June, 2019

Stop Chasing the Glittery Disco Ball of Influencers: Consider Micro Influencers

Waxing UnLyrical

Guest Post by Debbie Friez. On the marketing dance floor, influencer marketing is all the craze-because it works. In fact, 58 percent of brands have seen improved brand awareness and perception from influencer marketing campaigns.

A Match Made in Heaven: Interactive Content & Social Media

Meltwater

What is interactive content?Interactive Interactive content requires your users to engage with it actively. Its immersive nature means that your audience will spend more time engaging with your business with their… Read More >>>. Social Content Marketing Social Media

3 Proven Ways to Increase Your Visibility on LinkedIn

Social Media Today

Looking to improve your LinkedIn performance? First, you have to be seen - check out these tips from contributor Melonie Dodaro

Four Benefits of Social Media Marketing

Webbiquity SMM

Guest post by Brad Richardson. Social media marketing has come a long way over the past decade. It’s matured as a discipline been embraced by companies of all size, across industries, around the world. Image Credit: Photo Mix on Pixabay.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Ecommerce Delivery: What Customers Really Want

The Realtime Report

Ecommerce Delivery: What Customers Really Want. When it comes to ecommerce, figuring out what customers really want is an imperative. Obviously, customers want quality products and cooperative customer service. But that’s what they’d expect from ecommerce sites as well as brick-and-mortar retailers.

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How to Celebrate Social Media Day

agora pulse

Prosecco. That’s now the official Social Media Day adult beverage. You see, in the U.S. at least, we enjoy celebrating holidays and cultural events with the appropriate adult beverage. Margaritas for Cinco de Mayo. Guinness for St. Patrick’s Day. Budweiser for, well, many others.

More Trending

[SOLUTION] Six Tips for Managing Your Social Media Over Holiday Vacations

SocMed Sean

SocMedSean - Social.Media.Sean [SOLUTION] Six Tips for Managing Your Social Media Over Holiday Vacations Holidays and vacations are the most exciting part of every year. This is the time when you get to take a break from work, but if you are a business owner, it is more than that.

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37 Astonishing Email Marketing Stats You Need to Know [Infographic]

Social Media Today

Are you utilizing email marketing within your digital strategy? These stats might make you re-think your approach

How to Convert Employees into Brand Ambassadors on LinkedIn

Webbiquity SMM

Guest post by Anastasia Masters. There are still a few old-school managers out there who are hesitant to encourage their employees to stay active on LinkedIn. After all, it is a platform that connects talent with recruiters.

Hotel Marketing Tips You Simply Can’t Ignore

The Realtime Report

Hotel Marketing Tips You Simply Can’t Ignore. As businesses across the globe start to recognize the importance of social media marketing in order to help their business find more success, the same must be said of hotel businesses looking to spread their brand and promote their business.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

New Facebook Video Publishing Options You Need to Know

agora pulse

Have you noticed that Facebook videos seem to be getting a lot of attention lately? That’s because Facebook video publishing is a great way to make visual content, get more engagement with your users, and have some fun, too.

Agencies & consultancies: 6 views on the present and future of creativity

Audiense

The recent movements of Accenture betting on its expansion in the creative field - in addition to other consultancies of the calibre of Deloitte and PricewaterhouseCoopers - are reshaping the advertising sector.

PR’s Critical Role in Search and Social Media Marketing

Meltwater

Digital marketing is a puzzle that brands continue trying to solve. Under that umbrella, they know they need to have a strong search marketing game—and of course, there’s social media marketing… Read More >>>. Enterprise Marketing PR & Comms Media Outreach Social Media

7 Powerful Website Optimisation Strategies to Rapidly Grow Your Business [Infographic]

Social Media Today

Looking for new ways to stimulate growth, and maximize your digital marketing efforts? Check out these tips

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Use Instagram to Drive Traffic to Your B2B Website

Webbiquity SMM

Guest post by Natasha Ponomaroff. A lot of B2B marketers make the mistake of thinking their brand has no place on Instagram.

