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21 of the Best Social Media Analytics Tools for 2024

Hootsuite

Busy social marketers need effective social media analytics tools to focus their efforts. What are social media analytics tools? Social media analytics tools are apps and dashboards that allow you to gather information about your social media performance and your audience.

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? Why you should setup the goals and conversions feature within Google Analytics?

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Increase YouTube engagement: 10 ways that actually work

Sprout Social

YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Leveraging insights from YouTube analytics can uncover ways to optimize your content and channel’s for further engaging your target audience. ” You can find impressions in the “Reach” tab in YouTube analytics.

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8 Social Media Competitor Analysis Tools To Help You Get Ahead

Hootsuite

Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Learn how to conduct a social media competitor analysis in just three simple steps: What is a social media competitor analysis tool? More of a visual learner? Clear data.

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro. as "success."

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12 Facebook publishing tools for your brand in 2024

Sprout Social

Streamline your reporting Most Facebook publishing tools give you access to your posts’ analytics, which provides you with key data for metrics like reach, engagement rate, and more. Use the analytics feature provided through third party Facebook publishing tools to draw insights for your social media reporting.

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9 tips for Reddit marketing (that Redditors won’t hate)

Hootsuite

As with any social network, there are some platform-specific things to be aware of. Source: r/marketing on Reddit Sharing helpful content on Reddit also comes with mega SEO perks. They regularly post in large, relevant subreddits like r/SEO, and contribute to the brand’s subreddit with the same personal account.

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