Social Media Today

MARCH 20, 2019

While social networks are increasingly visual, don't underestimate the power of copy. Check out these tips.

Social Media 168

Social Media Strategy Social Networking Tips 168

Ignite Social Media

MARCH 19, 2019

Stories have become a major part of Instagram, receiving millions of views daily. If your brand is active on the platform it’s important to take advantage of this space, since it presents a huge opportunity to be discovered by audiences both new and old. With so many eyeballs on this content, it’s important to use Instagram best practices in this area of the platform along with the posts you add to your page.

Instagram 130

Instagram UGC Retail Eventful 130

Socialmedia.biz

MARCH 19, 2019

More than 250 million people visit Pinterest every month to explore new ideas and products. In fact, 84 percent of them browse the platform when they’re unsure about what to buy and almost 77 percent end up discovering a brand they like on Pinterest. In today’s competitive landscape—where companies everywhere are trying to establish a unique brand identity to connect with users, Pinterest offers a fun, and upbeat space for relaying advertising messages.

Brands 113

Brands Influencer Buy Fashion 113

Waxing UnLyrical

MARCH 21, 2019

Guest Post by Matt LaCasse. When Shonali reached out to me to ask if I’d write a guest post on technology in communication, I immediately jumped at the chance. My brain then said, “That’s like writing something about fish in the ocean, man.” Fair point. There are as many different angles to take on that topic as there are grains of sand on the beach.

Meme 250

Meme Training Flickr Discount 250

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Social Media

Social Media Today

MARCH 21, 2019

Will TikTok become the next major social platform, or will be a short-lived trend? While it's impossible to say, the impetus behind the app does seem different.

Trends 167

Trends Platform 167

Ignite Social Media

MARCH 22, 2019

As Spring approaches, it’s important to start strong and capture your audience’s attention with content that’s fresh and relevant to the season. If you work with a brand that’s ahead of the game you’ve probably already started to produce and capture spring content. No matter what stage of the process you’re in, these four tips can lead you to a content calendar full of spring social content that’s on point for the season ahead.

Content 156

Content UGC How To Hashtag 156

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Content marketing planned and executed properly can help you ignite not only online and social media results but also true foundational business results.

Strategy 113

Strategy Content Marketing Template 113

Social Media Today

MARCH 21, 2019

Are you struggling to implement an effective content marketing plan? In this new podcast, Pam Moore outlines some of the most common errors, and how to avoid them.

Content 167

Content Strategy Marketing How To 167

Ignite Social Media

MARCH 22, 2019

Snapchat has stepped up its ad game in terms of trying to show brands that their platform can get people to physical locations. Snapchat location ads have been around for about a year, but they recently added additional features for brick and mortar locations. Snapchat Location Ads. Just in case you are not familiar with Snapchat locations ads , these ads are meant to help drive people to visit specific retail locations.

Features 117

Features Retail Privacy Advertising 117

Sprout Social

MARCH 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. But if you want to use it to promote your business or your personal brand, you have to do more than just broadcast tweets every once in a while. It’s not enough to blindly share your new blog posts and product updates either. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t.

Analytics 105

Analytics Twitter Tools Strategy 105

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Social Media

Amy Porterfield

MARCH 21, 2019

What’s keeping you stuck? Are you in an unfulfilling 9-5 job that you’re dying to get out of? Maybe your side hustle is not progressing along fast enough. Is the business model you created just not feeling right? Or maybe you’ve been at it for a while and your revenue numbers just aren’t where you […]. The post #255: What’s Keeping You Safe Is What’s Keeping You Stuck appeared first on Amy Porterfield | Online Marketing Expert.

Marketing 103

Marketing Course List 103

Social Media Today

MARCH 16, 2019

Conversion rate optimization (CRO) is about improving your offer and conversion experience so that more visitors share their contact information and become leads.

Strategy 167

Strategy Conversation 167

Forbes Social Media

MARCH 21, 2019

With a thoughtful strategy in place—a strategy that goes beyond a technical imperative—companies can capitalize on several core benefits of APIs.

API 106

API Company Strategy 106

Sprout Social

MARCH 21, 2019

Social listening services have been a huge selling point for us lately. More of our clients (and brands in general) see the value and importance of customer service through social media. Because of this, we’ve found unique ways to use social listening services for these clients. Not that customer care is the only way to service your clients with social listening.

Sentiment 95

Sentiment Research Influencer Analysis 95

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

The Realtime Report

MARCH 20, 2019

What Should All Start-Ups Consider? Becoming a start-up can be a hugely liberating but terrifying feeling. If you’ve been under the shelter of a stable nine-to-five, then selling your own business can feel like shaky territory. However, by getting the correct advice and putting in plenty of hard work, your sacrifice might just pay off. If you’ve got a business name, an idea, and a plan, what else should you consider?

Domain Name 79

Domain Name FAQ Training Issues 79

Social Media Today

MARCH 20, 2019

Instagram is taking the next big step with its on-platform shopping options by adding a new way for users to make streamlined purchases without leaving the app.