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10 Key Ways to Repurpose Content for Your Business

The Realtime Report

10 Key Ways to Repurpose Content for Your Business. Duplicate content gets a bad rap, and it can cause problems in some situations, but that doesn’t mean you shouldn’t re-use your content.

No More Likes on Instagram: What the Channel’s Experiment May Mean to Your Social Media Marketing

agora pulse

Instagram likes have always been a way to measure the success of your Instagram posts. Before business accounts were a thing, likes were the only way to know whether people were seeing your content at all. Soon, this metric may be a thing of the past.

10 facts you should know about the state of social intelligence

Audiense

During the first quarter of 2019, our friends and colleagues from The Social Intelligence Lab developed a global survey among social intelligence professionals to establish what is The State of Social Intelligence in 2019.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Start a Conversation on Social and Increase Brand Engagement

Meltwater

How do we break the ice and start a conversation? Blog Social

10 Common Instagram Marketing Mistakes Which Could be Limiting Your Results [Infographic]

Social Media Today

If you want to get the most out of Instagram, you need to avoid these common missteps

Round Up of All of Instagram’s Newest Features and Features to Be on The Lookout For

Ignite Social Media

Instagram is constantly keeping all of us on our toes with new features to the platform, changes to their algorithm, and so much more. Because there are constant changes to stay up to date with, we’ve put together a list of all the recent changes and features to make your life easier.

How to Build a Well-Rounded Marketing Strategy

Socialmedia.biz

Any business is only as successful as its marketing strategy. Without a sound marketing plan, a company is doomed to fail. Regardless of how terrific your product or service is, failing to market properly will end your dream before it even begins.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

8 best Instagram analytics tools

Unmetric

If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? If your answer to that question is “I don’t know”, then you’ve come to the right place.

#MeasurePR Memory (August 2018): Travel and Tourism Edition

Waxing UnLyrical

Editor’s Note: While #measurePR is on hiatus as of this writing, we couldn’t forgo the opportunity to share a recap of a fabulous chat from last year for all who may benefit. Enjoy! Guest Post by Danielle Heiny. The sky’s the limit when it comes to creativity in the travel and tourism industry!

How to Become a Bookkeeper from Home

SocialFish

Bookkeeping is the practice of recording, storing and retrieving financial records either for an individual, a corporate enterprise, or a non-profit organization. Almost all companies must practice proper bookkeeping to keep track of their business transactions.

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How to Stand Out with Instagram Stories [Infographic]

Social Media Today

With more than 500 people now using Instagram Stories everyday, Animoto took a look at some of the key usage trends to provide tips to help marketers leverage the option

Social Media Ad Objectives: Clicks vs. Conversion

Ignite Social Media

Many advertisers believe getting people to click is the driving force behind social media advertising. This social media ad objectives strategy suggests that users who are more likely to click on an ad will ultimately complete a desired action, following the notion of “if they click, they will come”.

How to Successfully Wield the Hidden Power of the Instagram Grid View to Boost Your Business

agora pulse

What do you focus on most for your Instagram social media strategy? If you’re like the majority of marketers, the answer to this question is the visual content, of course.

How Netflix’s social media strategy dominates the online streaming industry

Unmetric

The birth of Netflix in 1997 may not have caused much of an entertainment disruption at the time, but fast forward 20-odd years, and few could have predicted the impact Netflix would have.

Make it Happen

Mindjumpers

Challenge: Maybelline New York came to us wanting to narrow the gap between New York and the Nordics. New York was (and always will be) a key part of their brand DNA, so we had to make it relatable to a young Nordic audience. Solution: They had just changed their brand line to Make it Happen.

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Work from Home Jobs

SocialFish

Almost everyone I know would love the opportunity to work from home. Not only does it appear stress-free, but it is one of those jobs that give you the freedom to do what you want when you want and how you want it. In simple terms, you are your own boss.

Facebook Adds 22 New, Free Training Modules to Facebook Blueprint

Social Media Today

Looking to up your digital marketing skills? Facebook has added a range of new training courses to its Blueprint education platform

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