Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI.

B2B 117

B2B Trends Social Media UGC 117

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. IFundWomen , the go-to funding marketplace for women-owned businesses, aims to support women entrepreneurs as they navigate building their businesses. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81

Pam Moore

MARCH 8, 2018

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. The Living, Breathing, Human Brand.

Brands 167

Brands Training Policies Template 167

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes. Ready to STOP building your business on rented Facebook land?

Feed 167

Feed Feedly News Facebook 167

Akamai Marketing

SEPTEMBER 13, 2011

Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Interested in a community vs. an audience? Guess what?

Communities 174

Communities Creative Commons Buy Advertising 174

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. From the early days of Six Degrees to the rise of TikTok and the introduction of Threads, brands have had to adapt to this constantly changing landscape. And as a result, so has the role of social media managers.

Social Media 89

Social Media Content Airlines Authentication 89

Sprout Social

AUGUST 30, 2019

So, what does your business need to do to make sure you’re taking advantage of this community-building tool? Whereas our feeds may represent our most aspirational and idealized selves, Stories are our raw, unfiltered thoughts and projects. As goes for the user, so should go for brands. Of course you did!

Geotagging 110

Geotagging Instagram Real Estate Brands 110

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

Communities 221

Communities Collaboration Statistics Lurker 221

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Communities 205

Communities Postrank Organization Tourism 205

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

Techipedia: Tamar Weinberg

JUNE 19, 2012

The social web has opened the communication floodgates. While most brands look to make a name for themselves on Facebook and Twitter, other businesses take a more introspective approach. You have the opportunity to build a library of content populated largely by your own customers. This is a guest post by Michael Silverman.

Cost 135

Cost Communities Drupal Forums 135

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community.

Groups 111

Groups Groups Communities Organization 111

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. Follow along with our transparent roadmap for progress. ” 6.

Team 103

Team How To Instagram Authentication 103

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. The short answer: Yes, definitely use hashtags.

Hashtag 121

Hashtag How To Guidelines Telecommunications 121

Pam Moore

JANUARY 17, 2018

This will impact how content is prioritized in your news feed. ” He also adds “you'll see less public content like posts from businesses, brands, and media.” Yes, Facebook is continuing to favor content that is engaging and focused on building community, conversation etc. Yes, you read that right, less.

Facebook 164

Facebook Training Template Templates 164

Sprout Social

FEBRUARY 16, 2023

“I don’t think of social as exclusively a brand or marketing activity,” says Dietrich. A strategic, social-first brand presence can serve as an entry point into the valuable conversations that are moving the needle for your brand. This ongoing consumer engagement allows brands to build connections and create fans at scale.

Social Media 113

Social Media Marketing Atlassian Team 113

Buffer Social

OCTOBER 1, 2020

HIKI, a newly launched genderless full body sweat brand, was set to reveal their DTC brand in March 2020, when the COVID-19 pandemic was in full swing. Read on for a behind-the-scenes look at how HIKI shifted their social media marketing strategy for a COVID-19 era and how they leaned on their community to co-create their products.

Social Media 98

Social Media Strategy Marketing Communities 98

Hootsuite

SEPTEMBER 7, 2022

Users share complex ideas and the Reddit community breaks them down. Here are a few sample goals to help you get started: Increase brand awareness. Manage brand reputation. Improve community engagement. An educator trying to land their next role may start by building brand awareness. Build a community.

Education 93

Education Social Media Tips HootSuite 93

Later

SEPTEMBER 2, 2020

This year, LinkedIn released a ton of new features that are perfect for brands and businesses looking to grow online. Brands and creators alike have pivoted to live broadcasts in response to social distancing restrictions, which has led to the majority of in-person events being canceled. New LinkedIn Features #4: Polls.

LinkedIn 103

LinkedIn Features Newsletter Communities 103

Buffer Social

MAY 25, 2023

Let the work you already do, feed your content Across the different titles, formats, and styles of content that Josh works with, he’s found balance by thinking of each thing as part of a Venn diagram. Each part of Josh’s experiences and expertise feed into his content. However, more platforms mean more challenges.

Social Media 83

Social Media Content Newsletter How To 83

Later

AUGUST 10, 2020

Whether you want to strengthen your community, build brand awareness, or even make e-commerce sales, there’s an Instagram feature to help you achieve your goals. Instagram is a powerful tool for any brand or business, especially following the platform’s recent moves into e-commerce. Ready to get started?

