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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. For the past decade, Twitter has (most often) been ranked as #2. And if it is, can Twitter hold onto that spot? ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

B2B 348
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Top Five: Google is shuttering G+

Sherrilynne Starkie

Top stories this week include Facebook’s crackdown, Google’s continuing investment in quality news, another new Instagram feature, the final throes of Google’s G+ and how all emoji are being treated equal on Twitter. Google supports quality news publishers in digital transformation. — SS.

Google 279
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The Higher Ed Social Media Tips and Tricks You Can’t Google

Social Media Strategies Summit

But there’s a simple solution: creating graphic templates that you can adapt to multiple content types and platforms. On the one hand, we’re advised to stick with the recommended image sizes for individual social platforms, many of which are horizontal. Are the other platforms truly that much different?”

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Using Google Trends to Identify Social Media Opportunities

Jon Loomer

Marketers should utilize available data sources — particularly free sources — to better understand how the social platform landscape is shifting. We can use Google search data (via Google Trends) to identify social media opportunities – especially related to advertising. What is Google Trends?

Trends 215
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YouTube Removes Option to Share On-Platform Activity to Twitter

Social Media Today

YouTube is removing the ability to auto-share your on-platform actions to Google+ and Twitter.

YouTube 156
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Top Five: Major Google Ad overhaul and more

Sherrilynne Starkie

Top Five: Major Ad overhaul at Google. This week's top 5 social media must-know news including Google Ads, Instagram AI, Twitter Media, Facebook Kids and Voice Search. Google shelves Adwords. Introduces Google Ads. New website for publishers from Twitter. Listly by Sherrilynne Starkie. Follow List.

Google 170
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Twitter SEO in 2023: 6 Can’t-Miss Tips

Hootsuite

When you started working in social media, who knew Twitter SEO would be a thing? Social SEO is now an important consideration to keep in mind for any platform. Improving your brand’s Twitter SEO is essential to increase your tweets’ visibility on the platform. What is Twitter SEO?

SEO 94