Social Media Marketing

JUNE 26, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 166

Social Media Klout Storify Yammer 166

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Sherrilynne Starkie

FEBRUARY 13, 2012

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. It displays the news that is most popular in Reuters social network. The Klout 50 ranks the most social CEOs in the USA by influence.

Wireless 292

Wireless Klout Module Directory 292

Convince & Convert

JANUARY 11, 2011

People who say social media isn’t measurable aren’t looking very hard. The truth is that there are at least 25 viable metrics you can use to evaluate the success of your social media efforts. Here are the 6 critically undervalued social media success metrics. Daily Story Feedback. Inbound Links.

Metrics 160

Metrics Postrank Social Media Klout 160

Mindjumpers

AUGUST 6, 2012

It’s undeniable that a large part of the global focus amongst companies right now is on data and ROI when it comes to social media. Part of this project is to figure out how we can collect social data on a profile/person level and estimate to what we can use this knowledge. Influence Measurement Tools. In the 20.05

ROI 199

ROI Klout Data Influencer 199

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. A free tool for finding the relative influence of any Twitter user.

Tools 208

Tools Social Media Lithium Sysomos 208

Akamai Marketing

MARCH 31, 2011

Now, recent news gives us empirical evidence about the opportunities businesses have with complainers. My favorite tidbit of info: 68% of consumers who posted a complaint or negative review on a social networking or ratings/reviews site got a response. They WANT a resolution. They complain because they care! But not really.

Social Media 188

Social Media Klout Policies Forums 188

Convince & Convert

MARCH 29, 2013

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 131

Klout Curation Social Media Analytics 131

Techipedia: Tamar Weinberg

JULY 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > No, You Can’t Automate Social Media! No, You Can’t Automate Social Media! And it doesn’t help for marketing — at least not the social kind.

Social Media 251

Social Media Klout Influencer Feed 251

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 134

Social CRM Influencer Klout Social Media 134

agora pulse

OCTOBER 19, 2016

Social media and content marketing go together like tea and digestive biscuits and one without the other just won’t work. In this article I’m going to tell you why social media is important for content marketing and give you 5 practical ways optimize your content marketing results. Create a social or content calendar.

Social Media 60

Social Media Content Marketing Real Estate 60

Bare Feet Studios

APRIL 14, 2011

In the spirit of transparency and speed, I am posting the notes I made as moderator of the Social Media Influence Panel at the Social Media Seminar being hosted by Technology News Bytes with their nonprofit partner, Social Media Club Hawaii Chapter. How will you use your influence?

Influencer 52

Influencer Conversation Social Media Klout 52

Proactive Report

APRIL 12, 2018

Once you’ve written a news release, distributed it, and posted it to your newsroom and social media accounts, you have to track results and be able to report ROI. In the past, we counted outputs and media clips as the ROI of a press release, but in the digital age there is so much more we can track. Brand Awareness.

News 40

News Press Release URL Analytics 40

agora pulse

AUGUST 11, 2016

According to a recent Twitter blog post , 40% of Twitter users have made a purchase because of a recommendation of an influencer. So while we might understand the reasons to build relationships with influencers , we often get stuck on how to find Twitter influencers to build these relationships with. Google Search.

Influencer 60

Influencer Twitter Klout Analysis 60

Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. What your competitors are doing in social media. Evaluate how your competitors are using social media.

Vocus 185

Vocus Alltop Message Boards Klout 185

agora pulse

NOVEMBER 29, 2016

Whether you are using Facebook, Twitter, Instagram or any other social media platform one thing is true: social sharing matters! Social sharing creates awareness of your brand, increases ROI and multiplies your fan base. So let’s improve your bottom line with this handy guide to more social media shares.

Social Media 60

Social Media Social Media Management Trends Klout 60

Small Business Mavericks

JANUARY 16, 2013

Social media is good for more than just marketing or schmoozing. Google will notify you when those keywords are mentioned online – in a blog post, on a website, in social media, or wherever. Klout is an influence monitor. TweetDeck and HootSuite are social media management tools.

Tweetdeck 101

Tweetdeck Klout Google Reader HootSuite 101

Sprout Social

DECEMBER 27, 2016

Managing your social media workflow in the constant chatter of Tweets, Likes and Direct Messages can be tough. A social media manager’s work is never done and it seems like a new task gets added to your checklist every week. It is important to note that there is no shortcut of value in social media marketing.

