Social Media Strategies Summit

SEPTEMBER 14, 2023

Read on for insights from: Rachel Karten , Social Media Consultant Mitchell Clements , Social Media Creative Manager at ESPN Bari Rosenstein , Social Media Manager for Auntie Anne’s and Jamba Darby Hogan , Head of Social Media & Community at Wonderbelly Why Is the Act of Brainstorming So Important in Social Media? It was timely.

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Convince & Convert

DECEMBER 13, 2023

So, whether your followers like sports, beauty tips, or interesting explainer videos about science, using audience filtering features can help you reach the right people specifically, boosting the chances of positive engagement. Before making a video, consider what the key point or idea will be and develop your piece around it.

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Social Media Video Feed Feedly 150

Ignite Social Media

APRIL 22, 2021

Community Tab. However, the Community Tab is only available to creators who have 1000 or more subscribers. Therefore, the company has limited notifications to three for new video uploads and one community post for three days. Let’s take a look-see at these features, shall we? YouTube As A Streaming Service. YouTube TV.

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YouTube Social Media Notification Film 154

Sprout Social

AUGUST 2, 2022

And brands also have the ability to interact with their audiences in real time, building community by asking and answering questions. Gaming and community content. If you have more than 1,000 subscribers on the platform, you have access to YouTube’s Community tab, which allows you to carve out a dedicated forum for your audience.

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YouTube Trends Strategy Content 139

Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. For most brands willing to make those types of investments in their social media team, the opportunities for growing and engaging their community are significant.

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Social Media Marketing Nielsen Resources 96

Unmetric

AUGUST 2, 2019

The brand’s content strategy centers around sports personalities adorned in Nike apparel as an inspiration to go out there and JUST DO IT. Their top posts on Instagram feature sports personalities like Rafael Nadal, Cristiano Ronaldo, and Madison Keys to name a few. Chanel – 36 million followers. View this post on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Ignite Social Media

SEPTEMBER 26, 2017

Think about who you’re competing with in your audience’s news feed— other brands (probably your competitors), their favorite sports team, their college buddies, their mom, bands they follow, news sources … and the list goes on. Bible journaling was identified as a passion point and social media trend by community managers.

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Sports Journal Compete Feed 97

Sprout Social

MAY 15, 2020

Industries that publish more posts per average per day were media and entertainment (67), sports (42) and retail (36). Industries that received more engagements than average per day included media and entertainment (1125), sports (965) and software, internet and technology companies (358). Inbound messages.

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Industry Real Estate Social Media Sports 123

Hootsuite

NOVEMBER 28, 2022

Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. Subreddits serve as mini-communities within the site — like Facebook Groups, but public — and foster user interaction around common interests. What is Reddit?

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Reddit Brands Meme Forums 100

Sprout Social

NOVEMBER 29, 2022

“Having worked first-hand with the OREO team on past activations for the LGBTQ+ community, I love the thoughtfulness and creativity that goes into content developed for social around a campaign.”. Here are just a few of the many packs given to someone in the community by a #LifelongAlly ?????????? pic.twitter.com/dwD8zHEibP.

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Social Media Brands Meme Real Estate 92

Sprout Social

OCTOBER 5, 2020

And unlike other sports leagues, the NBA has a fairly hands-off approach when it comes to monitoring what their athletes can and can’t post. McCollum and Leonard, for example, share a similar fanbase that’s interested in basketball but Leonard also has followers in the gaming community while McColllum does not.

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Content UGC Sports YouTube 115

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. James Royer, Tampa Bay Lightning @jamesroyer. The RSS feed is: [link].

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Brands Sports How To MySpace 127

Hootsuite

APRIL 1, 2020

Of course, make sure your content is age-appropriate and adheres to YouTube’s Community Guidelines. Teaching a Virtual Stretch Class on YouTube Live this Thursday @ 1130am PST We live in some crazy times, but while we are in quarantine I hope we can still be part of a community that moves together. Make a trailer to build anticipation.

