agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. But there have also been failures.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Benefits of Great Social Media Influencer Relationships. Influencer tweets increase purchase intent 5.2X

Influencer 116

Influencer Social Media ROI Social Media Management 116

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer has become a bad word. “I

Influencer 145

Influencer Trends Marketing Guidelines 145

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Keyhole.co

FEBRUARY 3, 2024

How to measure SOV on social media Here’s the lowdown on properly measuring SOV across all your social media platforms. Competitor analysis Before we even get to measure our own metrics, we need to analyze what market metrics are, and for that, we need to do a competitive analysis. How to do that, you ask?

Social Media 59

Social Media How To Metrics Sentiment 59

Hootsuite

NOVEMBER 7, 2023

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Hootsuite Hootsuite actually offers three different social listening features depending on the size of your brand and how much social data you need to analyze. You can also gain insights into social sentiment.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sprout Social

FEBRUARY 15, 2024

Leverage AI and social listening Social listening gives you access to the unfiltered opinions of your target audience. Engage influencers Influencer marketing is an audience engagement strategy that can help connect your brand to new audiences who are already highly engaged. million followers.

Engagement 103

Engagement Tips Loyalty Metrics 103

Sprout Social

FEBRUARY 1, 2024

Nowadays, there are much more efficient ways to publish and schedule social media content. If you take advantage of a Facebook publishing tool, you will be empowered to have a tool semi-automate your social media management tasks. Plus, make Facebook publication as easy and seamless as possible.

Publishing 95

Publishing Tools Brands Facebook 95

agora pulse

NOVEMBER 10, 2020

Zoho Social. Example of Agorapulse, a social media analytics tool. Agorapulse is a social media management tool that offers scheduling, engagement, monitoring, and reporting. Social media channels. Get the ebook “SMART Goals for Social Media Strategy.” squarelovin.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

SEPTEMBER 18, 2023

For example, if you got X number of leads from influencer marketing in the previous year, you can propose an X+10% increase in budget for the same activity this year. Create internal benchmarks by platform and across all media channels to identify areas of investment that are not worth continuing.

Marketing 129

Marketing How To Sample Samples 129

Later

AUGUST 19, 2021

Based on our analysis, the more you post on Instagram per week, the greater your overall reach will be. Reach rate is a valuable indicator for brand exposure, while engagement rate can indicate how well your content is resonating with your community. Here’s what we found: How Many Times Should You Post on Instagram Per Week? .

Instagram 132

Instagram Analysis Hashtag Engagement 132

agora pulse

JUNE 13, 2020

In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. Here’s a handy list!

Analytics 204

Analytics Tools Twitter Hashtag 204

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. Engaging with comments lets you connect with your audience and build a community.

Metrics 52

Metrics Analytics YouTube Video 52

Oktopost

JUNE 15, 2023

From comments on your posts to indirect, untagged mentions of your brand, products, services, social listening makes it possible for you to go above and beyond in terms of customer service and community management. In time, social listening for competitor analysis will become foundational.

B2B 62

B2B Sentiment Analysis Influencer 62

Sprout Social

NOVEMBER 21, 2022

Gen Z popularized TikTok, but the app has become a multi-generational channel where even senior influencers have entered the space. Fantastic Furniture worked with Incubeta to create TikTok influencer content. This can include defining a target audience and goals, performing competitor analysis, running analytics and reporting.

Case Study 112

Case Study Marketing Directory Retail 112

Ignite Social Media

MARCH 18, 2024

Leverage Data for Decision-Making With such a prolific social media presence , effective use of data is critical for Duke to measure what’s working and inform their strategy. Learn from Duke Men’s Basketball – treat your social media presence like the top priority it deserves to become.

Social Media 96

Social Media Marketing Nielsen Resources 96

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. A tool like Sprout turns weeks of manual analysis into a few minutes’ work.

Buy 115

Buy Video How To Template 115

Sprout Social

MARCH 29, 2023

Often, that starts by reading reviews on social and other sites. As Julie Valentine, Manager, Recruitment and Employee Advocacy Influencer at Sprout, puts it, “Review sites like Glassdoor are very influential to job seekers. Glean key competitor insights by conducting a social media competitive analysis.

