Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Try it for free for 30 days!

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

The Realtime Report

JUNE 15, 2021

Another way to utilize technology for improving customer support is to gather insights with tools such as Aceyus call center analytics software. If your goal is to boost your customers’ experience with your company, investing in analytics software is worth it. You can tailor the survey questions to better match the data you gather.

Tips 103

Tips Survey FAQ Knowledge Base 103

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey.

Metrics 94

Metrics Influencer Marketing Survey 94

The Realtime Report

MARCH 22, 2019

Many small businesses still not convinced social media is a valuable way to reach their audiences, but some are reconsidering that position: 22% plan to invest in social media in the future. The data suggests that social media, while a versatile tool, may not be the best marketing tool for every small business.

Small Business 79

Small Business Social Media Strategy Survey 79

Oktopost

DECEMBER 21, 2023

Research your market The 2023 CMO Survey found that marketing budgets account for more than 10% of their organization’s total budget , and contribute to about 9% of their organization’s revenue. Here are some places to start your research: Customer Surveys : Gather insights directly from your target audience through surveys.

Marketing 62

Marketing Survey Skills How To 62

Sprout Social

SEPTEMBER 18, 2023

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Managing social media and other marketing channels in this economy can be challenging. Here’s an article where you can learn more about social media budgeting.

Marketing 126

Marketing How To Sample Samples 126

Hootsuite

JANUARY 10, 2024

With the right software, companies with minimal resources can compete with the big boys. AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. We’ve included specific prompts for over 25 industries and professions!

Tools 100

Tools HootSuite Price Marketing 100

Hootsuite

AUGUST 6, 2021

Comments like this reflect a widespread but outdated view about social media managers: That they’re entry-level workers cosplaying as real marketers. In fact, social media managers are a core part of the modern marketing department. 4 things you can do to better support your social team.

HootSuite 130

HootSuite Marketing Social Media Management Skills 130

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Try it for free. Learn more.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 123

Strategy Sentiment Marketing Analysis 123

Sprout Social

APRIL 12, 2022

Across agencies, brands and nonprofits, 60% of those surveyed said the term public relations will need to be redefined. Some 88% of PR professionals say strategic planning will be one of the most important skills for success in the next five years, followed by media relations (77%) and social media (72%). versus 2.87

Statistics 103

Statistics Skills Analytics Press Release 103

Sprout Social

JANUARY 9, 2024

When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. Thus, alleviating the need for regular investment in upgrading your software.

Analytics 108

Analytics Sentiment Analysis Patterns 108

Sprout Social

MARCH 29, 2023

Turning your employees into social media brand advocates will help you humanize your brand, expand your candidate pool and multiply your referral network. When team members share their experiences on social, it seems genuine, trustworthy and authentic.

Social Media 95

Social Media Strategy Team Review 95

Hootsuite

JULY 17, 2019

According to this year’s CMO Survey over the next five years, the percentage of marketing budget spend on social media breaks down as follows: B2B Product: 16.6%. Source: The CMO Survey. 6 components to include in your social media budget. Software and tools. Project management systems.

Social Media 111

Social Media HootSuite Social Media Management B2B 111

agora pulse

MARCH 19, 2020

Remote working has grown rapidly in the past decade: A survey found that 43% of Americans work from home occasionally. Work From Home Tools for Managing Your Team. Hubstaff’s employees are all remote and use their software. Work From Home Tools for Social Media Management. That’s a good sign!) Agorapulse.

Tools 189

Tools Project Meeting Team 189

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?), you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

Oktopost

JUNE 30, 2021

However, most companies — 91%, according to one survey — are hedging their bets by investing in a Facebook presence to reach their leads and customers. In another survey, Facebook tied with LinkedIn as the social advertising platform with the highest ROI.

B2B 118

B2B Facebook How To Campaign 118

Hootsuite

OCTOBER 5, 2022

If you’re not using sales automation software yet, you’re wasting valuable time and money. Outsourcing these tasks to sales automation software increases the productivity of your team. What are the benefits of using sales automation software? In short, sales automation software increases your productivity and revenues.

HootSuite 95

HootSuite Hubspot Proposal Software 95

Oktopost

JANUARY 11, 2024

A demand generation tool is software that helps businesses attract and engage with their target audience, raising interest in their product and driving prospects through the sales funnel. 2) Oktopost Oktopost is built specifically for B2B marketing teams, enabling you to streamline social media management with one platform.

Tools 62

Tools B2B Hubspot Analytics 62

Hootsuite

MARCH 23, 2023

AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. List social media goals for your next campaign. Brainstorm social media post ideas. You are a human.

Tools 136

Tools HootSuite Price Template 136

agora pulse

NOVEMBER 12, 2019

The same can be done for other social media platforms. You can also offer your social fan following an exclusive discount. A software you can use to implement exit-intent pop-ups to increase conversions is Hello Bar. You can post about it on social media, directing followers to an interactive quiz on your website.

