Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.

Metrics 92

Metrics Influencer Marketing Survey 92

Keyhole.co

MAY 3, 2023

With more than 4 billion active social media users around the world, your social listening strategy can help you tune in. Here are 16 social listening strategies you can incorporate to grow your business and 2 tools to execute your strategy: 1. This is largely because it shows you understand their common train of thought.

Strategy 64

Strategy Hashtag URL Industry 64

Hootsuite

JANUARY 24, 2022

Maybe you see yourself as a lone wolf in the Twitter marketing world: a proud survivalist or minimalist. Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month.

Directory 145

Directory Tools HootSuite Twitter 145

yMarketingMatters

OCTOBER 21, 2012

A vanity URL is a short, unique user name. Vanity URLs are easy to remember, read, share and use in marketing documents, on company websites, and business cards. For example, when I set up my new Facebook business page, the randomly assigned number and URL was [link]. So the URL for my Facebook Page is now [link].

URL 147

URL Social Media LinkedIn Facebook 147

Social Media Strategies Summit

FEBRUARY 4, 2021

In today’s competitive commercial landscape, marketing professionals increasingly depend on digital channels for assistance. In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. 89% of B2B marketers turn to LinkedIn for lead generation.

B2B 130

B2B LinkedIn Strategy Brands 130

Hootsuite

NOVEMBER 5, 2020

For businesses and influencers looking to monetize their Pinterest channel , read on for foolproof money-making strategies you can start implementing today. Use these in the description of your pin, but also in your profile, and ideally, in your URL as well. Become an affiliate marketer. These are (often-free!)

Strategy 145

Strategy How To HootSuite Affiliate marketing 145

The Realtime Report

JANUARY 13, 2021

7 Social Media Strategies for Law Firms. Without the ability to sell yourself and the skill set you have developed as a professional lawyer, attaining any level of success you desire can become increasingly difficult, especially in such a highly competitive market. That way, you will establish a unique and distinguishable image online.

Social Media 91

Social Media Strategy Loyalty Reputation 91

Hootsuite

JANUARY 10, 2023

Are you feeling overwhelmed with all of the digital marketing tools out there? We’re here to help you navigate the ever-evolving world of digital marketing tools. This guide has the top tools for everyone, from novice marketers to managers of enterprise corporations. Social media marketing tools. Brandwatch.

Team 130

Team Tools HootSuite Marketing 130

Sprout Social

JANUARY 26, 2023

Referral marketing is a powerful tool that can help you leverage your existing customers and fan base to build relationships with new ones. In this guide, we’ll cover everything you need to know about referral marketing, its benefits and how to create a successful referral marketing program.

Discount 119

Discount Marketing How To B2B 119

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. Strategy advice Stuck on where to take your social media strategy next? Direct users to this URL [INSERT URL].

Social Media 140

Social Media HootSuite How To URL 140

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Custom URL for Your Facebook Business/Fan Page I often get the question, “AK, I thought I created a username/custom URL for my business page but when I type in the address it takes me to my personal profile… what happened?&#

URL 182

URL Facebook How To StumbleUpon 182

Sprout Social

SEPTEMBER 30, 2020

A lot of social marketers ask, does our brand really need to be on LinkedIn? Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. Building a strong organic LinkedIn strategy is still an essential foundation for success on the platform. In short, yes.

Organization 95

Organization LinkedIn Strategy Social Media 95

Writtent Blog

DECEMBER 6, 2023

To compete on the same level but with a smaller budget, you have to market smarter. Start by brainstorming with your business partners and connections to come up with several cheap outside-the-box marketing tricks. 60+ Creative Marketing Ideas For Small Businesses.Then, if you’re really feeling stumped for ideas, consider these 1.

Small Business 98

Small Business Marketing Compete Directory 98

Ignite Social Media

JULY 27, 2020

Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting). awesomeco.com/bestproductsever) or went to a URL that starts with (e.g.,

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Sprout Social

MARCH 28, 2024

In this article, we’ll dive into why hashtags matter, how they boost your brand’s visibility and how to use LinkedIn hashtag analytics to add fuel to the fire of your LinkedIn marketing strategy. Understanding the data behind your hashtag strategy will help you fine-tune your approach and content to reach more of your target audience.

Hashtag 94

Hashtag Analytics LinkedIn Content 94

Buffer Social

AUGUST 23, 2018

And we’ve seen first-hand that businesses are working hard on perfecting their LinkedIn marketing strategy so that they can tap into the world’s largest professional network. With this simple 5-step strategy your business can accelerate the growth of your Company Page by up to 600 percent. – Website URL.

LinkedIn 104

LinkedIn Company Tips RSS 104

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Kikolani

DECEMBER 26, 2012

Learn to leverage these tools to maximum effect with these 7 advanced social media marketing strategies. Advanced strategies go a step (or several) beyond simply showing up in the social media sphere to introduce and then reinforce marketing messages that prompt users to take desired actions. 3 Refining Your Voice.

Social Media 167

Social Media Strategy Marketing GPS 167

Rebekah Radice

JUNE 12, 2015

Have you ever wondered what an effective Pinterest marketing strategy looks like? Know what works, what doesn’t and how to seamlessly integrate it into your marketing strategy. Tips to Instantly Improve Your Pinterest Marketing Strategy. What should be included when planning your Pinterest strategy?

