Where do Web 2.0 ideas start?

Direct Marketing Observations

marc meyer social media web 2.0 Tags: Web 2.0 start ups

Revisiting the Web 2.0 Dictionary - Part I

The Marketing Blog

Home About In the Media 100th Post and 1 Year Completion Catching Up With Shane Warne April 10, 2008.6:29 29 am Revisiting the Web 2.0 Dictionary – Part I Jump to Comments ‘Web 2.0′ ′ and related concepts have been the most heard, most searched and most talked about terms on the web & otherwise. Since the time I first heard about ‘Web 2.0′, Search frequency for Web 2.0

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Survey says. Marketers are tired of Web 2.0!!

Buzz Marketing for Technology

One of the more interesting highlights for me was when MENG executives were asked what industry buzz words, if any, they were most tired of hearing Web 2.0 In addition, many terms related to Web 2.0 were also frequently mentioned (Social networking, blogging, etc.). Does this mean the luster of Web 2.0, Social Networking and Social Media is coming to an end in the minds of marketers? Web 2.0

Top 100 Most Innovative and Influential People in the Web 2.0 World

Bill Hartzer

Internet Evolution has come up with their first-ever list of the top 100 most innovative and influential people in the Web 2.0 In the social networking category, Mark Zuckerberg, the Founder of Facebook , beat out Kevin Rose, the Founder of Digg. Internet Evolution has narrowed down the list into 10 different categories, which include the most innovative and influential people in each category: Social Networking. News/Media. World: 1) Social Networking.

Media Relations in a Web 2.0 World

Proactive Report

One of the keynote panels was about the media and their needs in today’s Web 2.0 When asked if he thought Newsweek would still be sold at newstands in 10 years time, Porter Bibb, who specializes in capital financing of media, entertainment, and technology ventures said: “I don’t think you’re going to find newsstands at airports or anywhere else in 10 years. Small wonder then that the media outlets are pushing their journalists to provide content for their websites.

Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0 Romi was also a speaker on Agency 2.0 Brickfish - Measuring Social Engagement Brickfish offers an innovative way for brands to connect with their target audience online. They offer a launching pad for highly viral marketing campaigns that allow you to reach consumers where they live on the social web. Wi5Connect – Welcome to Social Learning 2.0

The Four Semi-Truths of Social Media

Direct Marketing Observations

Now what if we applied these to the world of social media? Semi-truth #1: Our infatuation with the next, new, shiny, thing in social media depreciates as soon as we realize that it’s just another engagement, aggregator, application, thingy requiring more time, increased effort, permission to access, another profile creation etc., Whether you use social media or not is not going to determine your success in business. Social Networks Web 2.0

Who is your Social Media lightening rod?

Buzz Marketing for Technology

I have been in talks with a few companies lately about their social media efforts especially when it comes to supporting customers using social media ( the topic of my new book ). At the highest level there is really 2 ways to organize your social media efforts: Centralized or Decentralized. Do you have a team that is very loosely coupled with no clear leader that coordinates your social activity and it feels strained or hard to hold together?

Social Media is not a campaign it’s a commitment!

Buzz Marketing for Technology

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Related posts: Social Media speeds Onboarding I am officially up and running now in my. Just 4 People doing Social Media? Using Social Media to Deepen Customer Relations An obvious win for companies looking to jump into Social.

Social Media isn'ta Prerequisite for Open Government

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Development Social Media Social Media isn’t a Prerequisite for Open Government Fri, Feb 19, 2010 Government 2.0 Open Government/Government 2.0 is about more than wikis, open data , Twitter , Web 2.0, Six Villains of Gov 2.0

Thoughts on Poken & Off-line Social Networking

The Marketing Blog

While, the diary still scored over cellphone in some of the features the socially conscious consumer just wanted to have a single device. Fast forward to 20 September 2010 i.e. today where I just finished reading Kapil Ohri’s latest write-up on afaqs.com which talks about Poken – a USB enabled pen drive type social business card device. The device allows users to exchange their contact details and social networking profile within a few seconds.

Selling Social Media

Direct Marketing Observations

I got a call yesterday from a vendor selling a social media solution. I was astounded by the person admitting that he really didn’t know enough about social media to answer the question. Last month I was with a client who wanted me to be in on a meeting with another social media solutions provider they were considering. Now the flip side of this story is that I have a friend who is in sales for a medium sized enterprise web 2.0

What Do They Mean by Social Any Way?

Socialized

Many of us take for granted the meaning of the word “social” when we think of social media and social networking. For the techie, social software is most likely built using Web 2.0’s And while this definition might impress your friends or help you in a game of Internet trivia, it isn’t very helpful in determining the socialness (sociability?) By this definition, Facebook is probably the most social site. It’s encouraging that Web 2.0

What’s your Social Media diet?

