Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Sprout Social

JANUARY 10, 2019

From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. Use these Instagram analytics tools to transform into a power user. Fast forward to 2019 and times have changed. Sprout Social.

Analytics 110

Analytics Instagram Tools Hashtag 110

Convince & Convert

AUGUST 8, 2019

But what is dark social, how does it affect your brand, and how you can measure it? AI-based technologies are bridging the gap between users and brands on a one-to-one basis, offering bots for ordering pizza and settling customer service questions in private. analytics Click To Tweet. What Is Dark Social? Image via RhythmOne.

Brands 154

Brands Analytics Consultant Data 154

Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more.

HootSuite 120

HootSuite URL Analytics Forums 120

Later

JULY 1, 2020

Understanding your Pinterest analytics is the best place to start! Pinterest Analytics can help you target the right audience, skyrocket your Pin performance, sales, conversions, campaign targets, and more. Why Pinterest Analytics Matter. Pinterest Analytics: Overview. Pinterest Analytics: Key Metrics.

Analytics 67

Analytics Metrics Overview Trends 67

Sprout Social

JANUARY 24, 2024

Whether aiming to enhance brand awareness, generate leads or boost sales, ensure clarity in your objectives. Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships. Reach refers to the number of people who saw your content.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

SEPTEMBER 7, 2022

With a platform as wildly popular as TikTok, you want to make sure you’re creating a presence for your brand so you can reach and engage some of those billion users. TikTok marketing is the process of using TikTok and TikTok content to promote your brand and its products or services. Create and brand your TikTok account.

Brands 90

Brands Marketing Influencer Analytics 90

Keyhole.co

MAY 25, 2022

Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition.

Analytics 52

Analytics Social Media ROI Metrics 52

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. This has opened up new possibilities for brands looking to harness the power of social media advertising. B2B brands are looking to tap the increased social media penetration for generating more leads. Guest post by Brandon Brown.

B2B 217

B2B Brands LinkedIn Influencer 217

Jon Loomer

MAY 24, 2023

If you’re an e-commerce brand that utilizes Meta ads to promote your products, you’ve either experimented with or heard about Advantage+ Shopping campaigns. While I don’t have your typical e-commerce brand, I’ve been waiting to get my hands on this. So, let’s try them out! I can’t say much yet.

Campaign 174

Campaign URL Advertising Analytics 174

Firebelly

MAY 30, 2012

With all of the followers, likes, repins, boards and comments, it can be hard to keep track of everything your brand is doing on Pinterest. It also displays analytical graphics, most popular pins and your influential followers. Pinerly allows you to create campaigns for pins containing a URL, description and image.

Tools 215

Tools Brands URL Marketing 215

The Realtime Report

FEBRUARY 4, 2017

8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). Almost every other website uses it, making the Google software the most popular and trusted analytic solution on the globe today. By Varun Sharma. Tag Manager.

Analytics 70

Analytics Google Adwords Marketing 70

Sprout Social

MAY 17, 2016

Everything from your headline and keywords to featured image and URL should be optimized. An easy way to spruce up your links and get the most out of your status updates is by using a URL shortener. What Are URL Shorteners? URL shorteners convert regular URLs into more condensed formats. Tracking Your Bitly Links.

URL 64

URL Social Media Campaign Analytics 64

Firebelly

NOVEMBER 8, 2011

Google+ Pages for brands have launched; let the comparisons to Facebook brand pages begin! Vanity URLs. No analytics make is nearly impossible for brands to measure success (however they choose to define it) on their pages. Have you set up a Google+ Page for your brand yet? Custom Tabs. Custom Tabs.

Google 227

Google Brands Comparison Policies 227

Convince & Convert

MAY 23, 2017

But what is it, how does it affect your brand, and how you can measure it? AI-based technologies are bridging the gap between users and brands on a one-to-one basis, offering bots for ordering pizza and settling customer service questions in private. The question is: How big is that impact, and how are brands supposed to measure it?

Brands 131

Brands Analytics Data Metrics 131

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Custom URL for Your Facebook Business/Fan Page I often get the question, “AK, I thought I created a username/custom URL for my business page but when I type in the address it takes me to my personal profile… what happened?&#

URL 182

URL Facebook How To StumbleUpon 182

Hootsuite

MAY 3, 2021

And they work with Google Analytics. Don’t worry, you can make the link easier on the eyes using a URL shortener , as you’ll see in the next section of this post. UTM parameters work with analytics programs to give you a detailed picture of your social media results. They’re required by Google Analytics.).

Sample Code 145

Sample Code Social Media HootSuite URL 145

Social Media Strategies Summit

FEBRUARY 4, 2021

Today, the focus will be on Linkedin and how it can help B2B brands. How can you use Linkedin for your brand the right way? Add a profile photo to make your brand credible. However, ensure the corresponding URL is correct so that people are directed to the right landing page and your campaign remains effective.

B2B 130

B2B LinkedIn Strategy Brands 130

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Sprout Social

SEPTEMBER 6, 2023

A strong presence on LinkedIn provides your business with a professional digital presence and an opportunity for your brand to be seen by 930 million members and 75 million businesses. One of the key components of building your brand on LinkedIn is creating a LinkedIn Business Page.

