agora pulse

JULY 22, 2020

Interested in expanding what your social media agency can do for your clients? Consider Instagram Live collaborations. Check out these how-to tips and examples of Instagram Live collaborations. . But is that the same for Instagram live video collaborations? Strengthen community. Establish trust.

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Collaboration Examples Instagram Tips 140

Pixlee

DECEMBER 15, 2021

billion people use social media globally, and it is only predicted to increase to a massive 4.41 When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. Trends to Watch in 2022. The De-Siloing of Social Commerce.

Social Media 52

Social Media UGC Marketing Influencer 52

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. Here’s everything you need to know about making the most of Instagram eCommerce in 2022. Social commerce is a subset of eCommerce. It involves buying and selling over social media. foster relationships with your community.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

FEBRUARY 22, 2022

There’s no time like the present to reach consumers through social media. Thanks to social shopping, businesses can start demonstrating the bottom-line, revenue impact of that reach. In this article, we’ll explore: What social shopping is and why it’s huge for brands. The different types of social shopping.

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Platform Tips Buy Instagram 109

Pixlee

JANUARY 24, 2022

The advent of non-fungible tokens (NFTs) and decentralized avenues to create and build digital assets where the creator has control of the community is called Web3. Brands like Nike and Redbull entering the metaverse and NFT community can be examined as a blueprint for brands exploring how to get involved in Web3.

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Brands Authentication Collaboration UGC 85

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). Our questions will cover: General experience and social media knowledge.

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Social Media Management Questions Social Media Skills 89

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. The biggest advantage is engagement.

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Education Social Media Tips HootSuite 93

Buffer Social

OCTOBER 27, 2022

And there’s no better time to show off your small business or the ones in your community than Small Business Saturday. But it’s not enough to just be a small business on Small Business Saturday – you need to communicate and perhaps remind your audience. For small businesses, a little visibility can go a long way.

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Small Business Discount Directory Collaboration 93

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

Social Media 90

Social Media Content Airlines Authentication 90

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

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Meeting Team Social Media How To 99

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. Here are our favorite influencer marketing tools for social listening: 1. Sprout Social. Key features. Key features.

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Influencer Tools Marketing Software 113

Sprout Social

AUGUST 24, 2022

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. Not only is she on-camera talent, she’s also responsible for creating content, helping build our social strategy and analyzing social data. For Jepson, the path to social was indirect. “I sproutsocial.

Social Media Management 103

Social Media Management Social Media Tips Skills 103

Sprout Social

OCTOBER 10, 2023

But influencer marketing isn’t as simple as picking any creator, creating one-off content and reaping the benefits of their loyal following—our report found 81% of social marketers describe influencer marketing as an essential part of their social media strategy. Their brand collaboration with e.l.f

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Examples Influencer Campaign Marketing 127

Hootsuite

JULY 5, 2022

Instagram itself says , “Reels is the best place to grow creatively, grow your community, and grow your career.”. Hootsuite’s Global State of Digital April 2022 update reports that the average Instagram business account posts 1.64 Collaborate with creators. — Adam Mosseri (@mosseri) April 20, 2022. photo posts.

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Instagram Strategy HootSuite Hashtag 110

Social Media Strategies Summit

DECEMBER 29, 2022

Social media for government should form an integral part of any agency’s communications strategy, with 82% of Americans having profiles on at least one social platform. Yet many organizations struggle to align comms and social, leading to inconsistent messaging. Defining the Role of Social Media In Comms Strategy.

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Strategy Press Release How To Collaboration 130

Sprout Social

MARCH 29, 2023

The way candidates research, discover and apply to roles on social media has completely reimagined job seeking and hiring. As a result, using social media for HR functions like recruitment has become standard practice, further proving that social is no longer exclusively reserved for the marketing department.

Social Media 101

Social Media Strategy Team Review 101

Keyhole.co

DECEMBER 22, 2022

In this blog, we will do a deep dive into Nike’s social media strategy to see what they are doing right. Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. What makes Nike’s social media strategy successful? Collaborating with public figures.

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Social Media Strategy Collaboration Analysis 59

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

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Guidelines Template Templates Social Media 78

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ That is the power of brand awareness.

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Strategy Brands Hubspot Survey 131

Sprout Social

SEPTEMBER 15, 2022

Here are a few key points to remember: Don’t violate the Terms of Service or Community Guidelines. Get involved in the YouTube community: Comment on other people’s videos, collaborate with other creators and participate in YouTube groups and forums. Don’t change your channel name.

