Starting a Small Hotel or Airbnb? 5 Smart Ways to Increase Online Bookings

The Realtime Report

Starting a Small Hotel or Airbnb? The right Airbnb or hotel room can feel like a home away from home. Though photos play an integral role in hotel bookings, you’ll still need to reel customers in with a great description of the space itself.

The World’s First Instagram Hotel Gets Rave Reviews

Convince & Convert

it’s not all that surprising that an entrepreneurial hotel chain would attempt to cater to people’s snap happy travel preferences. Case and point – the world’s first “Instagram Hotel.” Located in Sydney, Australia, the 1888 Hotel has taken a big chance by branding itself with the rapidly growing visual social media channel. Fresh off of an AU$30 million ($28 million) renovation, the hotel is embracing the digital age with stunning interiors primed for the perfect photo opp.

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. Roger Smith Hotel NYC.

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Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Our friend, Vanessa Sain-Dieguez from Hilton Hotels is going to join us in a little bit. Vanessa Sain-Dieguez, Hilton Hotels @vsdieguez. Certainly hotels are probably in the same ballpark as airlines in terms of people’s visceral reactions, both good and bad. How has the ability of customers to complain or praise Hilton hotels via social media changed the way you guys think about customer service? So my team member in Memphis, he’s got a dog.

Getting to the Heart of What Makes a Conference Amazing with #MDMC2019 Founders

Pam Moore

They must care about their speakers, sponsors, attendees and their own team supporting the event. They are seeds that are planted by someone or a team who has a “why” bigger than selling seats. The best part is tickets are affordable so that everyone can attend, and bring their entire marketing team so they can maximize the value. They are seeds that are planted by someone or a team who has a “why” bigger than selling seats.

Are You Keeping Your Social Antenna Up?

Convince & Convert

George Jordan, the General Manager at Hotel Felix in Chicago is all about the antenna. Seeing an opportunity unfolding, Jordan and his PR firm instantly updated the hotel’s Facebook page , Twitter account , and blog with a special $79 blizzard rate.

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Mini Gift Guide For The Tech Traveller's Business Person In Your Life

Twist Image

while sitting in airports, hotel lobby's or just over lunch with a friend. If you have ever been to a hotel, airport lounge or airport lobby, you know how scare, hard to find and tight the spaces are to actually plug anything in. This one is so well designed, that it even plugs perfectly into that pesky little outlet that are in the base of hotel room lamps on the night table. hotel. Normally, I shy away from gift guides. This year is different.

Let Luck Be a Lady: Attending blogworld 2008

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Development So, I’m sitting in my absolutely stunning hotel room here at the Wynn Hotel in Las Vegas, getting ready to attend BlogWorld 2008 from tomorrow through this Sunday. Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Miscellaneous Personal Prof.

SXSW: Mark Zuckerberg Keynote (the edited liveblogged version)

Techipedia: Tamar Weinberg

It’s been an incredibly busy and physically taxing few days (with little hotel internet and no real opportunities to sit down and edit posts), so you’re seeing yesterday’s keynote today (and numerous other posts to be put on this blog in the upcoming days).

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Social Media for Customer Service: Are you listening?

Mindjumpers

For example, Starwood Hotels has had a representative on Flyer Talk for years where he’s known as a straight shooter who the community respects. It always works to create a set of FAQs with the related departments and share them with your social media team. Social Media conversation customer service dialogue monitoring social media response teamTweet Social media is an ideal place for creating dialogue and having conversation.

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Why Personalization is the Next Big Opportunity in Social Media Marketing

Buffer Social

Look no further than Kimpton Hotels and Restaurants. Kimpton truly understands the importance of personalization on social media and has built a team that’s focused on delivering “ridiculously personal experiences” to customers both online and offline.

