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Don’t Forget the Big Picture in Social Media Strategy

Convince & Convert

These Social Pros operate on different levels in very different fields. But they are united by the importance of analytics and integration in digital marketing. She covers content and strategy, while the other half (Anna Samuels) handles analytics and paid ad spending. MarketingProfs Marketing Manager, Rob Zaleski.

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Social Media Does Not Exist

Adam Cohen

I had an interesting discussion recently about Social media strategies. When discussing inputs to a social media strategy, an admitted “social media skeptic&# replied that she thought there shouldn’t be a need for them; rather that social media strategies were really just customer relationship strategies.

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Monday’s 5 Social Media Must-Reads

Firebelly

Below are 5 social media must-reads from last week that we wouldn’t want you to miss. HOW TO: Get the Most Out of Advanced Social Media Search. By Ann Smarty Social media search — the ability to tap into thousands of real-time updates — has long been a hot topic. What’s holding them back?

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Social Media Automation Showdown: Buffer Versus Hootsuite

Absolute PA

I feel like I can do anything I want social media-wise with this monitoring and scheduling machine. you can connect Hootsuite with your Facebook, Twitter, LinkedIn, Google+, Foursquare and WordPress. Google Analytics integration + useful analytics provided in Hootsuite. So it depends what you need. I use both.

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Wendy's "Treat it Forward" on Facebook, Twitter & Foursquare for.

Firebelly

Theyll donate an additional 50 cents every time you help spread the word about Fathers Day Frosty Weekend on Facebook, Twitter, Foursquare or FrostyCard.com. Video URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing. Buy a frosty and Wendys will donate 50 cents to the Dave Thomas Foundation for Adoption.

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The Rise Of Hispanics On Social Media

Idaconcpts

Businesses have been turning to social media to connect with their consumers in a new and exciting way. Furthermore, Latinos are taking over social media in a big way. And apps like Facebook and Foursquare and helping them do just that. Image Credit: Latism.org. trillion market is nothing to be sneezed at.

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How to Create a Customer Loyalty Program via Social Media (via PR.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience.

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