Oktopost

MARCH 23, 2022

Employee advocacy has become an ever-hotter topic for B2B brands. In the State of B2B Social Media Marketing Report , we found that on average, nearly half of CMOs said that employee advocacy was their best performing social media initiative. Host training sessions to deliver up best practices.

How To 62

How To B2B Training Survey 62

Oktopost

JANUARY 25, 2021

Once upon a time, the streams of the freewheeling social media world and the seriousness of high-stakes B2B marketing didn’t cross. The B2B buyer’s journey can be long and convoluted, and now it often ventures into the social media landscape. LinkedIn alone generates 80% of social media B2B leads these days.

Social Media Management 156

Social Media Management B2B Social Media Hubspot 156

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is the best aspect of being a social media manager?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Show up how you do best.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Convince & Convert

MARCH 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Company 120

Company Instagram B2B Survey 120

Oktopost

SEPTEMBER 14, 2021

In B2B sales, where research and deliberation are always a big part of the purchasing journey, content marketing will remain the dominant marketing growth strategy for the foreseeable future. The trouble with “content” is that it’s defined broadly enough to encompass pretty much anything you can host on a web server.

B2B 131

B2B Content How To Statistics 131

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch.

B2B 121

B2B Software Social Media Survey 121

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch.

B2B 121

B2B Software Social Media Survey 121

Convince & Convert

JULY 6, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Don’t buy a list.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Oktopost

JULY 12, 2021

Producing quality leads consistently is the core of any successful B2B marketing strategy , so developing and optimizing your pipeline will offer your organization a steady growth rate. First, let’s go over what B2B lead generation is, and why it is vital to invest the time and effort into maximizing your strategy.

B2B 87

B2B Fashion LinkedIn Organization 87

Hootsuite

JULY 8, 2020

Compile data on your existing customers and social media audience. Who most wants to engage with you on social media? Start with the people already buying from you, following you, and interacting with your posts. Focus on learning which decade of life your social media target audience is in, or their generation.

Template 145

Template Templates Social Media How To 145

agora pulse

MARCH 1, 2021

They’re sending out strong buying signals and they’re openly expressing a desire to potentially become a paid customer of yours. They’re indicating that they’re interested in buying your products or services, usually because they’ve tried a sample of your product or have tried it for a short period of time. Do host a Tweet chat.

How To 174

How To Hashtag LinkedIn Newsletter 174

Webbiquity SMM

SEPTEMBER 10, 2012

Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S. She’s a self-described “social media nerd” who loves “NASCAR, steak, rock music and XBOX360.” She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time.

Twitter 260

Twitter Bazaarvoice B2B Microsoft 260

Webbiquity SMM

JUNE 14, 2011

Among Steve’s observations and insights from the summit: • The buying process is now 1) online, 2) all about the buyer, and 3) complex (multiple stakeholders). • Even in fairly large organizations, the actual number of social media mentions that really require any kind of detailed response tends to be fairly small. •

B2B 165

B2B Sentiment SEO Klout 165

Sprout Social

APRIL 6, 2021

So social media lead generation is the process of collecting new leads using social media. Generating leads on social media can benefit both B2C and B2B marketers as it helps you identify the social media audiences that are interested in your business. Last chance!

Campaign 137

Campaign Social Media Discount Conference 137

Convince & Convert

MAY 31, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. They asked B2B companies, “What was your best social media format? Eric : Yes, +1 Jay Baer, -1 Eric Boggs.

B2B 113

B2B LinkedIn Posterous Social Media 113

Webbiquity SMM

AUGUST 28, 2012

Why Now Is The Time To Build Your Personal Brand by B2B Marketing Insider. 29 Social Media Leaps of Faith by Heidi Cohen. How to Train Employees to Manage Social Media [infographic] by WordPress Hosting SEO. ” Social Media Jobs Salary Guide by Onward Search. You want loyalty?

Social Media 208

Social Media Tips Tumblr Wikipedia 208

Convince & Convert

FEBRUARY 2, 2012

We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Social Pros Transcript For Your Reading Enjoyment. It is the debut, the first ever, the maiden voyage of the Social Pros podcast. Jay: Well, here we are at long last.

Social Media 117

Social Media Committee Team Questions 117

Convince & Convert

FEBRUARY 23, 2012

We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Social Pros Transcript For Your Reading Enjoyment. With your host, Jay Baer of Convince & Convert, and special contributor Eric Boggs of Argyle Social.

Social Media 118

Social Media Adwords B2B Brands 118

Convince & Convert

MARCH 1, 2012

We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Social Pros Transcript For Your Reading Enjoyment. I’m glad that you’re guest hosting. Eric: We’re a B2B software company. Jim: Hey everybody.

Social Media 142

Social Media Hubspot Software Hosting 142

Hootsuite

JULY 13, 2023

And then maybe one day, buy one of these sick mugs? Targeted ads Social media ads are a great way to generate leads, particularly because social media platforms allow super-specific demographic targeting. And isn’t that really what social selling is all about?) he’ll probably feel pretty special. billion.

Social Media 98

Social Media HootSuite Analytics Newsletter 98

ProBlogger

MAY 22, 2016

This is a guest contribution from Jerry Low of Web Hosting Secret Revealed. When it comes to social media website players, Facebook is too huge to be ignored. According to the Listrak Shopping Cart Abandonment Index, more than 70% of shoppers left their online shopping cart without buying anything.

Campaign 31

Campaign Strategy Tips Facebook 31

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

ProBlogger

MAY 22, 2016

This is a guest contribution from Jerry Low of Web Hosting Secret Revealed. When it comes to social media website players, Facebook is too huge to be ignored. According to the Listrak Shopping Cart Abandonment Index, more than 70% of shoppers left their online shopping cart without buying anything.

Campaign 27

Campaign Strategy Tips Facebook 27

Convince & Convert

MARCH 15, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Software 118

Software Education Social Media Team 118

Convince & Convert

MAY 10, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : So I want to just quick shout out to our fantastic sponsors here on Social Pros. Eric : Awesome.

Hubspot 114

Hubspot Mobile Analytics Google 114

Sprout Social

MAY 10, 2022

These channels are approachable for consumers, social media managers and customer care specialists alike. Are they looking for a video consultation with an expert before buying? About 90% of consumers buy from a brand if they follow them on social. In your server, you can host live events.

Marketing 92

Marketing SMS Instagram Activities 92

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 198

Twitter B2B Crowdsourcing Hubspot 198

Convince & Convert

FEBRUARY 9, 2012

Huge thanks to Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Social Pros Transcript For Your Reading Enjoyment.

Company 115

Company Retail iPad Google 115

Convince & Convert

FEBRUARY 9, 2012

Huge thanks to Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Social Pros Transcript For Your Reading Enjoyment.

Company 112

Company Retail iPad Google 112

Webbiquity SMM

APRIL 9, 2012

After highlighting four important statistics (among them: “53% of people on Twitter recommend companies and/or products in their Tweets, with 48% of them delivering on their intention to buy the product”), Nick Bennett reviews four free tools for measuring social sentiment, including Twendz and Twittersheep.

Review 201

Review Tools Social Media Klout 201