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Here’s what you need to know about the Google+ shut down

Sprout Social

In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The initial announcement also stated that Google would complete the Google+ shutdown in 10 months. Since 2013, Google+ had been experiencing low activity. While there were 1.15

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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Even Google acknowledged that almost 40% of young users used social media to look for a place for lunch instead of Google Maps. Hootsuite did a small experiment afterwards and found that posts with good captions generated 30% more reach than posts with hashtags. TikTok is also becoming a search engine.

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5 Essential SEO Tips For Magento Ecommerce Stores

Social Media Marketing

Rely on Metadata Metadata helps streamline search results, thus it is a good idea to update the default metadata that’s set for your Magento store. Do not use the same metadata for all pages. Thus the metadata description for your homepage will not be a relevant one for any specific product page.

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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Being ranked high on Google for the specific search terms that are related to your business is eventually what attracts more visits to a long-term website. Because Google now places ads at the top of the search results pages, you can buy your way to the top of the page with an AdWords ad campaign.

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17 Tips for Writing Effective YouTube Descriptions

Hootsuite

Tools like Google Ads’ Keyword Planner and Google Trends can help you get started. Google Trends, for example, will help you understand if a keyword you’re considering is trending. Source: Google Trends. More and more people find YouTube videos through Google searches rather than through YouTube itself.

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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

A bit like Google Analytics, but for video. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. Outside of optimizing your video metadata, the content section allows you to monetize your video content (more on this below!). Where to find YouTube Creator Studio.

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10 Things Google will Love About Your Website you Probably Don’t Have

Kikolani

Keywords are the terms Google picks out in queries and runs through their algorithm to find sites that relate to those words. Google also has several internal measurements in its algorithm to weigh how valuable and accurate the information on a website is. Google loves sitemaps. Google Analytics and Google Webmaster Tools.

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