Mindjumpers

NOVEMBER 23, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. This post is about one of those: data. The Social Data Revolution. Using data is a strategic approach. Are you into data?

Data 182

Data Nielsen Buy Loyalty 182

Writtent Blog

NOVEMBER 17, 2023

If you’re sold on the idea of content marketing, you need several different types of content and a lot of it to build your reputation and attract traffic to your website. The point of writing a case study is to share data and results of a specific situation so everyone can learn what works and what doesn’t.

Case Study 96

Case Study Study Reputation Loyalty 96

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. Traditional analytics, in contrast, requires more manual data analysis.

Analytics 106

Analytics Sentiment Analysis Patterns 106

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. It comes down to proactively managing reputational risks with consumers, employees and the market on social.”

Social Media 72

Social Media Banking Brands Sentiment 72

Sprout Social

NOVEMBER 8, 2023

73% of customers want companies to recognize their unique needs and expectations. It helps you understand the nuances of emotion that drive satisfaction, loyalty and advocacy. For example, let’s say a video game company drops a new game and monitors social media and gaming forums for player reactions. Here’s how.

Sentiment 102

Sentiment How To Analysis Review 102

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. The who: Influencer identification Our Pulse Survey data shows finding the right influencers is the top influencer marketing challenge.

ROI 98

ROI Influencer Marketing Survey 98

Sprout Social

JUNE 7, 2023

Customers go through a range of emotions (like happiness, inspiration or nostalgia) when they interact with a brand, and when the experience is positive, it creates a lasting impact that fosters brand loyalty. Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight.

Brands 105

Brands Sentiment How To Analysis 105

Hootsuite

MAY 20, 2021

More than two-thirds of companies now compete primarily based on customer experience—up from 36% in 2010—according to Gartner. Leading insurance company AXA learned first-hand the power of taking a customer-first approach. Create ‘wow’ moments that boost customer loyalty and retention. See the world through your customer’s eyes.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation.

Review 121

Review Brands How To Analysis 121

Oktopost

JANUARY 25, 2024

By aligning employee advocacy with these relationship journeys, your brand can not only enhance its reputation but also create a more comprehensive and impactful engagement across diverse audience segments. Brand relationships evolve through three key reputational components: awareness, perception, and preference.

B2B 69

B2B Social Media Strategy Reputation 69

Social Media Strategies Summit

APRIL 15, 2021

An engaging rewards or loyalty program with a place for customers to interact with each other could also be considered as a brand community. Or it could be a full-fledged loyalty program where they get rewards for completing different actions. Loyalty Program. Want to know the best part? Choose a Platform. Image via Sephora.

Process 161

Process Communities Brands How To 161

Oktopost

MARCH 26, 2024

In parallel, when your customers feel heard, their satisfaction and loyalty increase, only fueling business growth. That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Keyhole.co

NOVEMBER 17, 2023

But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers. Forward-thinking businesses are taking advantage of this marketing strategy to engage audiences and manage brand reputation in real time.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

MARCH 9, 2023

An effective communications strategy helps brands deliver on a compelling narrative that captures and deepens customer loyalty. In most cases, companies hire specialists for each corporate communication function, such as internal communications, public relations and executive communications. Some companies, like QAD Inc.,

Skills 106

Skills Template Templates Travel 106

Sprout Social

JANUARY 26, 2023

For example, a company may offer a discount or special promotion to customers who successfully refer their products to someone else. The best part of referral marketing programs is they don’t just benefit companies–customers also reap the rewards of their efforts. Establishes trust Humans trust other humans.

Discount 119

Discount Marketing How To B2B 119

Buzzlogix

SEPTEMBER 4, 2017

Here are five social media mistakes that you should avoid in order to protect your brand’s reputation. After creating a profile on popular social networks, some companies expect to receive avalanches of followers and likes that will translate into lucrative sales. Posting Inconsistently. Instead, respond calmly and politely.

Reputation 49

Reputation Social Media Social Networking Sentiment 49

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. This way, you get real-time campaign results across all platforms so you can track the engagement rates of your partnerships and present tangible data to decision-makers or your C-Suite team. your influencer’s.

Influencer 98

Influencer Marketing Collaboration ROI 98

Keyhole.co

NOVEMBER 16, 2023

Employee testimonials are simply the thoughts and opinions shared by your current or past employees about your company. These testimonials can be both positive and negative and can relate to any aspect of the employee’s interaction with the company, such as management issues, salary, benefits, company culture, team hierarchy, etc.

Brands 52

Brands Reputation Hashtag Social Media 52

Sprout Social

MAY 10, 2022

About 62% of consumers agree brands and companies that don’t have a strong social media presence won’t succeed in the long run. Along with using social media to discover new products, 80% of consumers expect companies with a social media presence to interact with their customers in meaningful ways. What is brand marketing?

