Social media personalization: The opportunity and risks to consider
Sprout Social
JANUARY 9, 2024
If your customers want targeted promotions, then your KPI might be increased revenue from ads and email campaigns. Beyond simply collecting and mining customer data, you need to build on it with AI and automation, analytics and segmentation. ambrosethechi Thank you as always, @Chewy!??? Are you using data to surprise and delight?
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