Webbiquity SMM

FEBRUARY 16, 2021

In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers.

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B2B Examples Company Instagram 259

Buffer Social

JANUARY 23, 2024

Tap the paper plane icon below any threads you post to share it to your Instagram Stories or straight to your feed.    Your content will appear over a Threads background like the one below (but note that any media you add won’t be automatically shared as a regular feed post).  ” 6.

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Team How To Instagram Authentication 103

Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. It’s allowed Duke’s social team to move at the speed of culture and quickly adapt as channels and content trends evolve. With over 5.4

Social Media 96

Social Media Marketing Nielsen Resources 96

Oktopost

SEPTEMBER 13, 2020

Selling is a team sport and holding MVP status of that team is marketing. However, quite often there is a big disconnect between sales and marketing. Sales is looked at as king and marketing is often out for debate on how effective it can be. Sales is no longer the driver of everything in an organization.

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Sports Team Marketing Training 80

Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. How are you positioned in the market? What are you about?

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Feed Feedly Metrics News 167

Sprout Social

DECEMBER 6, 2023

Every member of a procurement team is more than just a professional—they’re people. There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. What is B2B influencer marketing?

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B2B Influencer Brands Marketing 119

Social Media Strategies Summit

MAY 27, 2022

As a marketer, it’s important to balance how much time you spend on social media and the results you get. Expert marketers use these strategies to get the most out of their social media marketing efforts. Social media marketing requires you to post fresh, relevant, and targeted content daily or even more frequently.

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Social Media Strategy Marketing Curation 179

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. Understanding which trends will work for your audience and brand (not to mention your legal team) is both an art and science. So who better to predict the future of social media marketing than the people behind the profiles?

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Social Media Marketing Social Media Management Trends 145

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Need us to help train your team?

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Feed Feedly News Facebook 167

Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Have you noticed this trend happening on your feed?

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LinkedIn Marketing Eventful Compete 202

Jon Loomer

JANUARY 11, 2018

A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. I guess that means changes are coming… “The first changes you’ll see will be in News Feed, where you can expect to see more from your friends, family and groups.” ” Sounds great!

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Feed Feedly News Engagement 158

Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. Stories over news –Users on TikTok are there to be entertained, not spoken or marketed to. including In-Feed Native Video, Branded Takeovers, TopView, Branded Hashtag Challenges, and Branded Effects.

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Marketing Authentication Trends Feed 217

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Average Watch Time: Average of how many seconds your video was viewed for.

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Analytics Brands CPA Overview 154

Convince & Convert

JULY 14, 2021

Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”. But how to create an effective Instagram marketing strategy?

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Instagram Strategy Marketing Upcoming 217

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem. The noise can quickly overwhelm you.

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Strategy Twitter Tips Marketing 52

Sprout Social

SEPTEMBER 14, 2020

In 2020 alone, social marketers have had to pivot from their original strategies to deal with both a pandemic and nationwide protests. While there are still some months to go before the end of the year, it’s never too early to start thinking about how to improve your marketing strategy for 2021. Building your audience online is tough.

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Strategy Marketing Sports Team 145

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing?

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Strategy Brands Content UGC 124

Myrland Marketing

JANUARY 12, 2018

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Explore keeps the business content out of the personal News Feed so users can see more updates from people, not pages.

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Feed Feedly News Groups 83

Ignite Social Media

NOVEMBER 13, 2017

While the NHL doesn’t have the massive audience of the NFL , hockey fans are a dedicated bunch and love following their favorite team(s) on social media. With that spotlight on hockey, let’s take a look at three of the best NHL teams to follow on social media (in no particular order). Los Angeles Kings. Nashville Predators.

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Team Social Media Sports Discount 106

Sprout Social

JUNE 27, 2022

Can TikTok for B2B marketing unlock the same potential? We spoke with three B2B marketers who are experimenting with and finding success on TikTok. But first, why you need to try B2B marketing on TikTok. “The thing about B2B marketing on TikTok is that you’re always dealing with the customer behind the business.

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B2B Brands Marketing How To 136

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. If you’re feeling the heat, we see you and hear you.

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Social Media Marketing Atlassian Team 114

Oktopost

MAY 23, 2023

The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. How can you stay on top of content creation, maintaining quality and value to audiences, without steadily increasing the size of your content creation team, too?

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Social Media Content Marketing ROI 91

Oktopost

SEPTEMBER 17, 2020

“The value of marketing technology is rarely in the specific functionality of the tool, but rather its ability to be part of a bigger ecosystem.” ” – Urs Blickenstorfer, CEO of iundf Marketing. Today, because of marketing technology, CMO’s can take a seat at the strategy table. Adoption is key!

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Marketing B2B ROI Data 117

Janet Fouts

JANUARY 28, 2018

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. Collaboration tools for teams. If you work on your social media marketing with a team, collaboration tools can come in very handy.

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Social Media Tools Marketing Collaboration 217

Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog. Image: Jason Howie.

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Feed Feedly B2B Instagram 100

Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog. Image: Jason Howie.

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Feed Feedly B2B Instagram 100

Convince & Convert

FEBRUARY 21, 2024

Pretending your teams are not using AI is not an option. In the interim, you want to make sure you have something out there for the team to understand risks and opportunities. Your innovation, marketing, sales, and legal teams should be represented, as well as someone from leadership.

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Training Policies Team Guidelines 154

Sprout Social

JANUARY 9, 2024

What is social media personalization and why are marketers prioritizing it? The right infrastructure Personalized marketing is only as successful as the processes and tech that support it. But customer data platforms are only effective if your team has the training to use them, and if they “talk” to the other tools in your tech stack.

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Social Media Sentiment Data Team 125

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

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Marketing How To Software Team 125

Meltwater

JANUARY 31, 2019

When you think of top professional sports teams on social media, what do you think of?Loyal Loyal fans? Game highlights?Perhaps Perhaps no sport is more popular on social media in the United States… Read More >>>.

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Social Media Feed Feedly Sports 89

Sprout Social

AUGUST 26, 2021

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

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Research Social Media Airlines Marketing 144

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. What is Facebook Messenger marketing? And it will better target your marketing efforts.

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Strategy Facebook Marketing FAQ 118

Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . We’re running through how to strategically use UGC to create a stunning Instagram feed — plus we’re sharing some time-saving hacks and tools along the way: . A Curated Feed of Only UGC (aka Instagram Feature Accounts) .

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Curation Feed Feedly UGC 68

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. Even if you’re a little late to the social media party and just learning how to use TikTok for marketing, understanding this channel isn’t difficult. . TikTok Marketing (paid): Brand Takeover vs. Native Ads.

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Video Marketing UGC Hashtag 98

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics. 26% of marketers state that Stories are the most valuable type of social content.

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Statistics Social Media Video Marketing 142

Ignite Social Media

JUNE 28, 2022

But with everybody turning to video marketing, it has become so hard for some to stand out from the crowd. So, how can you make sure your video content marketing strategy is on point? Here’s your ultimate guide to video content marketing, including tips on how to get started, what to film, and where to post it for maximum reach.

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Video Content Marketing YouTube 146

Buzzlogix

APRIL 16, 2017

Each week, a new tool is introduced to help improve social media management team’s productivity or to help curate the best content. Instead of making you do the search work, we’ve chosen to promote a few of our favorite tools that our social media team utilize weekly. Social Media Management, Monitoring and Dashboards.

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Team Tools Social Media Marketing 40