33 Thought-Provoking B2B Social Media and Marketing Stats
Webbiquity SMM
FEBRUARY 16, 2016
Live events (conferences, trade shows and forums) remain the top lead generation source for B2B marketers. White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. 81% of B2B decision makers use online communities and blogs to help make purchasing decisions. Direct Marketing ). MediaPost ).
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