LinkedIn 115

LinkedIn How To Collaboration URL 115

Oktopost

NOVEMBER 30, 2023

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. Therefore, it comes as no surprise that Google Analytics ranks among the most crucial tools for marketers.

Forums 62

Forums Reddit Analytics Sentiment 62

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . You can also get most of the data and graphs for free directly from Twitter Analytics and Facebook Insights. You can get an export of your data from any screen in the analytics section of your Buffer dashboard. Google Analytics to crunch the revenue numbers.

Analytics 110

Analytics Report Data Social Media 110

Bill Hartzer

OCTOBER 2, 2013

Google+ does not really give you specific analytics per se, they don’t give you a page where you can see a list of posts and how they did (at least not yet). Let’s look at the analytics or stats for one of my recent posts on Google+ and see the information that we can get from it. Don’t forget to add me on Google+.

Analytics 108

Analytics Google How To Domain Name 108

Bill Hartzer

SEPTEMBER 16, 2011

It is interesting to note that Google today registered a lot of typo domain names related to Google Analytics , their web analytics service. Rather than have to deal with lawsuits and typo domain name squatters, many companies decide to register these typos of their brand so no one else can benefit from it. coogle-analytics.com.

Domain Name 133

Domain Name Analytics Google Wikipedia 133

Hootsuite

FEBRUARY 16, 2021

Whether you’re a solopreneur or a multi-brand team or somewhere in between, read these 19 tips to get an insider look at how Hootsuite power users wield the dashboard—and get the most out of social media for their business. Polish your posts with vanity URLs. Ok, I’ll bite: what are URL shorteners? ).

HootSuite 140

HootSuite Features URL Template 140

Hootsuite

JULY 6, 2022

77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. A direct line to your consumers allows you to turn followers into brand advocates. And to crowdsource sentiment on your brand. People feel much more connected to a brand that actively engages their community.

Instagram 117

Instagram HootSuite UGC Influencer 117

Saying It Social

JULY 13, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Promote You Facebook Page URL on Your Personal Profile Facebook doesn’t make this easy. Option 2: Add the URL to your Facebook Page in your “Write something about yourself&# box. Now you are set.

URL 120

URL Badge Facebook How To 120

Jon Loomer

NOVEMBER 22, 2019

The problem is that most brands and advertisers completely forget about this. This pedestrian post drove more than 100 leads, according to Google Analytics… The numbers Facebook provided made me feel like the post was a waste of time. You can create your own with the Google URL Builder (or freehand if you’re a pro).

Organization 212

Organization Conversation Facebook Metrics 212

Sprout Social

MAY 18, 2022

The index provides a score on a scale of 0-100 based on what LinkedIn determines as the four most important “pillars”: Create a professional brand. If you build up your professional brand with thought leadership in mind, you’ll find that people will actively seek to have a connection with you. Focus on the right prospects.

Metrics 138

Metrics B2B Software Social Media 138

Proactive Report

MAY 20, 2013

Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. Start by reading SAMS Teach Yourself Google Analytics in 10 Minutes. The Top Digital PR Google Analytics Reports. It will reveal blogs and media sites that have mentioned your brand.

Skills 89

Skills Analytics Press Release Metrics 89

agora pulse

SEPTEMBER 23, 2020

Business Goal: Increase brand awareness for a new shoe store in town. Specific: Increase brand awareness on your Instagram and Facebook accounts within a 10-mile radius of the shoe store. Get 5 brand mentions per week. If your channels are dead or your brand is missing key marketing elements, you need to know about it.

Social Media 144

Social Media ROI Social Media Management URL 144

Ignite Social Media

AUGUST 12, 2021

So why should a brand use cross-promoting? If your brand is wanting to start cross-promoting its content, it is important to have knowledge of the basic do’s and don’ts. . Instead, stagger posts to different days and using analytics, post at an optimal time of day. Getting Started. Let’s start with the “Don’ts”: .

Instagram 161

Instagram Curation URL Platform 161

Later

FEBRUARY 18, 2020

Here are some of the best free social media management tools, apps, and software that many successful brands swear by: #1 Free Social Media Management Tools: Later. Plus, Later’s inbuilt analytics tools help you track all your posts and ensure your content is doing what you want it to do. Want to learn how to use Over for your brand?

Social Media Management 104

Social Media Management Social Media Tools URL 104

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Keyhole.co

DECEMBER 11, 2020

Try monitoring keywords, URLs, topics, social media handles and more. This tool provides you with quality insights about your audience on Twitter — how many of them are tweeting about your brand, the specific accounts with the highest level of tweet engagement, and the total reach. It also lets you monitor more than just hashtags.

Hashtag 98

Hashtag Metrics Analytics Sentiment 98

Sprout Social

MARCH 16, 2022

You want your time and effort to go toward content that is effective for your channels and your brand. Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social. Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social.

Engagement 125

Engagement Report Video Metrics 125