Instagram 168

Instagram Platform 168

Forbes Social Media

MARCH 20, 2019

As artificial intelligence-driven automation changes the nature of work and workplaces in unpredictable ways, how are nations shifting the way they think about the workforce?

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Unmetric

MARCH 18, 2019

The festival of colors, an event of pure joy and celebration is one of the most popular festivals in India. To connect with their audience and improve brand visibility, brands have come up with some inspirational colorful Holi-related campaigns. With Holi 2019 looming just around the corner, we came up with a list of Top 10 Holi social media posts to inspire your campaigns for this year.

Social Media 72

Social Media Brands Analysis Eventful 72

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Social Media

The Realtime Report

MARCH 16, 2019

March Madness and Sports Gambling in the Workplace. The start of the first March Madness season since a landmark 2018 Supreme Court ruling gave states leeway to allow and regulate sports gambling. Many state legislatures are already jumping at what they consider an untapped revenue opportunity. For their part, business owners and workplace compliance professionals are not all exactly jumping for joy – as they see a newly increased risk of overzealous participants and gamblers disrupting th

Sports 79

Sports Real Estate Training Survey 79

Social Media Today

MARCH 19, 2019

To get into the spirit of 'March Madness', LinkedIn has released its inaugural 'Buzzword Beaters' bracket, pitting the most cringe-inducing buzz terms up against each other.

LinkedIn 158

LinkedIn Marketing 158

Forbes Social Media

MARCH 21, 2019

Twitter is a divisive topic for many nonprofits -- but success on Twitter can come in many different forms. Here's how your nonprofit can benefit from using Twitter, even with a very limited time investment.

Twitter 81

Twitter 81

Buffer Social

MARCH 18, 2019

What you’re trying to do, when you tell a story, is to write about an event in your life that made you feel some particular way. And what you’re trying to do, when you tell a story, is to get the audience to have that same feeling. – Pete Docter. While we don’t typically associate the art of copywriting with social media captions , the two are deeply intertwined.

Engagement 76

Engagement How To Overview Social Media 76

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Social Media

Pixlee

MARCH 18, 2019

A recent survey report conducted by Havas Media revealed that consumers would not care if 77% of 1,800 brands from 31 markets and 22 industries disappeared. Even more, the study revealed that 58% of brand content is not meaningful. These staggering statistics suggest that most brands are going to need to try a lot harder to reach their audience. What makes a brand meaningful?

Brands 74

Brands Automotive UGC Education 74

Social Media Today

MARCH 22, 2019

While content marketing has exploded, paid promotion of such has not caught on in the same way. Contributor Chad Pollitt says that this is about to change.

Mobile 157

Mobile Advertising Content Marketing 157

Forbes Social Media

MARCH 17, 2019

It is now a year ago that the Cambridge Analytica scandal, which saw Facebook user data hoovered up for use in political campaigns, broke into the headlines. The legal and business repercussions continue to this day, but has Mark Zuckerberg actually learned his lesson?

Privacy 77

Privacy Facebook Campaign Data 77

WebInKnow

MARCH 21, 2019

Over the past decade, clickbait headlines have proliferated on all sorts of Web content. They have shown up on blogs with increasing frequency “The 5 social media marketing secrets to drive your business now” and they appear on sponsored content on media sites all the time “7 heart-warming photos of babies that you won’t believe”. Now I’m seeing clickbait headlines on the websites of mainstream media sites including the Washington Post and New York Times , frequently including a phrase similar t

Sites 56

Sites Social Media Content Marketing 56

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Social Media

Cortex

MARCH 20, 2019

Its 2019, and things are changing. We need to learn to make informed decisions quickly. In the next thousand words or so, you'll be introduced to several different content intelligence tools that are available to start using today. Don't hop on board once it's too late; make use of what big data and Artificial Intelligence have to offer your business!

Tools 53

Tools Content Data 53

Social Media Today

MARCH 20, 2019

Twitter has announced a new review of its third-party data usage processes, which could impact some third-party Twitter management tools.

Twitter 167

Twitter Platform Review Process 167

Forbes Social Media

MARCH 20, 2019

I love to discover new and clever ways to get things done, I think most of us do. There are a ton of apps out there that are designed to make life a bit easier, but these are the top 5 that I use consistently to make my day run a bit smoother.

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Quintly

MARCH 22, 2019

Last week, quintly hosted an exciting new event we called Social | Media Day – bridging the gap between social media marketing and the work of some pretty incredible news and media companies we partner with. At our HQ in the heart of Cologne, we welcomed 50 customers, partners and other industry heads from a ton of news outlets for a full day of great talks, learning and sharing knowledge.

Social Media 40

Social Media Hosting News Eventful 40

Cortex

MARCH 22, 2019

Deep learning is a branch of Artificial Intelligence (AI) that offers innovative applications in many areas of technology. Algorithms driven by deep learning are being used to recognize speech, predict earthquakes, identify images, detect cancer, and make predictions. Deep learning trains computers to learn on their own.

Applications 40

Applications Training Content 40