Social Media 110

Social Media Brands Marketing Meme 110

Sprout Social

AUGUST 28, 2023

Companies are investing in these tools to get more out of their efforts. This includes handling customer support inquiries, creating personalized offers and analyzing customer data. And social data is at the center of many marketing transformations. Reputation management.

Team 85

Team Tools Marketing Hubspot 85

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social media analytics relies on data to: Identify patterns. Although all social media platforms provide native data, their analytical and reporting capabilities tend to be limited.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 121

Strategy Sentiment Marketing Analysis 121

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. So how do you keep track of all this data and uncover what your customers are really saying? Consequently, you’ll have a more accurate analysis of the mood and content of the data you’re reviewing.

Sentiment 52

Sentiment Analysis Brands How To 52

Sprout Social

JULY 12, 2022

Well, because the odds of something similar happening to your company are pretty high. Yet, fewer than half said their companies were prepared to respond quickly to a crisis. Yet, fewer than half said their companies were prepared to respond quickly to a crisis. Stock prices (for public companies). Sales and revenue.

Examples 103

Examples Brands Sentiment Reputation 103

Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Investing in your current customer pool builds loyalty and connection. Increase brand loyalty Brand loyalty is precious.

Strategy 115

Strategy Brands Content UGC 115

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 119

Examples Influencer Campaign Marketing 119

Oktopost

JANUARY 12, 2021

Surprisingly, for many companies, the answer is often no. . While B2C companies’ average CX scores range from 65% to 85%, their B2B counterparts usually manage less than 50%. The relationship for B2C consumers is often short-lived, though brand loyalty does exist (for example, Apple). . Source: Salesmanago. Conclusion.

B2B 101

B2B Marketing Metrics Survey 101

Oktopost

MARCH 15, 2021

Sometimes, in unprecedented situations, you have no choice but to improvise — but it’s always better to let data be your guide. Failing to apply your emotional intelligence can quickly lead audiences to turn against you, share their displeasure with others, and do more than a little harm to your reputation.

B2B 136

B2B Social Media Strategy LinkedIn 136

Sprout Social

AUGUST 22, 2023

Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis. What is conversational analytics?

Analytics 82

Analytics Conversation Brands Sentiment 82

Keyhole.co

NOVEMBER 8, 2023

These cover areas like data privacy, advertising, and intellectual property. Customers will trust you to behave in the right way, boosting brand loyalty. Today, topics like data privacy are often making the news. Some regulations – such as data privacy and protection laws – have painful fines attached.

Social Media 52

Social Media Policies Guidelines Privacy 52

Oktopost

AUGUST 10, 2023

Sentiment analysis refers to analyzing brand mentions and other relevant data to understand what your audience truly thinks about your company and its products or services. With the right social media tools, you can generate key insights into your brand’s reputation, strengths, and weaknesses.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

MAY 19, 2021

Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways. Social media interaction is an umbrella term that encompasses all the two-way conversations and touchpoints that occur between companies and consumers. But first, let’s cover some basics. They Like posts.

Engagement 130

Engagement Brands Review Influencer 130

Sprout Social

SEPTEMBER 18, 2023

Company goals are the anchoring points of your marketing budget. But if the company’s cost of goods sold is not considered, the company could still lose money despite the good ROAS. However, they may not have the time to reach out to the many sites required to achieve this goal.

Marketing 123

Marketing How To Sample Samples 123

Keyhole.co

MARCH 2, 2023

Anyone can put together a compelling sales pitch given the time, but mastering the art of delivery takes hard data and experience. By scheduling a post or slate of posts for release when your followers or target audience are most active, the tool gives your marketing a data-driven bent, without any stress on your part.

Social Media 52

Social Media Tools HootSuite Marketing 52

Hootsuite

SEPTEMBER 21, 2023

Clear data. For example, the social media manager at the Acme Alarm Clock Company might be able to show the CEO that there are 200,000 followers on the brand’s Instagram account. But the goal of the company is actually to sell alarm clocks. 1 Analytics Tool for Growth Beautiful reports. Please, please, no need to thank us.

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

DECEMBER 20, 2022

Roughly 76% of social media users think it’s important for companies to post about their employees, and your metrics will reflect your community’s interest. In this article, we dive into how you can create your own meet the team social media posts, explain how they benefit your entire company and provide examples to inspire you.

Meeting 93

Meeting Team Social Media How To 93

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. 3 Best Buy Shows They Have Heart. and “This is great advice.”.

Class 100

Class LinkedIn Brands Microsoft 100