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[Infographic] How Social Media Has Affected Consumers’ Travel Decisions

Pixlee

To stay relevant in 2020, it is now necessary for hotels to supplement conventional marketing tactics with strategies that provide social proof (such as influencer marketing or user-generated content campaigns). To ensure a consistent stream of such content, hotel marketing teams may find it useful to use UGC and influencer marketing platforms such as Pixlee. How Can Hotels Benefit from Influencer Marketing? hotel group based in the South-West of Ireland.

Who Should Care About Public Relations? Everyone

Waxing UnLyrical

we decided to give the WUL team a bit of a break. So we’re re-running, with relevant updates, some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. ” If you’ve ever stayed at any Ritz-Carlton hotel, you know just how terrific they are. They had Q-tips (most hotels don’t)! What terrific public relations ambassadors they are for the hotel.

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Business Growth in a Digital World Conference | Oct 30 | 8:30-5:30

yMarketingMatters

Sheraton Hotel , Mahwah, NJ. Karen has a team of professional LinkedIn profile writers waiting to help get your profile in shape so that you can maximize the power of LinkedIn. Join me at the Biggest Business. Conference in New Jersey . on Tuesday Oct. 30th, at the beautiful.

3 Ways UGC and Influencer Marketing Can Make Your Brand More Agile

Pixlee

If someone has a bad experience in a hotel, they share it, if they buy a new pair of shoes and they’re the most comfortable shoes they’ve ever owned, they share this too. With your team stretched thin, having fewer barriers to communicate across teams can save valuable time and help you scale programs effectively. User-generated content can, in this way, serve as an agility lever for your team. . Without readily actionable data, teams become paralyzed.

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5 Examples of How AI Chatbots Can Boost Your Marketing Power

Social Media Strategies Summit

Structurely is the leading Artificial Intelligence solution for real estate agents, teams and brokerages. Marriott International developed ‘ChatBotlr’ for its Aloft Hotels to act as an extension of the front desk and concierge service for its customers. The bot, available on Facebook and Slack, allows guests to request basic hotel services right from their own smartphones.

How TravelMedia.ie Save Time and Rock Community Management

agora pulse

The team means business when it comes to being able to deliver measurable results to their clients and exceed all expectations. We work with a wide range of companies in the travel industry, across many sectors, including tour operators, hotels, travel agents, airlines, airports, tourist boards, and OTAs. The social management team used SproutSocial for a while, but as new clients came on, it prompted a review. A huge thanks to the team at TravelMedia.ie

How TravelMedia Save Time and Rock Community Management

agora pulse

The team means business when it comes to being able to deliver measurable results to their clients and exceed all expectations. We work with a wide range of companies in the travel industry, across many sectors, including tour operators, hotels, travel agents, airlines, airports, tourist boards, and OTAs. The social management team used SproutSocial for a while, but as new clients came on, it prompted a review. A huge thanks to the team at TravelMedia.ie

[SOLUTION] Six Tips for Managing Your Social Media Over Holiday Vacations

SocMed Sean

You should hold a meeting with your marketing team and review your operations manual. Be sure that your team or business partners knows exactly what you do each day. Take a look at the profile image that the Harris Creek team used while their staff took a Summer break from social media. Work with your team to brainstorm all potential headaches that can happen while you’re enjoying your break. Put good processes in place and let your team run them.

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The Real Way to Get More Customer Feedback

Convince & Convert

I stayed at the recently renovated Sheraton hotel downtown, and when I entered my room this letter was on my desk: This is a nice and personal touch. You don’t often see a letter from a GM of a hotel, offering their personal cell phone number in case you need anything. What Doug Vandenberg failed to understand is that calling a GM on his personal cell phone is quite literally the LAST thing a hotel guest wants to do, in almost every circumstance.

Tech and sanity – You can have both!

Janet Fouts

Tech is a tool that enables me to work with clients around the world, juggle meetings, speaking schedules and manage to get work done with my team even though they are spread out across the US. I take conference calls on the treadmill, in a hotel lobby, at a conference or sometimes on my horse. My team manages their own time and report in with a tweet, updating a timeline or project in Slack, Asana or Basecamp, a text or an email and I know things are getting done.