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YouTube Badge How To Guidelines 93

Sprout Social

JUNE 1, 2022

At times, it might seem that social media managers are stuck in silos, focused more on brand awareness than direct revenue impact. But, behind the scenes, there is a lot that marketing teams can learn from their company’s social strategy and the number of eyes their external content can reach. Social listening.

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Team Marketing Collaboration Hubspot 119

Social Media Strategies Summit

SEPTEMBER 18, 2023

In this article, we’ll share insights from Port of Seattle’s Social Media Program Manager Abbey Lampert , who speaks about: How to manage an influencer program on a small budget Tips for building relationships with local influencers Best practices for hosting influencer events Her learnings benefit what Abbey calls “less sexy organizations” (i.e.,

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Influencer Travel Retail UGC 130

Sprout Social

MARCH 1, 2023

Everyone—from marketers to social media users—loves creators. According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. Today’s marketing collaborator could easily become tomorrow’s competition.

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Products Team Focus Group Collaboration 92

Sprout Social

DECEMBER 22, 2022

As 2022 comes to a close, we’re looking back on our own year in social at Sprout. Like most social media teams, we’re taking stock of what went well with our social media marketing and what we can improve on as we enter 2023. — Sprout Social (@SproutSocial) November 30, 2022.

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Strategy Metrics Team Social Media 108

Keyhole.co

OCTOBER 26, 2023

Today, Chanel’s social media strategy seamlessly combines the decadent luxury of their elite roots and the more youthful allure and vibe of the 21st century. In this blog, we’ll take a closer look at how Chanel has designed and executed its social media strategy for maximum impact and pull.

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Fashion Platform Engagement Social Media 52

Convince & Convert

OCTOBER 8, 2021

Social justice movements continue to surge on social media platforms and more people are speaking up about matters that align with their own values. In this new world of social, more consumers are going to be testing these boundaries with businesses through DEI (Diversity, Equity, and Inclusion) marketing.

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Influencer Marketing B2B Authentication 165

Hootsuite

JANUARY 31, 2022

And there are a few reasons why: It’s the most popular app: Since Instagram is one of the most popular social media apps in the world, you can get discovered by a lot more users. It has a massive user base: Users worldwide spend an average of 145 minutes (about 2 and a half hours) per day on social media.

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Instagram How To Policies Buy 103

Sprout Social

JANUARY 12, 2023

According to The Sprout Social Index ™ 2022 , trust and aligned values top the list (at 40% and 36% respectively). — Sprout Social (@SproutSocial) December 16, 2022. To see For Days’ values in action, look no further than their social platforms. What compels customers to choose one brand over another?

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Brands How To Authentication Exercises 130

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. TikTok’s technology and tools may significantly improve brand recall and social media engagement. Feature User-Generated Content (UGC).

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Campaign UGC Hashtag Influencer 52

Social Media Strategies Summit

JANUARY 5, 2022

This article will break down how to use Instagram for your small business in 2022 and beyond. Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Here are some examples: To nurture an online community. Collaborate with Influencers. Why Use Instagram for Your Small Business?

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Small Business Instagram Platform How To 204

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. The video sharing site isn’t just for creators. Product tutorial.

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YouTube Video Authentication Education 131

Buffer Social

MAY 24, 2023

percent of podcasts globally, but I’ve also built a business around the podcast that makes multi-six-figures of annual recurring revenue from sponsorships, ads, and our private community, Majic. We also collaborate with each guest to leverage their audience for promoting their episode and growing our reach.

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Project Startup Collaboration Communities 76

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience? Why does brand experience matter?

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

AUGUST 18, 2022

They find answers through social media trendsetters, conversations in DMs and suggestions from their network. The shopping tide is changing to social commerce, which is predicted to grow three times as fast as traditional commerce between now and 2025. — Dior (@Dior) June 10, 2022. Collaborate with influencers.

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Twitter How To Travel Hosting 113

Hootsuite

AUGUST 10, 2022

If you do fall into that first category, welcome to 2022! Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. But not all influencers are equal, and there’s a new community of prominent folks using ring lights to make a difference. What are KOLs?

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How To Marketing Collaboration Influencer 106

Keyhole.co

MARCH 28, 2023

With content marketing as its father and social media marketing as its mother, influencer marketing turns out to be a game-changer. billion in 2022. Influencer marketing is the marketing technique wherein you collaborate with well-known digital creators to spread your brand’s message to a wider audience.

Influencer 52

Influencer Strategy Marketing Collaboration 52

Hootsuite

JULY 7, 2022

Do it better with Hootsuite , the all-in-one social media toolkit. Anyone on social media with less than 10,000 followers. She is using her podcast, and social media account to promote products she loves to her small but growing following. Do it better with Hootsuite , the all-in-one social media toolkit.

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HootSuite How To Influencer Price 103