Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult.

Social Media 245

Social Media B2B Marketing SEO 245

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Bill Hartzer

APRIL 13, 2012

BrightEdge , a company that provides enterprise SEO, has been awarded its first patent issued by the United States Patent Office. The patent, #8,135,706, is titled “Operationalizing Search Engine Optimization,” and grants BrightEdge the ability to use its unique method for measuring share of voice in search engine rankings.

SEO 98

SEO Construction Social Bookmarking System 98

Oktopost

APRIL 22, 2019

digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. Especially, for lead generation.

Software 101

Software Marketing Analytics B2B 101

Kikolani

MAY 17, 2013

And you probably see advertisements for Crazy Egg all over the web, but we’ve been over 100,000 customers for years. How Your Domain Name Will Impact SEO & Social Media Marketing – Let’s examine how a domain name impacts SEO and SMM and then analyze the factors that make a good domain name. Social Media / Social Networking.

Mashup 134

Mashup Resources Google Domain Name 134

Kikolani

JANUARY 3, 2013

Paid media, owned media, and earned media. Owned media are media assets that you or your company owns including websites, blogs, and so on. Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. Raffle Copter.

Tools 151

Tools Digg Nielsen Klout 151

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally.

Social Media 47

Social Media Facebook Marketing CPM 47

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally.

Social Media 28

Social Media Facebook Marketing CPM 28

Webbiquity SMM

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), Social Media Affecting BtoB Buying Behavior by The Proactive Report. Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Tips 179

Tips Press Release Reputation B2B 179

Social Media Marketing

JULY 10, 2013

Similarly half of all internet users ages 18-23 and 43% of users ages 24-32 used social networks as their primary discovery source for information. The 10 most innovative companies in Asia (according to Forbes) include online/mobile/social powerhouses Baidu, Rakuten and Tencent Holdings.

Social Media 167

Social Media Storify Flipboard Press Release 167

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

Firebelly

AUGUST 27, 2010

For companies that have a physical location it makes sense to have a Facebook Place in order to track the people who are stopping by your store, office, or venue. Here are 5 articles to help you understand its relevancy to your business.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Webbiquity SMM

FEBRUARY 10, 2015

consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” Brand ads on social networks were among the least trusted form of advertising, significantly lower than trust in ads viewed in traditional media.

Statistics 50

Statistics Social Media B2B Hubspot 50

Sprout Social

SEPTEMBER 1, 2021

It puts can put all of your other social media metrics into context so you can understand where your brand stands. Do people consider your company a leader in the industry? In this post, we explore this metric in-depth and show you ways you can build up your share of voice on social media and other channels.

SEO 144

SEO Social Media Metrics Sentiment 144

Convince & Convert

AUGUST 3, 2015

That is exactly the same as 100,000s of companies around the world, who by the looks of things are better than you at it. This PPC blog is the gold standard of case studies, experiments, tips, tricks, and predictions about pay-per-click digital advertising. Specialization: PPC + Paid Marketing Strategy. highlight to tweet).

Adwords 60

Adwords CPC Marketing Retail 60

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. With enviable presence on all prominent social networks, GE’s social strategy across platforms is just as creative as its diverse suite of products.

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? 71% of companies now have a presence on Facebook.

Statistics 190

Statistics Research Social Media B2B 190

Buzzlogix

DECEMBER 11, 2017

That means that every business needs a data-driven strategy that will help design effective marketing campaigns, advertisements and promotions. These metric indicate the impact of your social media marketing efforts on other channels, such as referrals, website traffic, lead generation and so on.

Metrics 40

Metrics Marketing ROI SEO 40

Convince & Convert

JUNE 12, 2013

He suggested that marketers should share it from corporate social accounts and with employees so they could choose to share if they wanted. While it’s become a something of a buzzword, thinking about your content promotion plan in the ‘Paid-Earned-Owned’ matrix is a useful cognitive pattern. deliver poor ROIs for content advertising.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Top 10 Attributes of a Successful Blogger : If you like writing, have good grammar skills, are creative, and have an entrepreneurial spirit, you might make a great blogger for yourself or your company! 5 Lessons Fortune 500 Companies Can Teach You About Blogging : Some Fortune 500 blogs are really great.

Marketing 264

Marketing SEO Case Study Small Business 264

Kikolani

MARCH 16, 2012

Search Engines / SEO. 32 Things You Ought to Know About PPC – The reality of the PPC landscape is that if you do paid search advertising, the majority of your time will be spent on Google’s AdWords platform. Social Media / Social Networking.

Mashup 113

Mashup Resources Domain Name Real Estate 113

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. MediaPost ).

Statistics 226

Statistics Social Media B2B Journal 226

Kikolani

NOVEMBER 29, 2010

Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad. Her blog on Making a Living Online advertising, making money online, site promotion, social media, and more. Follow her @casey_hibbard on Twitter. Celestine Chua.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

DECEMBER 19, 2017

So whether through native advertising, sponsored content, amplification platforms like Outbrain and nRelate, or paying publishers and influencers directly, more companies will likely be paying for expanded content distribution in 2018. ” — 5 Marketing Trends That Should Influence Your 2018 Budget , ContentStandard.

B2B 293

B2B Trends Analysis Marketing 293

Razor Social

MARCH 16, 2017

Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. When optimizing your paid search and social ads for website conversions, testing becomes the not so secret ingredient to success. Marketing Automation. Ad Conversion.

Conversation 98

Conversation Tools Template Templates 98

Webbiquity SMM

APRIL 29, 2014

.” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. How can social, PR, SEO, and online advertising efforts be coordinated to maximize brand visibility? How can paid, owned, and earned media be harmonized to achieve business goals?

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

AUGUST 5, 2013

For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently? How do top executives use social media? Rapidly growing companies? The fastest growing segment of social media users is now adults aged 45-54%. State of Search ). Small businesses?

Statistics 214

Statistics Social Media B2B SEO 214

Razor Social

DECEMBER 21, 2016

It can streamline a lot of key marketing functions, and it’s proving itself as a great revenue driver for companies large and small. Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. You do need a Google AdWords account but that doesn’t force you to advertise.

Tools 40

Tools BuzzStream Marketing Template 40

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? Which social networking site is used by 92% of senior marketing executives? What social media tool helps small business double their reach on Twitter? How do B2B social media marketing practices differ from B2C companies? While 28% of U.S.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

MARCH 11, 2013

PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. ” Which is WPO.

SEO 192

SEO Paid Search Engineering Reputation 192

Webbiquity SMM

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And…even social media itself. Wondering which social network is most effective at generating b2b leads?

Statistics 204

Statistics Social Media B2B Marketing 204

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Why not see how some companies are gaining from it right now?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And…even social media itself. Wondering which social network is most effective at generating b2b leads?

Statistics 198

Statistics Social Media B2B Marketing 198

The Way of the Web

APRIL 10, 2011

Two recent studies into social networking referrals and Facebook ecommerce left me slightly perplexed until the obvious answer smacked me in the face. 24 companies is a pretty small sample group, but hey-ho… Why am I perplexed? Some other social networks have also made decent contributions to site traffic (e.g.

Social Networking 34

Social Networking scribd Foursquare Retail 34

Convince & Convert

JUNE 16, 2010

It’s balanced, and always gives your company the opportunity to foster more behaviors. It simply “ turned up the volume &# with social and mobile tools — allowing customers to take utility to new heights. They didn’t employ a secret formula or best practice from outside the company.

Social Media 119

Social Media Strategy Mobile Consultant 119

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” companies now use social media for marketing. Or that 73% of U.S. And 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219