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Southwest Airlines: When Offline Meets Online

Direct Marketing Observations

There was a time when Southwest Airlines were the darlings of social media. However, Southwest Airlines notwithstanding, employees far and wide, seemed to have never received the memo about the impact of social and digital within the organization. The airlines tries to make it right and apologizes. Who is right?

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

It’s important to think of interesting ways to visualize online activities, to direct traffic to your social networks or to get people to download an app. We’ll head down under and discuss what an antipodean airline is doing with social, animation and web videos. Amazing antipodean animation. Like this post?

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Be Here Now Marketing: How United Airlines Can Take Advantage of.

Bare Feet Studios

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. How over-booked are the airlines to not have a few extra seats across several flights to two different destinations? UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

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Pledge Your Weight Loss, Feed Others | Bare Feet Blog

Bare Feet Studios

For every pound you pledge, General Mills and other partners will donate 14¢ I love this idea – lose weight while helping to feed others; there is a perfect balance in this equation. s entire email to me, as she has generously provided several ways you can share this information with your social networks.

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10 Brands Killing It On Instagram in 2016

Talkwalker SM

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. How do you regularly produce engaging content? Adidas (@adidas).

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Building a Social Business

Koka Sexton

What I mean by that is companies understand the need to open up social channels in places like Twitter and Facebook. They understand that their prospects and customers are increasingly leveraging social networks to share information and communicate with eachother. Social media as a broadcast channel .

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Qantas Airways on Twitter and the Black Face criticism

Laurel Papworth

For once my social network let me down – I was off Twitter and therefore unaware of the Black Face incident! A photograph of two men who dressed in black face paint and wigs at Saturday’s Bledisloe Cup has been withdrawn from the Qantas Twitter feed, after it sparked outrage for encouraging racism. VALUE SYSTEMS.

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