Buzz Marketing for Technology

My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control! Related posts: Social Search could it be a Google Killer? Avaya makes Business Communications more Social It’s a very exciting day for me here at. Social Media speeds Onboarding I am officially up and running now in my. Blogging Facebook Social Media Social Networking Twitter Web 2.0

The Content Convergence Dilemma: Where’s the Content Department?

Adam Cohen

This includes web pages, banners, ads, emails and in some cases video. PR organizations can be built are “unfinished” content, including press releases and snippets prepared to help media organizations generate their own finished content. Conversational content is managed across many organizations who touch social media functions – PR, marketing and customer service, for example. Content Marketing Customer Engagement Enterprise Web 2.0

Criticising Social Media ?

The Marketing Blog

Home About In the Media Entrepreneurial resources Enterprise 2.0 35 pm Criticising Social Media ? Jump to Comments Criticizing social media ? Understand Social Media as a Philosophy and its application as a Culture. Criticising Social Media ? Awesome bullet points, helps to clarify lots of things for those with questions and give insight into why certain people shove social media away.

The Enterprise Conundrum-Adapt, Adopt or Do Nothing?

Direct Marketing Observations

Recently I had the pleasure to do 2 things that I enjoyed tremendously: One, I got to participate in a podcast with Geoff Livingston and Toby Bloomberg on Social Media and the Enterprise and Two, I got to speak to a bunch of relative neophytes with regards to Social Media. Social media either did not figure into their day to day activities or was restricted so much-what was the point? Does your organization adapt by just becoming social?

LinkedIn Search Optimization (LSO) Critical for B2B Marketers

Buzz Marketing for Technology

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results. For a good example check out these searches for the terms Facebook Marketing and Social Media. Related posts: Social Search could it be a Google Killer? Enterprise 2.0 Lead Generation Search Social Media Thought Leadership Web 2.0

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Preventing Social Media Spam

The Marketing Blog

Home About In the Media Enterprise 2.0 53 pm Preventing Social Media Spam Jump to Comments Image by Josh Russell via Flickr Sometimes it feels really sorry to see the tactics of a select group of folks in the name of using Social media as a Conversation Medium ! It is a controlled approach towards embracing social media medium. Share this: StumbleUpon Digg Reddit Leave a Comment Filed under Social Media Conversation , Social media , Web 2.0

Customer Service: The Cultural & Geographical Differences b/w India & Western World

The Marketing Blog

The bottom line is that bulk of Indian companies continue to struggle on the sticky support wicket despite a tremendous opportunity due to the growth of Social Media channels. Our recent experience with a leading provider of web-hosting is a classic case-study of the wide gap that still exists b/w India & parts of the Western World when compared on the “Customer Support&# front. Filed under: Customer , customer service , Web 2.0

Our Sweet Little Baby Turns One!!

The Marketing Blog

In terms of work, there is a lot of that we have done for our clients & stakeholders, there are some internal initiatives and some bit of has just been done with a single goal of contributing back to the Social ecosystem. Here goes a very crisp summary of our achievements: Development: Social Applications, E-commerce portals and Intranet apps. Media Mentions: Regular coverage/citations in Media (Newspapers, Magazines and Publications). Iffort Itemperance Web 2.0

News: Our Facebook Research Featured in Hindustan Times

The Marketing Blog

Quotes from the story: A study conducted by Iffort, an India-based strategy and social media consulting firm, which was released on Wednesday, declared Delhi Traffic Police and MTV India as the most active and popular brands respectively. Iffort recently conducted a similar study on brands, using Twitter, another popular social networking site. Filed under: Iffort , Itemperance , Web 2.0 Tags: Iffort Itemperance Web 2.0

Is Voicemail Dead?

Waxing UnLyrical

Working within PR, and particularly in media relations, I’ve found that voice mail is bordering on pointless. It’s also blatantly obvious that the more that we grow into Web 2.0 , the more opportunities it affords us to get in contact with people. The more I become immersed in the world of media relations, the more I realize that every journalist is different and each requires different means of communication, and leaving voice mails is rarely asked for.

Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > Is Social Media Becoming Boring? Is Social Media Becoming Boring? by Tamar Weinberg on April 14, 2010 Share For most, social media is new and fun. For others, though, social media is old and is falling out of favor. Social media experts are no longer social media experts.

Virtual Event Technologies Defined

SocialFish

This is the first in a new series of guest posts by famed blogger on social media and events, Jeff Hurt, of Velvet Chainsaw Consulting. 2D platforms offers media streaming (audio and video), on-demand and chat features. Like 2D platforms, 3D offers media streaming (audio and video), on-demand and chat features. Exhibitors create and staff virtual booths and include rich media like videos, PDF’s and chat with interested attendees.

Indians in Social Media (2009) «

The Marketing Blog

Home About In the Media Royal Challengers Bangalore Fanatic Fans Challenge Basics of Search engine optimization (SEO) September 29, 2009.11:01 01 am Indians in Social Media (2009) Jump to Comments By-and-large most of us would agree with that Social media is still in a nascent stage in the Indian context and there is a lot that remains to be explored in the Social media space. and the Indians in Social Media are still very less.