Social Media 73

Social Media How To Hashtag Publishing 73

Janet Fouts

JUNE 5, 2014

Let’s talk about networked approaches & social media for training and capacity building for the nonprofit sector that leverage learning and impact. Chieftain of the blog {grow} and social media bouncer. Consultant, educator, podcaster, author of Return On Influence, Born to Blog, and The Tao of Twitter.

Consultant 196

Consultant Klout B2B Influencer 196

Jeff Esposito

APRIL 29, 2013

Over the past few weeks social media has had a big issue in terms of its credibility. Call it what you will, but social media’s hubris is ego. Our society’s appetite for recognition and breaking news has fostered this culture. Who can you trust in social media? Who do you trust in social?

Social Media 49

Social Media Klout Issues Reddit 49

Kikolani

MARCH 18, 2013

Connect with influencers. As followers of those who are participating in your discussion start chiming in, you’ll have the chance to meet new people and grow your Twitter following. Increase your Klout. Mari Smith – Facebook marketing expert and social media superstar! Online social media instructor.

Engagement 167

Engagement Twitter Klout How To 167

Convince & Convert

JANUARY 28, 2014

Char-Broil stays engaged with their network by sending them grills to use, inviting bloggers to post on Char-Broil’s site (cross promotion), and keeping everyone updated with company news and exclusive information. They set target goals such as Klout score and traffic. Finding the Right Bloggers. Are the bloggers actively posting?

Blogger 153

Blogger Case Study Klout Influencer 153

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Share and Enjoy: Tags: blog , social media , strategy 2 Comments Dania Posted March 29, 2011 at 7:00 PM Great information.

Press Release 238

Press Release Technorati Klout Metrics 238

SocialFish

NOVEMBER 2, 2010

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. 4 ways keywords can drive your blog’s editorial calendar (SmartBlog on Social Media). The Art of Social. Outspoken Media).

Klout 157

Klout Analysis Journal Curation 157

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Your currency is your social media VALUE.

Lurker 203

Lurker Klout Policies Consultant 203

Twist Image

AUGUST 19, 2012

Schaefer over at Grow Blog recently published his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of social scoring an individual consumer's true influence in the online channels. online social network.

Klout 96

Klout Influencer Publishing Social Networking 96

Ari Herzog

JULY 26, 2011

Thanks to your participation in the comments, your choosing to link here from blogs and social networking channels, and web standard compliance in numerous areas, this site is ranked in the top 1% of those 1.2 If you have a Twitter or Facebook account, Klout and PeerIndex are two clones that provide a glimpse into your influence.

Tools 160

Tools Klout Metrics Airlines 160

Convince & Convert

MAY 20, 2014

And the good news is, once you understand their specific needs and idiosyncrasies, it becomes easier to develop an effective content plan that truly reaches and influences this market. Social media posts should highlight an outcome so they have a particular takeaway to immediately hone in on. Mine social media for topics.

Engagement 146

Engagement Content Klout Groups 146

Akamai Marketing

FEBRUARY 9, 2011

While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns. Marketers take note, services like TextMyFans allow you to integrate your social media with this increasing trend.

comScore 156

comScore Review Klout Marketing 156

Akamai Marketing

JUNE 28, 2009

The Weinermobile is big news for bloggers in the Aloha State and Oahu specifically as moms and Hawaii residents and tourists alike love to see it and write about it. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency?

Mobile 124

Mobile Klout Policies Tourism 124

ProBlogger

SEPTEMBER 5, 2016

An effective way to generate the interest of your readers is to conduct periodic interviews with influencers in your industry. The following tips should help you to gain a clear sense of how to leverage your blog with influencer interviewers that will keep your readers coming back for more. Social media is your best friend.

Influencer 20

Influencer How To Klout Fashion 20

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Mainstream media reacted, by and large, with a yawn. Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence.

Class 233

Class Campaign Klout Influencer 233

Writtent Blog

MAY 15, 2014

Social Media Metrics. It’s pretty easy to start drowning in social media metrics. Between engagement, reach, and more vague measures like share of voice, the truth is that social media is one of the largest sources of big data in the world. Company News Content Creation Content Marketing' SEO Metrics.

Content 103

Content Marketing Metrics Klout 103

Convince & Convert

AUGUST 24, 2012

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. The RSS feed is: [link].

Social Media 115

Social Media API Training Class 115

Proactive Report

MAY 24, 2012

But in most cases a brand ambassador is likely to be someone with a decent following online, either on their blog, Facebook, Twitter or other social news sites like Digg , Reddit or StumbleUpon. Do a social audit and locate everyone who speaks positively about your brand. The next step is to use ranking and influence tools.

Brands 101

Brands Klout StumbleUpon Digg 101