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YouTube Engagement How To Class 145

Ignite Social Media

NOVEMBER 13, 2017

The Kings are equal opportunity comedians, and don’t mind reaching into other sports when the time is right. When it comes to hockey teams that have done a phenomenal job embracing their offline community, none do a better job than the Nashville Predators. . …both in this game and in professional football teams.

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Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Fast food, retail, sports—those brands can get experimental. According to 72% of our LinkedIn community , the answer is yes. Your stuff.

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Strategy Brands Hubspot Survey 131

Social Media Strategies Summit

APRIL 8, 2021

You can create and edit short (30-second) videos, adding music and effects, then share them with your followers and the wider Instagram community (provided you’ve got a public account). The brand understands its core audience is comprised of people who love outdoor and extreme sports, and that’s exactly what it offers up on Reels.

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Instagram Brands Real Estate Remix 233

Likeable

JANUARY 28, 2020

Vloggers have also played a large role in Gen Z’s brand and product discovery, since this generation sees endorsements by influencers as more trustworthy and authentic than ones by celebrities and sports stars. Informative videos also reign high on YouTube as 85 percent of Gen Z teens turn to videos to learn something new or stay in the know.

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YouTube Authentication Influencer Sports 105

Later

JULY 10, 2019

Being more “authentic” on Instagram has been on the rise for quite some time now – in fact, it was one of our top expert predictions for 2019 ! View this post on Instagram. Do you ever apologize for just existing? Plus, according to Later’s social media manager, Melanie Brittner , these posts can often outperform high-quality photography!

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Trends Instagram Feed Feedly 85

Sprout Social

JUNE 7, 2023

nba #tipoff #basketball #chicagobulls #pov #nba ♬ original sound – Chicago Bulls This further solidified their place amongst the passionate sports fan community. With this elevated brand experience, Nutrisense’s social media engagement grew by 45% within 18 months and their community saw an increase of 469%.

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Brands Sentiment How To Analysis 114

Pixlee

DECEMBER 27, 2021

In the example above, Sun & Ski Sports promotes its 12 Days of Christmas giveaway with a link to enter the contest and to take you to the brand’s official website. By growing your engaged community and investing in user-generated content, you can increase sales attributed to Facebook marketing.

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UGC Facebook Library Transportation 72

Techipedia: Tamar Weinberg

JANUARY 24, 2012

Work on Building a Community. A community does not build itself. Many entrepreneurs and companies will launch a community site only to be disappointed six months later when nothing much is happening on it—when it’s a ghost town. We also run contests on BizSugar to bring attention to it. Actively Manage the Site.

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Small Business WordPress Communities Content management systems 200

Likeable

SEPTEMBER 24, 2019

Community Management/Customer Service. While certainly not as formally established as Groups on Facebook or Subreddits on Reddit, Twitter communities are every bit the real deal. Whichever cultural niche you’re tapped into (music, politics, sports, The Bachelorette , comedy), this platform is where you’re hearing about it.

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Twitter Airlines Aggregator Meme 80

Sprout Social

JULY 18, 2022

This summer’s hottest pastime isn’t sports or patio dining. It also serves as a meaningful marketing lesson: Your industry’s TikTok community may already be out there. Thanks to BookTok, it’s reading. You read that right. TikTok has made reading certifiably, undeniably cool. Maas , don’t worry. Lose yourself in a good BookTok book.

Brands 110

Brands Retail Meme Trends 110

Jason Yormark

JUNE 2, 2010

Fancy way of saying I manage the group of individuals that are professionally certified on the Office platform, and are the community leaders who provide insight, guidance, training, etc. Those that love sport, compete, and live a life of activity. New Job Started a new gig back in March. I’m a Senior MVP Lead for Microsoft Office.

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Microsoft Sports Compete RSS 140

Jason Yormark

JUNE 2, 2010

Fancy way of saying I manage the group of individuals that are professionally certified on the Office platform, and are the community leaders who provide insight, guidance, training, etc. Those that love sport, compete, and live a life of activity. New Job Started a new gig back in March. I’m a Senior MVP Lead for Microsoft Office.

