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Zefr and Meta Extend AI-Powered Brand Suitability Solution to Facebook & Instagram Reels

Bill Hartzer

In a notable development for brand safety and suitability technology, Zefr has expanded its AI-Powered Brand Suitability Solution to encompass Facebook and Instagram Reels, strengthening the safeguarding of brand interests across the Meta ecosystem.

Instagram 165
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What Brands Should Know about Facebook and Instagram Shops

Ignite Social Media

Facebook and Instagram Shops Overview. To help businesses impacted by the coronavirus pandemic, Facebook has introduced Shops with the intent to help boost online commerce for small business owners. Source: Facebook. Facebook and Instagram Shops Availability. What Shops Mean for Brands.

Instagram 196
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Marketers Turn to Facebook and Instagram to Build Brand Awareness

Social Media Today

The first two polls show that brand awareness is the clear leader in Instagram and Facebook strategies. Social Media Today readers share their most effective marketing goals for each platform.

Instagram 212
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Boosted Posts vs. Ads: Tips for Facebook, Instagram, LinkedIn

Hootsuite

For example, here’s an organic Reel from Understance’s Instagram page: View this post on Instagram A post shared by Understance (@understance_) And here’s how that same Reel appeared as a boosted post in my Instagram feed: Source: @understance_ Note the Sponsored label at the top and Shop Now CTA link. What’s a social ad?

LinkedIn 107
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Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

Instagram is the world’s fifth-largest social media site. What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. So you might think the team at Instagram would be pretty content with how things are going. Image source.

Instagram 234
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Instagram Reels: What Brands Should Know

Ignite Social Media

What is Instagram Reels? Social media giant Instagram recently rolled out its newest feature: Reels. Instagram is testing multiple placements of the Reels feed within the app interface. Find out how to get your brand ready for Instagram Reels. Brands across all industries have hopped on the Reels bandwagon.

Instagram 179
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Creator Studio for Facebook and Instagram: A guide for marketers

Sprout Social

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. Tools like Creator Studio for Facebook and Instagram can help. It’s a one-stop shop that’s excellent for beginner creators and brands. What is Creator Studio?`

Instagram 107