Sat.Apr 22, 2017 - Fri.Apr 28, 2017

No More Silver Bullet. Now what?

Waxing UnLyrical

A few days ago, I co-presented a webinar (thank you CommPRO.biz !) on #KickAssContent marketing with two of my favorite people, Brandon Andersen and Heidi Sullivan. KickAssContent marketing. The three of us designed this webinar like so: Brandon: why content audits are so critical.

10 Easy Reasons That Justify The Use Of Social Media For Business

SocMed Sean

This week we welcome guest blogger Nicole Lewis. Nicole Lewis is a freelance writer and a professional blogger. She is interested in academic research and writing. Thanks to Nicole for sharing her insights on the topic of social media and its use in the business setting!

How to Build a Brand on Instagram

agora pulse

Want to learn how to take advantage of Instagram and build your brand with it? Instagram is one of the most exciting and hottest social media platforms right now. A year ago, I decided to take Instagram more seriously.

Influencer Marketing: 10 Mistakes Brands Make and How to Fix Them

Pam Moore

Influence marketing is helping brands big and small ignite their online and offline communities, increase brand awareness and nurture powerful relationships when done right.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

#Winning: Using Hashtags to Amplify Your Brand

Meltwater

If your brand does any digital marketing, it may seem like using hashtags is essential… Read More.

More Trending

How to Improve Your Instagram Reach

agora pulse

What business doesn’t want their Instagram posts to gain more visibility? More visibility means new users finding you, following you, and building a relationship with you. Eventually, that can mean purchasing from you, too. The key to increased visibility is to expand your Instagram reach.

Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Times are changing. Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers.

How a Business Can Create and Maintain a Good Reputation

Meltwater

Creating a good reputation takes time and effort and it can be something that’s lost… Read More. Blog author:Cormac Reynolds

How-To Video: Any Video is Better than No Video, Right?

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff. Enjoy!

Video 176

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The 6 Things Marketers Expect from Social Media Management Tools (but don’t have yet)

agora pulse

The World of Social Media Tools is an overcrowded, making it difficult for users to navigate the maze of features and pricing offered to them. As with every crowded market, the early players who raised massive VC money dominate the awareness game.

Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell

Pam Moore

There is no doubt influencer marketing is a powerful way to zoom your social media and business success online. According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing.

How to Keep Your Social Media Cool for The Summer

Ignite Social Media

Summer: Longer days, warmer weather, and busier workdays. Between personal travel and brand initiatives, it can be tough to stay afloat. However, this time of year isn’t one to lose focus.

Lessons for PR from a Winning Sales Team: How to Pitch Media with Persistence and Persuasion

Meltwater

Sales teams and PR professionals have more in common than most people might think.We all… Read More.

Team 121

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Why Email Marketing Is Still Important For Modern Business

The Realtime Report

Why Email Marketing Is Still Important For Modern Business. With all of the new technologies and methods of communication that are available today, it’s easy to take email for granted.

Cost 119

How-To Video Series: Can I DIY My Video?

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference. Enjoy!

Video 164

ISM Mystery Trip 2017 Recap

Ignite Social Media

The BIG Ignite Mystery Trip has finally come and gone, and I’ve been tasked to somehow summarize this amazing trip. Where to start? With so many memories behind me, this is something that is not easily achieved.

Hotels 120

Forecasting Resources Includes Community

Meltwater

Forecasting ResourcesThough the discoveries can be vast, when you think about it, there are only… Read More.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Understanding the Instagram Algorithm: 7 Key Factors and Why the Algorithm is Great for Marketers

Buffer Social

The Instagram algorithm, just like the Facebook News Feed algorithm , is so mysterious yet ingenious and brilliant in showing the best content to the most people. If you are creating great content, more followers — and non-followers — are going to see it. But how does the Instagram algorithm work?

Feed 114

Awesome Association Jobs This Week – April 26

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

Skills 158

Taking Social Media Content to the Next Level

Ignite Social Media

As content creators, it’s natural for us to want more out of the content we create for our client’s.

UGC 118

Boost Your Content’s Credibility with These Principles of Journalistic Objectivity

Meltwater

Fake news is a real problem — and not just for journalists.Look no further than… Read More.

News 115

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

You Have $100 to Spend on Social Media Marketing. Here’s One Way to Spend It.

Buffer Social

How big is your social media budget? I’ve heard of companies that spend millions on marketing and others who spend zero (we skew toward the zero side at Buffer). Regardless of how much you spend, you aim to spend it well.

Class 114

A Streamlined Video Production Process for YouTube

Razor Social

Have you procrastinated about creating video content for YouTube? Or… …you have created video content but feel that it’s a really time-consuming process and it’s hard to deliver video content consistently? You’re not the only one!

3 Key Announcements from Facebook F8 and What Social Media Marketers Need To Know

Ignite Social Media

Facebook held their F8 Conference last week which is a live broadcast of all the updates and innovations to their platform.

Customer Case Studies: 5 Tips for Staying on Track

Meltwater

When you're working on case studies, getting the customer interview exactly right is the hardest… Read More.

Optimal Timing, Videos, and More: 10 Easy Ways to Boost Your Instagram Reach

Buffer Social

Since Instagram started sorting posts on users’ feed with an algorithm , many marketers have noticed a decline in their organic reach and engagement. But that doesn’t have to be the case for you.

Video 113

How to Use Facebook Delivery Insights

Jon Loomer

Facebook Delivery Insights is a new tool that allows advertisers additional perspectives into the performance of their ads. Up until now, advertisers have been given dozens of performance metrics to evaluate results.

How To 107

Snapchat Attempts to Stay Relevant and Instagram Introduces Private Photo Collections | Social You Should Know

Ignite Social Media

Snapchat and Instagram have recently released new features, while YouTube expands live broadcasting to channels with 1K subscribers. All that and more in this week’s Social You Should Know. Snapchat Snap to Store, New Lenses. Snapchat recently released a new feature called Snap to Store.

QSR Chains and the Social Media Landscape

Unmetric

Social media is a great place to be in for brands in 2017. With more people logging in multiple times a day, there’s no better medium to reach the wi-fi enabled. And that’s exactly what brands from the QSR industry in India did.