Bad Online Reviews: What They Mean For Your Business

Techipedia: Tamar Weinberg

A consumer is searching for a particular kind of business — let’s say, just for the sake of an example, a hotel. The consumer conducts a Google search for “hotels in Asheville, NC” — and the first result that Google displays is for your Asheville-based hotel! What if the first piece of information a consumer sees about your hotel is a one-star review? Obviously, it’s trouble for you, the hotel owner.

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Water Wipes Promotes With #PureLove While Holiday Inn Asks #WhyOverpay?

Audiense

We also have what team Audiense is reading (when not playing Pokémon GO). The campaign highlights the “lowest price promise” that The Intercontinental Hotel Group proposes for people using the website to book the cheapest hotels for their holidays. Playing on the idea that holidays, including flights and hotels can be expensive and cumbersome when travelling with kids, the hospitality brand have launched a campaign #WhyOverpay.

Director of Search Engine Optimization – Dallas Texas

Bill Hartzer

Google, Yahoo, etc), on behalf of the enterprise as well as individual hotel properties and clusters. Establishes guidance and programs for individual hotels with SEO needs. – Plans, and implements natural search programs for identified hotel. – Establishes measurements of demand generation, working with the analytics team, to ensure effectiveness, usage and awareness.

This Overlooked Marketing Strategy Can Help You Succeed in 2019

Pixlee

Crafting a marketing strategy that is both flexible enough to allow for agile shifts within the organization, while retaining rigidity that the whole team can align with isn’t an easy task. Kimpton Hotels & Restaurants gave their followers an opportunity to celebrate their pets through its Pet Photo contest. Kimpton Hotels showcases pet friendly accommodations through UGC.

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Great Examples of Videogame Social Media Marketing

Socialmedia.biz

VALVE CORPORATION: Character Videos Although Valve’s Team Fortress 2 was released in October’07 and happens to be more than a decade old, it still has an extremely active community that still plays and enjoys the game!

Water Wipes Promotes With #PureLove While Holiday Inn Asks #WhyOverpay?

Audiense

We also have what team Audiense is reading (when not playing Pokémon GO). The campaign highlights the “lowest price promise” that The Intercontinental Hotel Group proposes for people using the website to book the cheapest hotels for their holidays. Playing on the idea that holidays, including flights and hotels can be expensive and cumbersome when travelling with kids, the hospitality brand have launched a campaign #WhyOverpay.

8 Tips for Becoming a Successful Instagram Influencer

Later

STAY: You can stay either in the town of Tulum, which is about a 10 min drive from the beach or splurge on a hotel in Tulum Beach, a road that runs for miles right along the shore. lavalisetulum: The beachfront hotel I stayed at last week.

Super Third Thursday for social media club

Sherrilynne Starkie

CI Payne will discuss the social media campaign, the challenges and successes his team has faced and will be happy to answer questions from the floor. at The Claremont Hotel in Douglas. The Isle of Man Social Media Club meets the third Thursday of each month and everyone is welcome. On 21 January 2010, we are kicking off the New Year with Super Third Thursday with guest speaker Chief Inspector Mark Payne of the West Midlands Police.

Being Blocked from the Social Web

Justin Levy

At least the hotel had free wifi, I thought to myself. Except that as I’ve gotten settled at the hotel I’ve found out that they block access to every social site. A few months back I arranged for one of our team to visit a client that happens to be part of a hospital.

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3 Trends in Digital Marketing Creative

Convince & Convert

Both Williams-Sonoma and Orbitz do a fantastic job helping the customer understand why these particular products (a juicer and hotel, respectively) are clearly better than the alternative. Orbitz is promoting hotels in a creative, “tongue in cheek” kind of way, calling out that staying in a hotel when you’re visiting family is better than crashing on a couch.

