketing itself. . I joined the platform in late 2006, but did not send my first tweet until 2007. The Twitter struggle. .

Twitter 40

Twitter Marketing Hashtag LinkedIn 40

Ignite Social Media

DECEMBER 15, 2016

This rise in activity has brought so many brands to understand the value of social media marketing, leading them to work with agencies such as ourselves. Although we were founded in 2007, it took some time before people began to recognize who we were. W3 Awards Silver for Social Content & Marketing – Events.

Social Media 60

Social Media Campaign Fashion Team 60

Buzz Marketing for Technology

JUNE 27, 2008

April 19th, 2007 (8:54am) Anne Zelenka 94 Comments. technologies (including blogs, wikis, and prediction markets), approaches, and initiatives. James Governor’s Monkchips » More Thoughts on Discontinuous Productivity says: April 19th, 2007 9:30am. [.] Edgar says: April 19th, 2007 9:59am. Advertise |.

Wiki 247

Wiki Web 2.0 RSS Products 247

Unmetric

AUGUST 2, 2019

Instagram has proven to be a great platform for brands to market their products. In fact, 60% of the world’s top brands use this photo/video sharing network for marketing, so it’s little wonder brands are doing everything they can to grow their audience. Gucci runs several campaigns on Instagram that garners a lot of engagement.

Instagram 155

Instagram Brands Fashion Sports 155

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. This rapid increase forced marketers to ditch traditional practices and get creative with their ideas. And as a result, so has the role of social media managers.

Social Media 90

Social Media Content Airlines Authentication 90

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic. Start with strong social marketing fundamentals.

Tips 141

Tips HootSuite Facebook How To 141

Waxing UnLyrical

JULY 15, 2011

If you’re embarking on a marketing campaign that includes spreading awareness (and which marketing campaign doesn’t), you might want to take a page out of Arena Stage ‘s playbook and look for “initiators&# instead of “influencers.&#.

Vocus 198

Vocus Foursquare Campaign Influencer 198

Techipedia: Tamar Weinberg

MAY 13, 2008

A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. And it turned out that the whole thing was a viral marketing sham, too, which was discovered by numerous Digg members. The issue at hand is not the fact that the company was virtually unknown.

Social Media 100

Social Media Digg Brands Marketing 100

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. Unfortunately, the confusion surrounding hashtags prevents some marketers from using them to their full potential. To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Taylor Marek

MARCH 30, 2010

Well, to put it bluntly, you MARKET to them. How do you capture the entire market’s attention? You can do something stupid and completely blow up your reputation, causing ripples in the market. You can do something stupid and completely blow up your reputation, causing ripples in the market. deal closed.

How To 105

How To Avatar WordPress Case Study 105

Buzz Marketing for Technology

JUNE 28, 2008

2007 New Yorker Festival. Watch videos from the 2007 New Yorker Festival. AUDIO: The Campaign Trail Podcast : June 26, 2008. AUDIO: The Campaign Trail Podcast : June 12, 2008. AUDIO: The Campaign Trail Podcast : June 5, 2008. The Naked Campaign : Steve Brodner draws the Presidential candidates. debug: false.

Video 255

Video Conference Energy Policies 255

Taylor Marek

DECEMBER 23, 2009

Mashable just posted an article on Pepsi dropping the Super Bowl Ads in favor of a $20M Social Media Campaign. If Pepsi can pull off their $20M social media campaign in 2010, that will show the world something. Listen closely here. Anyone think the Social Media Revolution is still a fad, or are we going to wake up? I am dead serious.

Social Media 107

Social Media Avatar WordPress Case Study 107

Techipedia: Tamar Weinberg

JANUARY 5, 2009

This year, I present you my favorite timeless posts of 2007, complete with descriptions about each blog post (which more than quadrupled the workload for me this time around, especially because I tripled the amount of links, but I had fun!) Perhaps Darren’s advice resonated with his readers?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.

Social Media 221

Social Media Marketing Digg Consultant 221

Taylor Marek

JANUARY 5, 2010

84% of businesses can’t be wrong if they are starting to implement some kind of social media marketing campaign, including Pepsi. Traditional Media is trying to blow this off as a plink in the bucket, while unawares are trying to leech and destroy the base Social Media Marketing is upon. Anyone notice the parallels?

Avatar 100

Avatar Social Media WordPress Case Study 100

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands 133

Brands Message Boards Travel Forums 133

Sprout Social

JULY 11, 2016

— Chris Messina (@chrismessina) August 23, 2007. In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending. — Eric Rice (@ericrice) March 16, 2007. In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending.

Hashtag 40

Hashtag Brands Badge Proposal 40

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How can I market effectively with Flickr ? Great content, #2, works across the board for social media.

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I’ll admit (a little secret of mine) that I initially befriended a few folks I admired on TV (specifically, 2006-2007′s Beauty and the Geek) but since I have no personal connection to the guys, I deleted the non-genuine contacts.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

The Marketing Blog

JANUARY 5, 2009

check out this interesting site [link] Reply Bhanu January 28, 2009 at 3:28 pm @sudhindra, yes absolutely, Barrack Obama knows about Internet Marketing & the reach of Social Media marketing, but how about people who has half knowledge about Social Media strategies and internet marketing, there are maximum chances of failing in the initial stage.

Social Media 104

Social Media Web 2.0 Startup Blogosphere 104

Proactive Report

AUGUST 5, 2009

The finding of a new survey from the Association of National Advertisers, BtoB Magazine and marketing services firm Mktg should put that thought to rest — more than half the marketers polled (55 percent) said they’ve shifted funds from traditional media budgets to execute social media campaigns. YouTube (65 percent).

Social Media 40

Social Media Marketing Survey Mobile 40

Adam Sherk

OCTOBER 24, 2012

The Globetrotters are also a case in which you can actually use a phrase like “legendary team” without it being an overused buzzword or marketing speak. He has grown annual coverage for the Globetrotters by nearly 507 percent over a six-year period (2007-2012), including an all-time record of more than 2.8 PHOENIX, Oct.

Press Release 108

Press Release Sports Team Statistics 108

The Marketing Blog

NOVEMBER 25, 2007

and more 6 Comments media.fastrack.in » Blog Archive » Fastrack adopts social media December 22, 2007 at 8:20 am [.] Reply an analysis « web-a-too-ee November 30, 2007 at 3:56 pm [.] Reply daksh November 30, 2007 at 8:31 am Hi Simeran, Thanks for adding to the conversation. Read the original post here. [.]

Social Media 100

Social Media Web 2.0 Startup Flickr 100