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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. Focus on community engagement. Image credit: Austin Distel on Unsplash.

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TikTok Stories explained: How to make the most out of 24 hours

Sprout Social

TikTok has been quietly rolling out and expanding TikTok Stories–short, segmented videos that serve as TikTok’s answer to popular story features on Facebook, Instagram and Snapchat. Viewers can like, comment and share your Story in the same way they’d interact with a standard feed post. Building community with TikTok Stories.

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5 Social Media Video Tips to Get More Engagement

Later

Social media video content is quickly becoming an essential asset for growing your community and sharing your brand story. Facebook , Instagram , Twitter , Pinterest , and LinkedIn all have their own version of Stories. Long-form videos: These videos can be shared across Instagram via IGTV , or on YouTube , Facebook, and LinkedIn.

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The Dos and Don’ts of Going Live on Social

Ignite Social Media

Social platforms like Facebook, Twitter, and Instagram offer the option to go live. This can be used to promote events, give an inside look, run a live sweepstakes or show your community what is happening in-the-moment. DO Let Your Community Know. The “live” feature can be a very helpful tool for brands to utilize.

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How to recruit more talent for your social video content

Sprout Social

You can film them yourself, outsource the whole filming process to them or do a mix of both (like we do at Sprout). As long as someone has a phone (and interest), they can film. So I leaned on them to host educational Facebook Lives. Filming video content tends to be an easier ask for busy leaders. The best part?

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Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Facebook algorithm values.

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7 steps to a successful social media video marketing strategy

Sprout Social

The video can not only be used in Facebook as a feed post but can also be promoted as a social ad. Older platforms like Facebook offer several types of videos while newer ones like Snapchat and TikTok rely heavily on one format. Planning the shoot for optimal filming. Filming won’t be linear for the most part.

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