Sat.Nov 10, 2018 - Fri.Nov 16, 2018

The Seven Best Ways to Increase Social Media Engagement for Your Business

Webbiquity SMM

Guest post by Elmira Assiyeva. Social media has transformed the way people interact with each other and how businesses market their offerings.

Here come the nanoinfluencers! Who they are and how to find them

Audiense

Although influencer marketing may seem like a new concept, it’s actually a trend that’s been around for a while. It’s a trend that has also evolved as fast as it has been penetrating the marketing industry and certainly still has a long way to go. Influencer Marketing

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5 Ways to Manage Your Social Media Over the Holiday Vacations

Convince & Convert

Social media traffic spikes a whopping 73 percent during the holidays — just when your team is requesting time off for vacation. Click To Tweet. It’s the most wonderful time of the year!

Instagram infographic: Using Stories for business

Sherrilynne Starkie

Here’s a great Instagram infographic! Since 2016, Instagram Stories have been a defining feature of the platform in engaging its 300 million daily users. With this feature users capture, modify and post related images and video content in a slideshow format.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Instagram Rolls Out More On-Platform Shopping Options for the Holidays

Social Media Today

Moving with user trends, Instagram is looking to capitalize on its eCommerce potential with some new on-platform shopping tools

More Trending

How to Use Social Media to Launch Your Online Business

Socialmedia.biz

Social media is a great way to create buzz around a new product or business idea. When you want to launch the best online business possible, you need to incorporate social media into the mix. There are a variety of platforms that you’ll need to use, too, including: Facebook. Twitter. LinkedIn.

Social media news: Top 5 feat. LinkedIn’s Top Voices

Sherrilynne Starkie

The top five must-know social media news stories of the week feature a Google’s new app for small businesses, LinkedIn’s Top Voices list, Facebook welcoming in French regulators, Pinterest’s UX improvements and Instagram’s new time tracking feature.

A Small Business Guide to Advertising on Instagram [Infographic]

Social Media Today

Are you looking to add Instagram ads into your social media marketing mix in 2019? Check out this infographic

Template for Your Social Media Strategy

Ignite Social Media

Social Media Strategy Template for 2019. With 2019 rapidly approaching, now is a good time to revisit your social media strategy. A lot has changed over the past year in terms of how people are using social, ad units, targeting capabilities and new media formats.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Entrepreneurs: 5 Consumer Brands that Started on Social

Meltwater

It’s now taken for granted that some businesses are so entwined with a social channel experience that you can’t imagine them functioning without social media. We call them social entrepreneurs.Consider… Read More >>>. PR & Comms Product Development Social Media

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How I Used Facebook Lead Ads to Create a Quiz

Jon Loomer

One of my favorite things to do is solve problems by using a tool in ways it wasn’t meant to be used. In this post, I will outline how I did that by using Facebook lead ads to create a quiz. First, credit goes to Lucas Elliott of our team.

Facebook Rolls Out News Feed Algorithm Update to Disincentivize Controversial Content

Social Media Today

Facebook CEO Mark Zuckerberg has announced a new News Feed Algorithm update aimed at disincentivizing sensationalist content

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2019 Social Media Trends to Watch

Ignite Social Media

2019 Social Media Trends to Watch. A few months ago, we shared relevant trends for the back half of 2018. Now, as the year wraps up, it’s a good time for social media marketers to re-evaluate their social media strategy with fresh eyes.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Ultimate Guide to Instagram Shopping

Later

Every month, 90 million fingers tap on an Instagram shopping post to learn more about products. For brands and businesses, using Instagram shopping posts is a great way to showcase your products and use your Instagram feed to drive more purchases.

Why Personalization is the Next Big Opportunity in Social Media Marketing

Buffer Social

Social media marketers are always looking to uncover the “next big thing”, and as we head into 2019 personalized social media engagement is becoming the latest must-have strategy for businesses of all sizes.

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Google Adds New Options to Manage Your Search Presence to its Google My Business App

Social Media Today

Google has announced a range of new updates for its Google My Business app, aimed at making it easier to manage what users find via search

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6 Outbound Marketing Tactics to Drive More Valuable Traffic to Your Website

Razor Social

Inbound or outbound marketing…. What is your poison? The reality is that you need both. You need to do outbound promotion to drive inbound traffic. And when you attract lots of people to your website using inbound, you build up your brand so it gets easier to do outbound!

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

10 Black Friday Marketing Tips for Instagram

Later

With Thanksgiving weekend just around the corner, now is the perfect time to start thinking about your Black Friday marketing on Instagram.

How Instagram Helps Callie’s Hot Little Biscuit to Serve Over 250,000 Customers Per Year

Buffer Social

Snap, filter, post, then eat. If you’re a millennial, Instagramming your meals is probably a guilty pleasure, and an occasional part of your mealtime routine. An incredible 69 percent of millennials take a photo (or a video) of their food before eating.

10 Web Design Trends That Will Take Charge in 2019 [Infographic]

Social Media Today

Thinking of giving your website a refresh for 2019? Check out this list of rising web design trends

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Google is Millennial Kids’ New Nanny

The Realtime Report

Google is Millennial Kids’ New Nanny. By Allison O’Keefe Wright . With two in three moms with a kid under the age of six in the workforce, this “takes a village” concept applies.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Types of Social Media Consultants Your Brand Needs

Ignite Social Media

With over 68% of brand-side marketers having or planning to have internal resources dedicated to social media, the need for social media consultants is rising. Whether you are managing social media for a brand as a one-man-show or have a more robust internal team of resources – we’ve seen a tangible and measurable benefit to consulting with brands on their social media execution and strategy.

Your Go-To Small Business Marketing Guide for 2019 (New Tips and Ideas)

Buffer Social

According to the U.S. Small Business Administration, an incredible two-thirds of small business owners and entrepreneurs (66%) are personally responsible for three or more areas of their business, including marketing.

The 2018 Small Business Social Media Confidence Survey [Infographic]

Social Media Today

A new survey has found that many small businesses are struggling to get a handle on social media marketing, and utilize it effectively

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How to Leverage Events on Social Media: 6 Easy Tactics

Oktopost

Wondering how you can amplify your attendance in an industry conference with social media? From employee advocacy to live video, we have assembled a guide with all the tricks you need. Social Media Marketing Social Engagement Social Media Strategy Video Marketing

Top 10 Thanksgiving Social Media Posts

Unmetric

Thanksgiving is not just about delicious turkey. It’s about family, friends and being part of something bigger. Here is the list of top performing social media brand content around Thanksgiving.

Introducing Stories Creator: Quickly Create Thumb-Stopping Content for Stories

Buffer Social

As a social media marketer, a big part of your job is to build awareness of your brand and drive conversions on various social channels. This could mean creating an engaging video for Facebook. Planning out and scheduling your tweets for the week.

6 essential ways to boost your Instagram growth

Social Media Today

Develop your community and gain visibility on Instagram through quality content, audience interaction and more

How Beauty Brands Are Going Beyond the Instagram Feed

Likeable

Instagram is increasingly becoming the place to be for brands. In the beauty space especially, brands of all sizes have embraced the platform as an effective tool for creatively demonstrating their products and building close connections with consumers.

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