Strategy 131

Strategy Tips Marketing Storify 131

Hootsuite

MARCH 11, 2020

However, if the following points speak to your brand’s values, it might be right for your brand to use Snapchat for marketing purposes. For example, in the Discover section Snapchatters can see content made by brands using Snapchat for marketing, like Cosmopolitan magazine and MTV. 11 essential Snapchat marketing tips for business.

Marketing 145

Marketing URL Features Platform 145

Mindjumpers

MARCH 23, 2012

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. Most of us know that social media has been playing a big role in several businesses’ Internet marketing campaign.

SEO 258

SEO Google Strategy Adwords 258

Hootsuite

JUNE 17, 2020

More than 30 million companies use LinkedIn for business. With more than 690 million members, more and more brands are using LinkedIn marketing to network, connect, and sell. There are LinkedIn marketing tools available for every business size and type, from small to large and B2B to B2C. Fill in company details.

LinkedIn 145

LinkedIn HootSuite How To Marketing 145

Hootsuite

MAY 3, 2021

If you’re sending any traffic at all to your web properties from your social accounts, UTM codes should be a critical part of your marketing toolkit. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Head to the Google Analytics Campaign URL builder.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Social Media Strategies Summit

MARCH 22, 2023

Image source With approximately 63 million decision-makers using LinkedIn and four-fifths of all B2B marketing leads originating from the platform, it’s not hard to see why. Unfortunately, as with so many things in social media marketing , there’s no single answer. Are you wondering how to advertise on LinkedIn?

LinkedIn 230

LinkedIn Campaign Groups Groups 230

Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. We’ve got everything you need to create and implement a highly effective Twitter marketing strategy that gets results. How to create a Twitter marketing strategy. Audit your accounts. Assign roles.

Twitter 145

Twitter HootSuite Marketing Hashtag 145

agora pulse

OCTOBER 26, 2017

That moment when your boss suddenly becomes aware of the budget being spent on social media and demands a Facebook strategy. While social media has become more data driven, only 32% of marketers having a documented strategy. The first step in creating your Facebook strategy is knowing and documenting your objectives and goals.

Strategy 122

Strategy Facebook Exercises Social Media Management 122

Sprout Social

SEPTEMBER 6, 2023

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network. This includes the latest news, updates, events, life at your company and job openings.

LinkedIn 107

LinkedIn How To Collaboration URL 107

Social Media Strategies Summit

SEPTEMBER 9, 2022

So it’s hardly surprising that marketers are waking up to the possibilities of NFTs. Coca-Cola: Align NFTs With Your Wider Marketing. Any time a shiny new toy comes along, marketers often feel they should use it in their campaigns. The adoption of NFTs as a marketing tool is already pretty high. Coca-Cola got this right.

Examples 177

Examples Brands Avatar Authentication 177

Sprout Social

JANUARY 13, 2021

Some companies only need a general idea of where their new customers come from while others need detailed results. Attribution modeling in marketing is assigning a value for the customer’s interaction points with the brand that led to the purchase. Why marketing attribution models are important. What is attribution modeling?

Social Media 89

Social Media Marketing Newsletter URL 89

Buffer Social

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

LinkedIn 113

LinkedIn Tips Skills URL 113

Idaconcpts

NOVEMBER 26, 2012

With foreign languages experiencing exponential online growth, it’s important to consider whether or not multilingual SEO might be of benefit to your company. The following three principles outline core strategies for implementing multilingual SEO within a website. Understand your target market. Assess (Goals and Limitations).

SEO 137

SEO Strategy Domain Name URL 137

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. This article will equip marketers with the knowledge and skills necessary to leverage this powerful platform for successful marketing campaigns. Why Facebook Marketing?

Brands 52

Brands Facebook Marketing Advertising 52

Buffer Social

JULY 23, 2019

They say bigger is better … but in the case of influencer strategy , we think the opposite could be true. If you’re keen to dip your toe into influencer marketing or if you’re just interested in a strategy shakeup, then we think you’ll find a lot to love in this post! But it’s well worth your attention.

Influencer 75

Influencer Strategy Marketing Survey 75

agora pulse

FEBRUARY 6, 2020

Social media marketing has a ton of moving parts, from developing a winning social media strategy to engaging with followers. Use this social media marketing checklist to remind you of what to include in every post your team publishes. Social Media Marketing Checklist: Add eye-catching visuals. We’ve got you covered.

Social Media 160

Social Media Marketing Hashtag Instagram 160

Sprout Social

SEPTEMBER 7, 2022

Throughout this article, we’re going to dig into what TikTok marketing is, how to create your own TikTok business account and provide six tips for ramping up your brand’s TikTok marketing strategy. What is TikTok marketing? 6 tips for building your TikTok marketing strategy.

Brands 87

Brands Marketing Influencer Analytics 87

Hootsuite

JUNE 28, 2023

Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Use a URL shortener Besides making your social posts tidy, shortening links also lets you add tracking information for accurate analytics measurement. URL shortener. You can also customize Ow.ly link shortener.

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

MARCH 16, 2023

While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Savvy digital marketers can (and should) learn how to leverage the power of Microsoft Ads and understand exactly how to advertise on Bing. Why use Microsoft Advertising (formerly Bing Ads)?

Microsoft 145

Microsoft CPC Campaign HootSuite 145