August, 2020

Small Business Social Media Marketing Strategies

The Realtime Report

Small Business Social Media. Marketing Strategies. Marketing your small business on Social Media is key to becoming successful. In this article we will discuss why small businesses need social media and tips and tricks to market your business.

Rules for good media relations

Sherrilynne Starkie

Many companies fail to include a media relations strategy as part of their content marketing.

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10 best social media analytics tools + 10 tips on using them

Awario

Social media is full of valuable business and marketing insights. The trick is to find a shortcut to the metrics important to your brand. I put together a list of 10 best social media analytics tools + tips on how to use them to help you get started

Paternity Leave in a Pandemic

Dave Fleet

Today is my first day back in the “office” after a completely surreal three months of paternity leave. This was my second such leave, after I took time off in 2018 with our first-born (I wrote at the time about the conflicting emotions I felt about going out on paternity leave ).

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

YouTube Will Stop Sending Email Notifications to Alert Channel Subscribers to New Content

Social Media Today

YouTube is removing its email notifications for new content uploads after finding that only 0.1% of them were ever read

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How to Cut Costs on Facebook by Exiting the “Learning Phase”

Ignite Social Media

Brands are likely to pay more for advertising as we head into the holiday season and the U.S. presidential election. With Twitter banning political ads and Google restricting them, a large share of digital political ad dollars will go to Facebook (source: eMarketer, January 2020).

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Quarantine Fatigue? Yes. It’s a thing.

Janet Fouts

There is no denying that the past several months have been filled with many challenges affecting all areas of our lives. While creativity, grit and good ol’ perseverance has carried us through so far, many of us are experiencing quarantine fatigue.

How To Increase Your Affiliate Earnings

The Realtime Report

How To Increase Your Affiliate Earnings. Becoming an affiliate marketer can be the best way to start a side hustle and earn some additional income.

Paternity Leave in a Pandemic

Dave Fleet

Today is my first day back in the “office” after a completely surreal three months of paternity leave. This was my second such leave, after I took time off in 2018 with our first-born (I wrote at the time about the conflicting emotions I felt about going out on paternity leave ).

Reddit 195

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook Adds New Page Follow Settings to Control Which Updates You See

Social Media Today

Facebook is giving users more control over the alerts they see from a Facebook Page

How to Build a Social Media Marketing Strategy in 5 Easy Steps

agora pulse

Planning a social media marketing strategy may sound overwhelming. But when you break it down into five easy steps, it’s doable and even enjoyable. Really!). Are you planning to boost your social media marketing performance? Or maybe you are going to start your very first social media campaign?

The Future of Facebook: Three Trends Worth Watching

Ignite Social Media

A few recent announcements across the social media landscape recently led me to theorize the future direction that Facebook may take. As a leading social media agency, we’ve watched this platform evolve since day one, updating strategies as new features emerged and others disappeared.

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Which social media channels should your brand be present?

Visually SM

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. But with so many social media platforms out there, how can your company make such a big decision?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Project Management: The Education and Skills Needed for Success

The Realtime Report

Project Management: The Education and Skills Needed for Success. Project managers are in demand. Some reports show the profession growing by millions of positions in the last few years. Experts predict that demand will keep increasing in the coming years as well.

Every pastor should use social media: here’s why

Social Media Strategies Summit

The power and presence of social media continues to increase daily amongst the lives of Americans. A 2019 study by Pew Research found that 72% of U.S adults used at least one social media site. The study found that 90% of Americans ages 19-29 use at least one form of social media. .

Facebook Adds New Sponsored Post Options for Groups

Social Media Today

Facebook is adding a new sponsored post option for groups, providing new ways for group admins to make money, and for brands to connect with engaged audiences

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How to Find Followers for Instagram: Tips for a More Relevant Audience

agora pulse

Want a more robust Instagram audience for yourself and your agency clients? Check out these tips for how to find followers on Instagram for your business. Would you like Instagram followers who are interested in your content and want to regularly engage with you?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Social Media Memes for Marketers

Ignite Social Media

What makes the world of social media go round? The simple answer is… memes! Social media memes bring cheer, joy and laughter to everyday life when used correctly. They’re even more fulfilling during those long work days that seem to be dragging, also known as Monday.

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Starbucks vs. Dunkin': Which brand wins on social media?

Awario

For our newest brand battle, we took Starbucks and Dunkin' for a social listening ride and examined both brands through the lens of social media with our monitoring and analytics tool Awario

The Dark Web: DDoS Attacks Sell for As Low As $10 Per Hour

The Realtime Report

The Dark Web: DDoS Attacks. Sell for As Low As $10 Per Hour. The recently released Dark Web Price Index 2020 reveals the current average prices for a selection of cybercrime products and services available “on demand.”

What do I need to start formulating and implementing an audience-centric digital strategy?

Audiense

This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical. Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook Promotes the Use of Hashtags on Posts - But Will it Improve Post Reach?

Social Media Today

Facebook is once again pushing the use of hashtags on posts - but do Facebook searchers actually care

Why Sharing Your Personal Social Login With Teams Is a Horrible Idea

agora pulse

Are you sharing your personal social login with others? If so, you need to stop (and get a new one). Here’s why. You’ve got your hands more than full.

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4 Best Practices to Apply to Your Social Media Customer Care Plan

Ignite Social Media

The social media landscape has changed over the last several months, especially when it comes to the expectations of social media community management and customer care. If your brand has experienced higher volumes of customer care issues coming in on social media recently, you aren’t alone.

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10 best (free or cheap) PR tools for brands

Awario

This is a list of best cheap or free tools for PR beginners and professionals. Some of them are mutually exclusive, so don't worry: you won't need nine tools to do your job. All of them, however, are worth checking out to know which ones suit you best

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The 5 Best Paying Jobs in Real Estate Right Now

The Realtime Report

The 5 Best Paying Jobs. in Real Estate Right Now. Are you looking for a new job in real estate? You’ll be in good company, as around 1.66 million people work in the industry in the US, with an average salary of just over $60,000.

How Does the YouTube Algorithm Work? A Guide to Getting More Views

Hootsuite

The YouTube algorithm decides what people watch on YouTube 70% of the time. And according to Pew Research Center, 81% of American YouTube users say they regularly watch videos recommended by the algorithm.

Facebook Removes Over 1,000 Ad Targeting Options Due to Low Usage

Social Media Today

Facebook is removing a range of ad targeting options because they see limited use, or duplicate other options

How to Make Twitter Lists (And Why You Want to)

agora pulse

What is a Twitter list? And do you need one? Let’s take a brief look at what they are and then how to create them for your social media agency. Are you using Twitter lists?

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