How to build a WordPress website for your nonprofit

SocialFish

These services also include social media features to your a feed, allowing subscribers (your best fans) to easily share your content. Implementation marketing social media technology web 2.0 You’ve decided that you want to start using WordPress as your nonprofit’s website. You’ve outlined a blog strategy, defined specific goals, decided on topics, and have determined who will publish content. So what are the next steps?

How to Write a Social Media Policy for Your Company

Hootsuite

A social media policy is a crucial tool for any organization that uses social media. In fact, it’s a crucial tool even if your organization doesn’t use social media. Because your employees almost certainly do: 72% of Americans use at least one social media platform. Yet 63% of Americans say their employer has no social media policy. A social media policy isn’t just a set of rules. What is a social media policy?

The Content Convergence Dilemma: Where’s the Content Department?

Adam Cohen

This includes web pages, banners, ads, emails and in some cases video. PR organizations can be built are “unfinished” content, including press releases and snippets prepared to help media organizations generate their own finished content.

In B2B Marketing: Content is Media

Buzz Marketing for Technology

But these days for B2B Marketers I think we need to take it a step further and say that “Content is Media&#. If you follow Seth Godin at all you will know that Mass Media in forms that we are used to like Advertising isn’t working for or B2C breatherin. I think B2B marketers really need to think and act more like a media house themselves. Related posts: The 4 P’s to Social Media Marketing Ok ok – based on the great response I got.

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12 Questions When Considering A Hybrid Event

SocialFish

Some platforms integrate web text chats and Twitter hashtag chats directly with the live stream broadcast. From the Trenches digital events hybrid events social media technology virtual virtual events web 2.0Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. There are usually more reasons to include live streaming than exclude it. And, we’ll save those reasons for another post.

Justifying Social Media to the Big Wigs

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 I won’t stop preaching that social media isn’t about the tools. Jason’s first point above is one that I’ve been harping on with my colleagues since I started our social media practice. 101 , buy-in , marketing , social media , web 2.0

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy. Social media is a lengthy, tedious process.

Five Social Media Predictions for 2010

Socialized

Here are my five social media predictions for 2010. Location-Based Applications Will Dissolve Into General Social Networks. Location-based applications like Foursquare and Brightkite will not be the darlings of social media as some predict, but will instead turn into features and dissolve into general social networks like Facebook and Twitter. Enterprise Social Software Applications Will Become Commonplace. The Web 2.0

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The 6 Dangerous Fallacies of Social Media October 8th, 2008 |Written By: Jay Baer | View Comments Tweet (Amazing Gangsta Chimp image by the talented Matt Cioffi ) You may have heard of social media.

Social Media Chat Tuesday, July 21st

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 19 JUL Social Media Chat Tuesday, July 21st Posted by: adam / Tags: Interactive Marketing , Jason Breed , Marc Meyer , Marketing and Advertising , Social Media / Comments: View Comments There are regular chats on Twitter, and then there’s hashtagsocialmedia.com.

Our Sweet Little Baby Turns One!!

The Marketing Blog

In terms of work, there is a lot of that we have done for our clients & stakeholders, there are some internal initiatives and some bit of has just been done with a single goal of contributing back to the Social ecosystem. Here goes a very crisp summary of our achievements: Development: Social Applications, E-commerce portals and Intranet apps. Media Mentions: Regular coverage/citations in Media (Newspapers, Magazines and Publications). Iffort Itemperance Web 2.0

Customer Service: The Cultural & Geographical Differences b/w India & Western World

The Marketing Blog

Perhaps this isn’t for the first time that we’re talking about the soft issue of “Customer Service” The bottom line is that bulk of Indian companies continue to struggle on the sticky support wicket despite a tremendous opportunity due to the growth of Social Media channels. Filed under: Customer , customer service , Web 2.0 Customer customer service Web 2.0 This post isn’t meant to criticize our culture or our organizations.

Microsoft Launches So.Cl Social Media Network

Bill Hartzer

Being able to easily create business related social media content that goes viral is a great way to put money in your pocket, and your brand on the lips of every consumer that you reach. What would be even better is to have a web 2.0 So.Cl (pronounced “social”) is a social sharing network currently in beta that was launched December 4, 2012 as an experiment by Microsoft FUSE Labs to provide a social media platform for students to share content with others.

Strategic Initiatives to Engage in Social Media Within the.

Mindjumpers

By engaging in social media and the possibilities that are available through Web 2.0, The blogpost on WorldClass Hotel Marketing News presents four potential strategic initiatives for social media engagement. The benefits of choosing to engage in social media seem more and more evident. As a final piece of advice, I recommend that you make sure to plan your social media strategy in same manner as you plan all other business activities.