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5 Strategies for Success with Real Time Marketing

Oktopost

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? For example, if you’re in the hotel industry, automation is a big topic. You might put “hotel automation” into your Google alerts and scan them a few times a week to see what’s trending. Oreo’s social media team succeeded because they were prepared. Staying relative has always been a challenge for marketers.

4 of the Best Blogger Outreach Strategies

Convince & Convert

Enjoy and be ready to be inspired, because there are some very creative marketing teams floating around in the digital world. They make great talking points or case studies when talking to your boss, client, or team about blogger outreach that works. Lorna Jane If you follow my content, you’ve definitely heard of how hard Lorna Jane’s digital team rocks blogger outreach. They teamed up with women and created real content around the story of a birth and long lost sisters.

How to Put on a Virtual Retreat: Lessons From Our Marketing Retreat

agora pulse

For a few months, we members of Agorapulse’s Marketing team had a week in April circled on our calendars for our in-person work retreat. Where else would a Paris-based company go but a famous, glittery Paris-themed hotel, after all?). Our CMO, Michael Angiletta , had the challenge of converting our real-life event into a virtual retreat and also of making sure the Marketing team’s enthusiasm didn’t wane. Michael Angiletta: “ The team loved it.

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[INTERVIEW] What Makes Airbnb A Meaningful Brand?

Audiense

Audiense: What’s the makeup of your social media team? Holly: We have a Global team in San Francisco, myself the EMEA lead and then two further EMEA social marketing managers. We also have country social marketing managers for France, Germany and UK, and then a translations team who works on the other markets. In Dublin, we have a social inbound team who work on any questions people have on social, as well as all engagement.

Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Gangnam Style was a concentrated publicity effort based on the work of Psy and his PR team. Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more. Cohen and his fast-growing team of content writers produce visionary content strategies and prolific content production for a growing portfolio of wonderful businesses from Bengalore to the California Bay.

3 Hashtag Search Tools That Are Crazy Easy to Use

agora pulse

I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day, and I was able to easily screenshot data from Keyhole and share it with the team. If you’re working with a team and need numerous points of access, team accounts are available for teams. If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy.

Finding What Fascinates With Julie Klam - This Week's Six Pixels Of Separation Podcast

Twist Image

Our team at Mirum has launched a interesting program for InterContinental Hotels & Resorts. With that, our team connected with famed bestselling author, Julie Klam , at the InterContinental New York Barclay's Gin Parlour for a conversation about the power of fascination. intercontinental hotels. Episode #542 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to.

3 Things You Can Learn From Daryl Katz

The Realtime Report

Daryl Katz understands the importance of passion, which is why he bought the Edmonton Oilers hockey team in 2008. He grew up as a fan of the NHL team, and now he can be a part of it. The plan is for the area to have office towers, a large hotel, a community ice rink, a winter garden, and a light rail transit stop. 3 Things You Can Learn From Daryl Katz.

How I Am Finding Value Using Foursquare

Justin Levy

I have had many chance encounters with friends at airports, hotel lobbies and other places simply from checking in and realizing that they were also there. Being aware of how I use it for our events, I use Foursquare in case it might be useful data for the event teams. As I sat in my car trying to catch my breath following a gut busting workout, I opened my phone and checked in on Foursquare at the gym.

Why Klout Should Not Be A Synonym For Influence

Waxing UnLyrical

We are (insert school/team/whatever of your choosing). YAY TEAM!!!!! “We have hotels in Vegas that use the Klout score to upgrade rooms, so there’s real value. Bloddy hell, we just can’t get away from “influence,&# can we? Image: Jonathan D.

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How to Use Social Media to Delight Customers Across 11 Brands

Convince & Convert

Supported by a robust training program, his social style has led to a team of employees, from the corporate hub to individual locations, that understand and embrace the hotel’s mission in customer care and are trusted to advocate accordingly. Hyatt Hotels Corporation on Twitter , Facebook , YouTube , Instagram. More Than Room Service.