Organization 89

Organization Social Media Discount Survey 89

Hootsuite

JUNE 12, 2023

” Social media consultants are usually more experienced and senior in their careers than freelance social media managers. An example of the services offered by Josh Klemons , a social media consultant based in Wisconsin, USA. If you don’t have experience yet, have no fear.

Consultant 105

Consultant Social Media How To Skills 105

Hootsuite

NOVEMBER 25, 2019

Ninety-two percent of them said social media has helped them gain new clients. The average asset gain for financial advisors using social media was $1.4 million in the 12 months before the Putnam survey. Is your financial services organization using social media effectively? Download the report now!

Social Media 144

Social Media Insurance Tips HootSuite 144

agora pulse

JANUARY 28, 2021

On a broader scale, creativity results in greater market share and increased revenue, as 82% of executives agree upon, based on a Forrester survey. You can also prevent too many distractions by using a social media management tool. Get started on saving time and energy on your own social media management!

How To 151

How To Film Social Media Management System 151

Keyhole.co

MARCH 9, 2023

Hootsuite Hootsuite is one of the longest-standing and most popular social media management platforms. While it’s best-known for its social media publishing features, it does possess a suite of social listening features, branded as Hootsuite Insights Powered by Brandwatch. Contact to discuss.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

DECEMBER 5, 2023

In this article, we’ll take a deep dive into everything you need to know about reputation management, including important features and how you can choose the best software to help your target audience connect with your brand better. Table of Contents What is reputation management software?

Reputation 94

Reputation Software Tools Sentiment 94

Keyhole.co

OCTOBER 10, 2023

The goal of sentiment analysis is to mine available data from surveys, reviews, news stories, customer service exchanges, and social media posts/comments and determine whether the sentiment from these interactions is positive, negative, or neutral. Then analyze the data to understand why your results look the way they do.

Sentiment 52

Sentiment Analysis Brands How To 52

BeingOptimist

OCTOBER 5, 2021

Sprout Social. Sprout Social is a social media management platform. As a digital marketer, you can now translate your social media plans into actual results as the tool allows publishing and scheduling content across various social media platforms.

Tools 98

Tools Marketing Price API 98

Your Escape From 9 to 5

JULY 1, 2022

Bloggers are not just bloggers, we are entrepreneurs , writers, creators, marketers, social media managers, experts, teachers, mentors and so on. For example, they may provide a consulting service, speaking at events, courses, software and so on. Tip #18: Surveys are Risky. We wear many hats.

Tips 115

Tips eBook Blogger Survey 115

Social Media Strategies Summit

FEBRUARY 24, 2021

Fortunately, there are a bunch of social listening tools designed to handle all the heavy lifting – more on them later. Having found where those conversations are happening and what’s being said, marketers use social listening to make smarter decisions. 3 Examples of Social Media Listening in Action.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Hootsuite

DECEMBER 4, 2019

In addition to video posts, consider posting live video updates to your social channels. Four out of five people would rather watch a live video from a brand than read a blog post, according to a survey done by Vimeo and New York Magazine. A post shared by CoLab Software (@colabsoftware) on Sep 24, 2019 at 3:38am PDT.

Examples 145

Examples Social Media Brands Content 145

Sprout Social

NOVEMBER 8, 2023

This could range from online reviews and social media posts to customer support tickets and survey responses. Here are three sentiment analysis tools you can use: Sprout Social Sprout Social is an all-in-one social media management platform that offers sentiment analysis as part of its AI-powered social listening capabilities.

Sentiment 105

Sentiment How To Analysis Review 105

Sprout Social

JANUARY 19, 2022

Whether you’re launching new software or a physical product, a successful launch isn’t about luck. We’ll help you lay the groundwork for a smooth product launch using the power of social media to inform every step. consumers in a recent Sprout survey had seen an ad for irrelevant products or services. It’s about planning.

Products 131

Products Social Media FAQ Sentiment 131

Oktopost

OCTOBER 26, 2020

Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Why you need a social media management tool.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Hootsuite

JANUARY 27, 2020

For instance, Facebook has conducted multiple surveys to gather data and opinions straight from users. Next, in May 2019, Facebook began directly asking users questions, via survey, to get more context on what content matters to them. And there’s now a button to click if you want to know why a post is showing up in your feed.

HootSuite 145

HootSuite Facebook How To Groups 145

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen.

Brand Monitoring 99

Brand Monitoring Tools HootSuite Brands 99

Keyhole.co

JULY 25, 2023

Whether you do this yourself or through an agency, it will involve analyzing data from various sources (such as surveys, social media, and customer feedback). You’ll need to identify the resources required for content creation, platform advertising, social media management tools, and analytics.

Social Media 52

Social Media Strategy Campaign Hashtag 52