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Social CRM: What It Is and Why Your Social Strategy Needs It

Hootsuite

Social CRM (customer relationship management) is becoming the expected standard for businesses of all sizes. Brands can no longer afford to use social media in isolation. The valuable insights gleaned from social interactions need to be available to all departments. What is social CRM?

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What is Social CRM and How to Make It Work for You

Oktopost

Quality CRM solutions pay for themselves many times over. However, if your CRM only has data gathered through form conversions and other direct interactions, it’s probably not fulfilling its true potential. There’s a wealth of additional information on your customers out there, voluntarily offered up on social media.

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How to Stay on Top of Facebook Ad Comments (Without Losing Your Mind)

agora pulse

Want to respond to Facebook dark post comments? If you’re a seasoned Facebook admin and have an active Facebook page, you’re probably pretty good at responding to comments on your organic posts. But how quick are you to respond to comments on your unpublished posts (i.e., dark posts)?

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Deciding upon Social CRM: Your Brand Can Benefit

Mindjumpers

Sure, they may have saved themselves from public displays of unsatisfied customers’ comments on their social profiles. Those positives and negatives set aside, one thing is still for sure: Closing down their own social channels won’t mean the end of conversations about their brand on social media.

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10 Best Social Media Management Tools

agora pulse

In addition to comprehensive publishing, engagement, and reporting features, this tool also has an integrated social customer relationship management (CRM) where you can track conversations with followers and even identify influencers. Social CRM. Social Ads. Social CRM. Social CRM.

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Nine Must-Have Features for Your Social Media Dashboard

agora pulse

Engagement: If you manage all social media comments and messages in one place, you can save time and improve consistency. Monitoring: When you follow threads about your brand and industry, you can join the right conversations at the right time. 9 Essential Social Media Dashboard Features. Ad comments management.

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Streamline Social Efforts with Facebook Ad Comments in the Smart Inbox

Sprout Social

As people interact more and more with ads across social platforms, the ability to monitor and engage with comments on ads—similar to how you would on organic posts—is essential to a successful brand strategy. Simplify Social Efforts in the Smart Inbox. Getting Started with Ad Comments Inside Sprout.