Sat.Jul 09, 2022 - Fri.Jul 15, 2022

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Interview with SMSsummit Speaker Jadis Tillery, ikwe

Social Media Strategies Summit

Jadis Tillery has over 22 years of marketing experience specializing in social media. She has received industry awards, is an industry speaker, and has been asked by social media platforms such as Facebook and WhatsApp to lead global product beta tests. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Ed.

Education 205
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The Virtual Event Marketing Strategy You Need Today

The Social Media Hat

Season 02 Episode 01 of the Virtual Event Strategist Podcast. The post The Virtual Event Marketing Strategy You Need Today appeared first on The Social Media Hat.

Eventful 214
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Instagram Launches Initial Test of New 'Creator Marketplace' Influencer Discovery Platform

Social Media Today

Like Facebook's Brand Collabs Manager, Instagram's Creator Marketplace will help you find the right creative partners for your campaigns.

Instagram 211
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Amazon Associates Is Stealing From Me – Why You Should Be Careful About Using Their Affiliate Program

SocMed Sean

Amazon Associates hasn't paid me in over a year. Not because I'm not earning enough but because there is some glitch in their system or business process that is keeping me from getting paid. I hope my story will help someone else out there. The post Amazon Associates Is Stealing From Me – Why You Should Be Careful About Using Their Affiliate Program appeared first on SocMedSean - Social Media Sean.

System 130
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Ready, Player One? How brands are transforming the metaverse into a playground

Audiense

Whether you like to race cars, grow flowers or crush candy, video games are not just for kids. More adults are playing games than ever before, says the ESA 2021 industry report. Of the 227 million gamers recorded in the US, 80% are over 18 and the average age is around 31 years old. That’s a lot of purchasing power ready to be tapped into. So, what does this mean for brands hoping to make a move on the metaverse?

Brands 148
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The Cure for Imposter Syndrome as a Marketer

Oktopost

Chedva Kleinhandler, CEO & Founder of Rooms and Words takes the hot seat on the Radically Transparent podcast. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. According to a 2020 review, 9%-82% of people experience a form of imposter syndrome throughout their lifetime – and that number increases in the first few weeks of starting a new job.

B2B 131

More Trending

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How Do I Change My Instagram Feed to Show in Chronological Order?

SocMed Sean

Have you ever wanted to change your Instagram feed to chronological order rather than the interest-based order that Instagram rolled out a couple of years ago? Here are the steps! The post How Do I Change My Instagram Feed to Show in Chronological Order? appeared first on SocMedSean - Social Media Sean.

Feed 130
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How Audiense helps YOUKNOW unlock the full value of technology investments

Audiense

Once upon a time, you’d have to kiss a lot of frogs to find the perfect partner. The same can be said of building the perfect tech stack. Truly understanding your customers, old and new, depends on having the right tools in your belt and often, it might require mixing and matching for your different needs.

Tools 147
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#479: Money In The Bank: 6 Fun Strategies For A Quick Cash Injection

Amy Porterfield

Use these tried and true strategies if you want to make money quickly How many times have you wanted to invest in yourself or in your business but you didn’t have the extra cash on hand to make it happen? Maybe you really wanted to learn how to create, launch and sell your digital course […]. The post #479: Money In The Bank: 6 Fun Strategies For A Quick Cash Injection appeared first on Amy Porterfield | Online Marketing Expert.

Banking 117
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The Hottest Advertising Trends This Summer

Social Media Today

With an ear on the ground, we're watching the advertising industry navigate the uncertainty of a cookieless future, keep up with the non-existent metaverse, and jump on growing media channels.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Social-Led Brands Are the Future—Here’s Why

Hootsuite

So the cat owl’s out of the bag: We rebranded. Owly got a serious makeover, we dialed our photography style up to 10, and we’re embracing our role as your guide to social. And all that strategy got us thinking about the relationship between social and brand identity. Classic marketing wisdom used to say the brands we love earn our trust with an amazing product experience and consistent, emotionally resonant messaging.

Brands 114
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5 successful crisis communication examples brands can learn from

Sprout Social

In today’s fast-moving market, it’s more critical than ever for brands to be agile and resilient in the face of unfavorable public opinion. To that end, we’ve rounded up a handful of successful crisis communication examples and synthesized them into a list of lessons marketers can learn from them. Why is it important to learn from the work of others?

Examples 112
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How to Optimize Your Social Media Strategy for Ultimate Business Growth

The Realtime Report

How to Optimize Your Social Media. Strategy for Ultimate Business Growth. It is now more evident than ever that having an effective social media strategy in place is vital for growing your business’ online presence. According to a report by Social Media Examiner , 97% of small businesses use social media to attract new customers, however 85% of business owners aren’t sure which social media tools to use.

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The Complete Elon Musk–Twitter Saga

Social Media Today

For months, we’ve all been waiting to hear the verdict on Elon Musk’s $44 billion deal with Twitter. Now, as Musk seeks to terminate this deal, we must wait on the courts to decide the fate of this contract.