Microsoft 140

Microsoft Sports Compete RSS 140

Convince & Convert

APRIL 18, 2014

But small businesses have a leg up when it comes to being engaged directly with the community. Ekaterina points out that small businesses “know their local communities better than anybody.” ” New media provides those brands with the opportunity to capture that relationship and reflect it. Holy Social!

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Social Media How To Marketing Small Business 167

Ignite Social Media

MAY 14, 2018

This feature is meant to make communities an integral part of the Facebook experience by helping users navigate to their existing groups and discover new ones more easily. Event access is LIVE, allowing users to rock out at a concert, cheer on their favorite sports team, or kick back for a movie premiere in real-time. The best part?

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Facebook Groups Groups Sports 92

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. The video sharing site isn’t just for creators. Webinar presentation.

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YouTube Video Authentication Education 131

Convince & Convert

JUNE 27, 2014

“ The interesting thing about the World Cup and a lot of sports is that they bring people together, whether it’s a bar or restaurant or these viewing parties,” Jeff says. . ” These little moments that customers share can inspire others who have never visited the store to try it out. Sheryl Sandberg.

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Retail Marketing Sports Team 146

Social Media Strategies Summit

JANUARY 28, 2021

Your brand voice should be in congruence with your ideal customer or community member. 4 Girls Strength, a non-profit society focusing on strength sports, accomplishes this task by sharing relevant tips for new athletes. The tone they use reflects their ideal reader: professional, educated, career-oriented, etc.

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Instagram Engagement Brands How To 130

Talkwalker SM

SEPTEMBER 7, 2016

Their images and videos show the athletes in action, tying all sports together through inspirational hashtags such as #FindFocus or #HereToCreate. Adidas is making the most of Instagram’s image-centric format by focusing on the people involved with its brand rather than its specific products. Condé Nast Traveler (@cntraveler).

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Instagram Brands Sports Travel 60

agora pulse

JUNE 29, 2020

Sporting events. However, what’s easily the most beneficial daily use of social media for universities is the ability to build relationships with your students and foster a community among them. Your content will then show up higher in users’ feeds. Encourage users to ask questions and to discuss answers. Housing fairs.

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Social Media Engagement How To Groups 104

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. Source Authentic, Community-driven Posts. Morphe Brushes showcases community posts from their top influencers and everyday customers on their social posts to create authentic connections with their audience.

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Engagement Social Media Brands UGC 56

Twist Image

DECEMBER 19, 2012

Did everyone in restaurants and sporting events stop in silence? Here's the thing: The brands (and individuals) that find themselves in trouble are usually the ones that have removed the humanity, community and sincerity from their content. Did people respect it? Did they go about their daily lives? What about Twitter and Facebook ?

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Hashtag Sports LinkedIn Feed 103

agora pulse

JUNE 9, 2020

Sporting Goods. This provides retailers with a multichannel approach to building their community and of course, making sales. Content creators should also carefully name boards in a way that is searchable and logical like Toni & Guy below. For example: . Story Pins. I told you Pinterest loves content marketers! Health and Beauty.

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Engagement Retail Case Study How To 138

Hootsuite

DECEMBER 15, 2021

According to TikTok , some of the top trends of 2021 were whipped coffee and a quick and easy skincare routine, while niche communities that spiked in 2021 included Witchtok (20 billion views) and ArtTikTok or TikTokArt (11 billion views). Once a trend starts to gain traction, users “hop on” it by recreating a trending TikTok video or theme.

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Trends HootSuite Fashion Video 142

Ignite Social Media

JUNE 3, 2016

While the analytics are so far generic compared to what is available in Facebook Analytics, they are a promise of what is to come and should help community managers, analysts and paid media managers alike in becoming more efficient with their content creation, analysis and boosting strategy. San Diego Comic Con – July 21-24, 2016.

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Social Media Analytics Activities Film 60