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2017 Social Media Trends Check-In

Ignite Social Media

As of today, any apparel, beauty, or jewelry brand, in the US that has added their product catalog to Facebook can apply to use Instagram Shopping. Note: Only the raw video will save, not any interactions (comments, hearts) that were received during the video. Have questions about how to maximize your brand’s social media presence?

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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Take a look at the way the apparel brand, Knix, supports visuals of its new store with a heart-warming caption: Image via Instagram. Reserve a spot for commonly asked questions. For starters, take time to respond to people who comment on your posts or message you. Let us know in the comments below. Image via Instagram.

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How companies use video content on social media

Visually SM

On the other hand, for the Q&A, you can use questions that show up in comments or publish a post a few days before the shooting, asking users to send you questions about a specific theme. Here is a cool and inspiring example, brought to you by apparel brand Everlane: Instagram. Announcements or reveals.

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

The apparel brand offers a vintage Y2K collection and an affiliate program. You can find AARP frequently connecting with people in the TikTok comments section. A case study revealed the brand transformation was powered by aspect-based insights from TikTok videos and comments.

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7 Brands With a Killer Social Media Campaign

Later

Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. By tracking the hashtag you can also engage with participants by liking, commenting or sharing their posts. For apparel brand Supreme , a partnership with Oreo may seem like an unusual choice. Spotify’s Data Storytelling.

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Everything You Need to Know About Ecommerce Chatbots in 2022

Hootsuite

They provide customer service, answer questions, recommend products, gather feedback, and track engagement. Rules-based chatbots that offer answers to predefined questions that a user may ask. They’re always available and never get tired of answering the same question. This mimics human behavior and speech patterns.

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Why Brands Should Invest in a TikTok Strategy

Pixlee

Jolyn clothing’s team nails hashtag challenges by participating in trends like the viral “Blinding Lights” dance while featuring their apparel. Ask questions and look for feedback opportunities across your social channels. Trend-based videos (dances, hashtag challenges, etc.). Video commentaries. Post shareable/repurposable content.