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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Step #2: Gather Top-Level Social Media Data You’ve identified your competitors — now it’s time to find out what they’re doing on social media. Start by gathering the following top-level information and social media metrics : Which social networks are they on? What hashtags do they use? Do they use hashtags?

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#SproutChat Calendar: Upcoming Topics for January 2017

Sprout Social

Simply follow the hashtag every Wednesday from 2—3 p.m. CST to engage with Team Sprout and our broader Sprout Community. January 4, 2017: Maintaining a Social Media CRM. January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. January 11, 2017: Social Media Trends for 2017.

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Coming Soon to Hootsuite: Custom Posts Per Network, Month View, and More

Hootsuite

Social Network Depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Time-Saving Workflows: This is a longer-term priority for our product teams to help customers increase efficiency, productivity, and collaboration. These upcoming product changes will help.

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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

Need to create and schedule all of your social posts in one place? Want to share custom performance reports with your leadership team? You can filter social posts by parameters like account, keyword, hashtags, and location. Social listening and monitoring. Hootsuite Hootsuite’s like the Swiss army knife of content.

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10 advanced social media copywriting best practices

Sprout Social

According to Rachael Goulet, Sprout Social’s Director of Social Media, “Whichever social networks you use, effective writers know how to tailor their writing for different audiences and platforms.” We used our article, about what your social team will look like in 2028, to generate each of these posts.

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14 types of social media every marketer should know

Sprout Social

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

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Social selling: What it is and 10 expert-level tips for success

Sprout Social

We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling? Social selling is a lead generation strategy designed to help salespeople interact with prospects through social networks. Social networks are one of the main places where information is exchanged.

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