Twitter 143
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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#478: 5 Weeks Unplugged: Lessons From My Sabbatical

Amy Porterfield

The unexpected gift I received from taking 5 weeks off. I just got back from a five-week-long sabbatical, and holy smokes, sweet friend — it was so much different than I thought it would be. Now, if you have been with me for a while (or listened to Sabbatical 101: How I’m Prepping for 30 […]. The post #478: 5 Weeks Unplugged: Lessons From My Sabbatical appeared first on Amy Porterfield | Online Marketing Expert.

Marketing 109
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A Look at TikTok Commerce in 2022 

Ignite Social Media

It’s no secret that the emergence of TikTok has changed the traditional social channel landscape regarding entertainment. According to eMarketer , US TikTok Adult users spend an average of 38 minutes/day on the platform. When compared to other traditional social networks like Twitter (35 minutes/day), Facebook (31 minutes/day), Snapchat (30 minutes/day), and Instagram (29 minutes/day), TikTok has the lead.

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LeadJolt for Real Estate Lead Generation

The Realtime Report

LeadJolt for Real Estate Lead Generation. There are many Lead Generation Tools on the market. It is hard to know which will work for your business and help you succeed. In this review, we will look at one specific lead generation module and see how it can help Real Estate businesses succeed in lead generation. Why Real Estate Agents Need Premium Lead Generation Services.

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Meta Publishes First Ever Human Rights Report, Examining Key Policy Stances and Evolution

Social Media Today

The report provides an in-depth overview of Meta's various efforts to align with human rights principles.

Report 179
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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20 Snapchat Demographics That Matter to Marketers in 2022

Hootsuite

As far as social media platforms go, Snapchat is pretty casual. Taking a photo, typing out some text and sending it to a friend can be done in—well—a snap. But that’s social networking. When it comes to marketing on the app, strategy is key. Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why.

Marketing 103
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How to get verified on TikTok: 6 tips and tricks

Sprout Social

It’s important for your brand to prove credibility every chance it gets—and on social media, that often means getting verified. Verification comes with a little blue checkmark on your name, a distinction that’s similar across all social media platforms. If you’ve been running your brand’s TikTok account and you’re wondering how to get that little blue checkmark, you’re in the right place.

Tips 103
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Need A Business Idea? How To Start A Gluten-Free Business

The Realtime Report

Need A Business Idea? How To Start A Gluten-Free Business. Gluten-free diets took the health world by storm, and they show no signs of slowing down. Not only are these diets necessary for people with celiac disease, but they are also a great way to eat healthily. As more and more people are going gluten-free, however, they are finding it harder to find affordable gluten-free foods.

How To 91
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Snapchat Experiments with the Integration of NFT Artworks into AR Experiences

Social Media Today

Snapchat's looking to the next stage of digital connection, and how AR can play a part in that shift.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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5 Steps for Dealing with Social Media Negativity

Buffer Social

Life on the Internet can be stressful –  even more for anyone who's selling a product or service. Negative comments and reactions on your social media are standard and almost expected whether you're a brand or an individual. Receiving these comments is inevitable, but the important thing is how you handle them. Poor handling can hurt you and your brand and turn customers away.

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Social media in Europe: 15 stats to inform your strategy

Sprout Social

Managing a social presence across U.S. and European markets is a unique challenge for U.S-based marketers. Little nuances in platform and communication preferences can become major cultural differences when combined. To put it simply, social media in Europe is way different from social media in the U.S. Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills.

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Military Personnel Need Watch How They Use Social Media

Forbes Social Media

Fewer people actually do this, and perhaps it would be good for the country – dare it even be said the world – if social media returned to being more about social.

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Twitter Launches the Next Stage of its Custom Timeline Experiment, Fueled by Alternative Feed Algorithms

Social Media Today

Twitter's eventually planning to enable third-party providers to build their own tweet algorithms.

Feed 181
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How Charitable Giving Helped Us Take Our Dog Daycare to $1M in Revenue

Buffer Social

When we weren’t feeling fulfilled in our corporate jobs, we knew we were tired of working for someone else, but we were also looking for more ways to get involved with our community. We had become those typical working Americans who close our garage doors after coming home from work and don’t emerge to connect with the people around us, and we wanted to change that.

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How to conduct a YouTube audit in 5 steps

Sprout Social

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A healthy channel can have major implications for your video discoverability—on YouTube and beyond. That’s why it pays to conduct a thorough YouTube audit. YouTube isn’t just surviving—it’s thriving. The platform touts over 2 billion monthly active users (in terms of monthly active users worldwide).

YouTube 95
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How Nina Aprile Became Known As That Girl That Did Your Hair

Forbes Social Media

Nina Aprile took her industry name of “that girl that did your hair” and turned into a brand with a full array of witty-named hair products.

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YouTube TV Reaches 5 Million Subscribers

Social Media Today

The rising popularity of YouTube's pay TV alternative underlines the platform's video dominance.

YouTube 174
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Ask Buffer: Will Scheduling My Social Media Posts Affect My Engagement?

Buffer Social

Question: I’m trying to grow the social media accounts for my small business, but I’ve heard that using scheduling tools can cause low engagement and reach. Is this true? The short answer is: no. Consistency is more likely to raise your reach and audience engagement — which is the primary service offered by third-party scheduling tools.