Small Business 103

Small Business Features Instagram Badge 103

Pam Moore

MARCH 17, 2020

Watch this brand new video I posted where I dive into this topic deeply. Time for a re-brand or simple refresh for your business or personal brand? Want to leverage the latest trends for digital marketing and social media marketing for your brand? This is because they are one and the same. Is Your Content Ready?

Video 78

Video Content Training Template 78

Pam Moore

MARCH 17, 2020

Watch this brand new video I posted where I dive into this topic deeply. Time for a re-brand or simple refresh for your business or personal brand? Want to leverage the latest trends for digital marketing and social media marketing for your brand? This is because they are one and the same. Is Your Content Ready?

Content 78

Content Training Template Templates 78

Ignite Social Media

JULY 31, 2017

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. of brand’s audience. The Past 10 Years in Social Media.

Social Media 84

Social Media Trends Community building Hosting 84

Later

NOVEMBER 13, 2020

That’s why we wanted to give creators access to the tools to help grow your community, build your brand and get more engagement on your Instagram content! . Posting when your target audience is most active leads to higher engagement — which means you can pitch bigger and better brand partnerships! Search by Hashtag.

Features 63

Features Instagram Hashtag Analytics 63

agora pulse

JANUARY 30, 2021

So, if you need help creating a strategy so your brand can thrive and succeed in 2021, read on. Carefully curate your sources of inspiration, looking only at people and feeds that truly inspire you. Use live video for community building. What you think your brand is may not be what others perceive it to be.

Social Media 132

Social Media Tips Strategy LinkedIn 132

Later

SEPTEMBER 1, 2020

From interacting with customers to increasing brand awareness and making sales, the benefits for SMBs are huge. Realistically, it’s almost impossible to build a presence on 5 to 6 different social platforms — that would take way too much time, and you could end up spreading yourself too thin to deliver any real returns.

Platform 78

Platform Social Media Small Business Instagram 78

Convince & Convert

DECEMBER 7, 2015

What’s the secret to building a thriving community on Instagram? They don’t realize the work that goes into building a following of more than 50,000 people and engagement on every post. That’s exactly how people feel when brands start using hashtags that have no relevance to the content they’re creating.

Communities 60

Communities Instagram Hashtag Engagement 60

agora pulse

OCTOBER 24, 2019

These Facebook Group features can offer enormous value to your audience and visibility to your brand—and you may not even know they exist! They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand. Groups are largely about relationship building.

Groups 87

Groups Groups Features Module 87

Later

JUNE 26, 2020

Facebook Groups are an effective way to create a community, drive engagement, and improve customer relations for your brand or business. Ready to build a successful Facebook Group for your business? And while only official brand owners or admins can create Facebook Pages, anyone can create a Facebook Group.

Groups 74

Groups Groups Facebook How To 74

Buffer Social

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89

Company Social Media Instagram Social Media Management 89

Oktopost

APRIL 30, 2020

Attendees can connect and converse with each other in the event feed. This engagement channel can potentially be an invaluable tool in networking and community-building. Though first launched last October, LinkedIn Events has been in a beta testing phase until just recently, available only to certain select brands and pages.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

agora pulse

OCTOBER 24, 2019

These Facebook Group features can offer enormous value to your audience and visibility to your brand—and you may not even know they exist! They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand. Groups are largely about relationship building.

Groups 87

Groups Groups Features Module 87

Buffer Social

SEPTEMBER 18, 2016

Sharing your brand’s story through user-generated content (UGC) is one of the best ways to build an authentic and engaging community on social media. How some of the world’s largest brands implement user-generated content in real-life. How marketers and brands can start user-generated campaigns of their own.

Brands 40

Brands Content UGC Social Media Management 40

Pixlee

JULY 30, 2019

Learn how these up-and-coming travel and food influencers built niche communities of followers who are passionate about experiences and see what marketers stand to learn from their success. . Jen explains that her audience is a mirror of herself, and brands that she works with need to reflect that as well. “I Jen Morilla. Luisa Ruocco.

Travel 66

Travel Influencer Delicious Authentication 66

Convince & Convert

JUNE 14, 2013

The RSS feed is: [link]. “I am not a community manager.” ” Right now, there are three different worlds: marketing and sales, PR communications, and IT. Even non-donut brands were jumping on the #NationalDonutDay bandwagon. Listen Now . Find us on iTunes: [link]. Tweetable Moments. via LaMar’s.

Case Study 118

Case Study Community building Social Media Skills 118

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Now, small and medium businesses can compete with the big guys when it comes to getting their brand out there and establishing awareness where it matters. However, recent data implies that such companies are failing to make use of the opportunity to build a brand and reputation because of a lack of a coherent social media strategy.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156