Social Media 99

Social Media Strategy Team Review 99

Pam Moore

DECEMBER 5, 2017

If you work in any size organization as a social media manager, community manager, content manager, digital marketing manager or any type of role and have been shocked to find your superior(s) have hired an agency without you knowing, this podcast is for you. Answer These 10 Questions First.

Social Media 160

Social Media How To Social Media Management Training 160

Keyhole.co

SEPTEMBER 12, 2023

Competitor analysis can also identify hashtags that got the best response from your target audience. Collaborate with Influencers Influencers have a loyal following across specific demographics and niches. Influencers’ personal and relatable image makes your partnership look more authentic.

Tips 52

Tips How To Hashtag Authentication 52

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. Ultimately, we didn’t want to tell them how to use their products—it was their story to tell.”

Strategy 121

Strategy Brands Content UGC 121

Unmetric

JUNE 18, 2019

The color and object analysis will help you discover content ideas by searching for branded social content based on dominant colors and/or objects used within images and analyze their performance. Sociograph provides important insights that allow you to get a deeper understanding of your community and content. Seekmetrics.

Analytics 119

Analytics Tools Facebook Overview 119

Sprout Social

FEBRUARY 20, 2020

Olivia Jepson Sprout Social Media Strategist. As a social media manager, you have a unique understanding of social listening that positions you as the subject matter expert. Competitive analysis. Reputation management. Find influencers to partner with. Step 1: Get started .

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Hazel draws her creative inspiration from famous influencers, travels and books. Just recently she started to create her first social media course. There are many mistakes you can make.

Social Media 220

Social Media Meme Advertising Strategy 220

Sprout Social

MARCH 21, 2019

Sprout Social. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. This report even helps you narrow down on influencers and brand advocates who are talking about you. Guess you saw this coming—we made our own list!

Analytics 104

Analytics Twitter Tools Strategy 104

Webbiquity SMM

APRIL 30, 2020

Many students, job seekers, employers, and other experts are active on it to reach out to their communities. Facebook is the largest social network with more than 2.5 Due to the importance of social media in digital marketing, most brands now maintain accounts on all the top social media platforms.

Instagram 159

Instagram Tools Hashtag Authentication 159

Razor Social

NOVEMBER 29, 0002

Monitoring your social media analytics can make the difference between the success or failure of your social media presence. In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. The Social Media Analytics Compass.

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Price: Free. Start your free trial today.

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

JULY 18, 2023

Connect your TikTok business account to social media management tools, making planning and publishing across multiple platforms easier. You cannot connect your account to social media management tools. Influencer ads: Ads that utilise influencers’ established reach to publicise products.

Tips 52

Tips Marketing Trends Influencer 52

Hootsuite

OCTOBER 25, 2021

But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. That’s good news for you, since people are spending more time than ever on social media.

Social Media 142

Social Media Meme HootSuite Influencer 142

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. Social and world events impact your presence and community.

Eventful 112

Eventful Social Media How To Sports 112

Sprout Social

OCTOBER 31, 2023

For example, “What is the impact of building strong communities on social?” For example, to train a human resource team, a prompt would read: Pretend this is a job interview and I am interviewing a candidate for the role of a social media manager. Style : Mention how you want your response to be formatted.

Tools 97

Tools How To Sentiment Training 97

Keyhole.co

AUGUST 2, 2023

Engage with your community Since YouTube is a social platform, creating a tight-knit community is crucial. This builds a strong community around your channel, encouraging viewers to subscribe and return for more. This builds a strong community around your channel, encouraging viewers to subscribe and return for more.

YouTube 52

YouTube Tips Collaboration Training 52

Sprout Social

MARCH 12, 2020

Use this toolkit packed with templates, cheat sheets and guides to help you cleanse and harness your social data, so you can push your strategy forward. Harness the Voice of the Customer and community . This is where the art of social strategy and the art of data analysis come together. .

Data 99

Data Skills Meme Social Media Management 99

Hootsuite

NOVEMBER 10, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. TikTok influencers or creators may fall into the category of “competition” here on the app, too, so don’t rule them out as sources of inspiration or information, either.

How To 143

How To Hashtag Trends Analytics 143

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Community management and audience engagement.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159