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15 of the Best Free Content Calendar Templates

Social Media Strategies Summit

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. If planning is a problem for your team, it’s time you start using a content calendar for social media.

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How to Conduct a Social Media Competitive Analysis (Free Template)

Hootsuite

Social media is a competitive space. Start with a social media competitive analysis. This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead.

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10 Tips For Creating Branded Social Graphics

Social Media Strategies Summit

Social media is visual media. Even less ostensibly “aesthetic” social platforms are increasingly dominated by visual elements. Understand Platform-Specific Image Dimensions We’re big fans of working smarter, not harder, by sharing similar content across multiple social networks.

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10 advanced social media copywriting best practices

Sprout Social

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand.

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How to Manage Social Media in 18 Minutes a Day

Hootsuite

Wondering how to manage social media for your business when you don’t have the bandwidth or budget? Many small business owners struggle to balance social media with other responsibilities. Payroll, product development, and customer service often take precedence over managing multiple social media accounts.

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Tips for Social Media Advertising this Holiday Season

Ignite Social Media

This past year many marketers struggled with their social media advertising efforts. From the pandemic to the election to the upcoming holiday season, CPMs have been largely unpredictable. State of Paid Media Buying in 2020. 5 Social Media Advertising Tips Heading into the Holidays. Expect to pay more in Q4.

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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Media monitoring.