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Using social listening to surface trends to your audience

Sprout Social

Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. On the desktop client or mobile app, it shows you “What’s happening” and gives you a real-time update of trending topics and hashtags. Identify trending niche hashtags on Instagram.

Trends 126
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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. The app’s parent company. These partners participated in the denim transformation challenge by posting a native meme from TikTok.

Brands 114
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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

About 62% of consumers agree brands and companies that don’t have a strong social media presence won’t succeed in the long run. Along with using social media to discover new products, 80% of consumers expect companies with a social media presence to interact with their customers in meaningful ways. What is brand marketing?

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How to Master Real-Time Content

Likeable

The instantaneous nature of communication in this lightning-fast, mobile-first world has largely desensitized the public to marketing messages—so when it comes to real-time content, brands are going to all kinds of lengths to grab their audiences’ attention as fast as they can. B2B companies can hop on the real-time content train too!

Content 65
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How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Does everyone on your Twitter timeline seem to be obsessed with a new movie, television show, or mobile app? Some trends, such as #Sharknado3, make a lot more sense for a tortilla chip company than they do for an insurance company. Is your brand a worldwide company and does it speak to an international audience?

Trends 60
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Everything Marketers Need to Know About TikTok

Likeable

In 2016, a new video sharing mobile app named Douyin launched in China. Challenges are the norm, usually grouped together with a hashtag. Memes : TikTok even has its own meme videos that simply catch on. Vine was shut down in early 2017, and Musical.ly Below, we answer all of your pressing questions. What is TikTok?

Meme 111
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How To Use The Instagram Link In Bio The Right Way

Keyhole.co

For example, here’s what the “link in bio” looks like for FrameStores, a company that deals with picture frame materials. Ideally, choose to use a mobile device instead of a desktop to complete the task. For instance, Pumpkin, a pet insurance company, makes good use of its link in bio without making its profile appear too crowded.