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Why being active on social media is a win-win for employees and brands alike

Oktopost

In today’s world, social activity goes beyond personal use—it’s a powerful asset for both employees and brands. Let’s dive into why encouraging your employees to be active on social media is a win-win for everyone involved. Employees’ networks tend to be about 561% larger than their brand or company’s social accounts.

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How Brands Can Be Nimble and Authentic with Every Day Crisis

Social Media Strategies Summit

For Natalie Labuda of E*TRADE, effective crisis response boils down to three main elements: Authenticity: It’s easy for brands to be reactive and jump into every conversation they see, but Natalie recommends a selective approach. Creative: Authentic messaging and perfect timing count for nothing without the right creative. “If

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Authentic Beauty – Reflections for Women Social Workers

For Real Social Workers

In this blog post we are going to talk about the comparisons and behaviors that cause anxiety, depression and stress. Reflect on how you can embrace your authentic self and reframe the narrative. A person with active presence only needs to walk into a room to command attention. We will also propose healthy responses.

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Authenticity on Instagram: How to Grow Your Account with Authentic Content

Later

Authenticity on Instagram is all about being true to your brand voice and not being afraid to speak openly about the topics you care about. The power of authenticity on Instagram is massive. In this blog post, LaterCon speaker Sarah Nicole Landry of The Birds Papaya — who grew her account from 70K to 1.7M

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Top 7 Considerations for Choosing High-Performing Blog Topics

Social Media Strategies Summit

Yet, like most marketers, you’re likely to still struggle with one aspect of publishing and distributing content that delivers results: selecting topics for your company blog. This guide covers the most important considerations when selecting blog topics, depending on what you want to get out of your content marketing efforts.

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7 Ways to (Authentically!) Get Instagram Followers in 2021

Later

Read on to discover 7 ways to authentically get more followers in 2021: Get More Instagram Followers Tip #1: Use Instagram Reels . Get More Instagram Followers Tip #6: Actively Engage with Your Community. The post 7 Ways to (Authentically!) Get Instagram Followers in 2021 appeared first on Later Blog.

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How to Maintain Your Brand’s Authentic Voice

Convince & Convert

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. “The blog has always been our anchor.