article thumbnail

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

article thumbnail

What’s the Right Social Media Scheduling Tool for Your Business?

Webbiquity SMM

What are you goals from social media marketing? To raise your social influence + become an expert in your niche. Based on your goals and overall social media strategy, there are going to be software options that would be better suited to your needs and help you make the most out of your work (and, of course, save you time).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Influence and the Impact of Klout API

Laurel Papworth

Klout is the social media measurement tool that measures influence – how many followers, how much interaction and the style of interaction that a person has in their personal or business social network. E.g. Klout updates an influencers score but you see it on Salesforce or in a Reuters newspaper article.

Klout 101
article thumbnail

What’s the best social media marketing tool for scheduling your updates?

Janet Fouts

Agorapulse is an all-one social media management tool that’s recently introduced some new and improved scheduling features; one of them is the introduction of content categories to the queue and the other, bulk uploading for scheduling updates or adding them to a queue. Social inbox for monitoring your mentions and engaging.

article thumbnail

Flowtown – an Interesting Social Marketing Tool

Mindjumpers

Get to Know Your Customers Discover who your customers really are and what they’re doing and saying on social networks. Learn where your customers live on key social networks. Identify the Influencers Flowtown identifies the influencers for you. And, you’ll know them by name.

Tools 210
article thumbnail

Why Critics of Klout Are Missing the Big Picture

Convince & Convert

Paul Gillin is a smart, experienced guy (and I like his book ) and he raised some valid points about how participatory breadth (having an account on a LOT of social networks) can increase Klout score – perhaps disproportionately. . “How dare a company try to put a number on influence!&# they shout. An impossibility!

Klout 159
article thumbnail

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. eMarketer ).