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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Lauren: Your content team shouldn’t be the only ones managing your business’s social media accounts. See you next time.

Team 149
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t be the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Lauren: Your content team shouldn’t be the only ones managing your business’s social media accounts. See you next time.

Team 98
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5 Tips for Turning Your Social Media Following Into a Paid Membership Community

Buffer Social

It felt like advertising or brand sponsorships would water down the content. Not only is it a more independent way to build revenue around social media content, it allows for more meaningful connections with an audience. There's a lot of fear around charging people when you’ve been posting content for free.

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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

Take a holistic look now at the 2020 social media trends emerging now and how they will affect the platforms you use, how you use them, and your business as a whole. Below are four trends we’re watching closely this year – plus the best platforms to address these changes. #1 1 Ephemeral content disrupts social video.

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How To Use Customer Insight To Power Your Business

The Realtime Report

Research is conducted using community platforms or on a one-to-one basis. Content management systems enable you to A/B test content so that layout, messaging and text can be honed to drive engagement. Most businesses are unsure of how to make the most of such methods.

How To 114
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Is a Discord community right for your brand?

Sprout Social

Discord is not a traditional social media platform. Instead, it is a community platform. Who is regularly commenting on your social posts or creating content promoting your brand? Plan your content (and conversation starters). Now that you’ve got your initial community, it’s time to activate them.

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#measurePR Recap: Measuring the Millennial Workplace

Waxing UnLyrical

shonali you can find lurkers through web analytics and community platform metrics, but also simply by asking once in a while! and Fay Shapiro ( @fayscommpro ) of commPRO.biz , are all descending on #measurePR, and will discuss the ins and outs of content with us. #measurepr. We trade cash for royalty.

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