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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

hours on social media. That made him an ideal, if surprising, choice to promote the brand collaboration between Gucci and The North Face. In 2022 alone, Stranger Things has partnered with everyone from JanSport to Walmart to MAC.

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Twitter Launches Initial test of Collaborative Tweets

Social Media Today

The option, currently in limited testing, enables you to collaborate with another user on a single tweet

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How social media collaboration can boost your strategy’s impact

Sprout Social

More than ever, companies need to bleed every ounce of impact out of their social media. Social isn’t just about awareness anymore. Imagine the benefits of using their collective IQ to integrate social strategy and data in all aspects of the business.

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Snapchat Adds 'Shared Stories' to Fuel Collaborative Content

Social Media Today

Shared Stories will provide another way to invite direct collaboration with your Snap content

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Your Complete Guide to Creating a Social Media Strategy

Social Media Strategies Summit

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Invest in the best social media tools to save time and money.

Strategy 233
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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape.

Skills 207
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Social Media Marketing Tools: The Complete 2022 Guide

Hootsuite

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. Social media scheduling tools. Social media chatbots.

HootSuite 135
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Instagram Shares Tips on Effective Influencer Marketing Collaboration

Social Media Today

Looking to work with influencers for your holiday campaigns? These tips might help

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TikTok Publishes New Guide to Collaborating with Creators on Ad Campaigns

Social Media Today

The guide provides a range of insights and tips to help in your creator collaboration efforts

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Social Media Week 2022: Trends & Recap

Pixlee

Adweek’s Social Media Week 2022 brought the industry’s sharpest minds together in NYC to share knowledge on the trends shaping social media. Creators Are Essential to the Future of Brand Social . — Saba Bokhari (@SabaBok) May 9, 2022.

UGC 81
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5 Reasons Instagram Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens. Currently, Instagram is one of the largest social media networks online. Blogs Instagram Social Media blog social social media tips

Instagram 162
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Best Social Media Management Tools To Make You a Superstar

Ignite Social Media

As anyone who spends any time marketing on social media knows, managing all of your accounts can be a real hassle. The social media landscape for businesses has evolved rapidly with more people using social media on daily basis. Sprout Social .

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11 Time-Saving Tools for Small Social Media Teams

Social Media Strategies Summit

The average brand spends almost 15% of its marketing budget on social media. The problem is that it’s still barely scratching the surface for small social media teams. You need to get smart by investing in the right social media management tools.

Team 212
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Meta Looks to Advance Industry Collaboration to Tackle Terrorist Content Online

Social Media Today

Meta will work with other technology platforms to develop better approaches to the detection and removal of harmful content

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Facebook Launches New 'Creator Collaborations' Option to Help Boost Creator Exposure in the App

Social Media Today

The new tags will enable creators to tag other creator profiles on collaborative posts

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9 Strategies For Creating an Effective Social Media Content Calendar

Social Media Strategies Summit

Are you tired of winging it when publishing social media content? A social media content calendar is the need of the hour to ensure that your content is published consistently and on time. Social media content calendars look different for every business.

Strategy 190
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Top 14 project management software and tools to level-up collaboration

Sprout Social

Promoting seamless cross-functional collaboration? From daily, ongoing tasks to larger projects, a project management tool takes the guesswork and frustration out of collaboration so teams can focus on doing their best work. Sprout Social. Live activity and collaboration.

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Community Engagement – Self-service support, education, and collaboration.

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Best Social Media Management Tools To Make You a Superstar

Ignite Social Media

As anyone who spends any time marketing on social media knows, managing all of your accounts can be a real hassle. The social media landscape for businesses has evolved rapidly with more people using social media on daily basis. Sprout Social.

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Meta Launches New ‘Collaborative Ads’ to Facilitate More Direct Sales Activity

Social Media Today

The option will make it easier to drive direct sales in local markets

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TikTok Shares New Data on the Value of Collaborating with Creators on Ad Campaigns

Social Media Today

TikTok's latest study looks at the value of partnering with established creators for your TikTok ad campaigns

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8 New Social Media Platforms You Might Not Know About

Buffer Social

If you asked someone 20 years ago what their favorite social media platforms were, chances are they wouldn’t have an answer for you. The app is currently having its time in the spotlight, especially as it offers users a different experience than any other social media platform.

Platform 131
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9 social media marketer predictions for 2022

Sprout Social

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. More senior-level marketing roles will call for social media experience.

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15 Time-Saving Strategies for Social Media Marketers

Social Media Strategies Summit

As a marketer, it’s important to balance how much time you spend on social media and the results you get. That’s where time-saving strategies for social media management can help you. After all, it doesn’t take long to create and share a social media post, right?

Strategy 172
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15 Time Saving Strategies for Your Next Social Media Marketing Campaign

Social Media Strategies Summit

As a marketer, it’s important to balance how much time you spend on social media and the results you get. That’s where time-saving strategies for social media management can help you. After all, it doesn’t take long to create and share a social media post, right?

Campaign 168
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How we use advocacy to overcome social media challenges at Sprout

Sprout Social

Like all social marketers, this is the social landscape our team faces. Advocacy is our secret superpower for creating awareness,” says Olivia Jepson, Sprout Social’s Senior Social Media Strategist. Our employees are our greatest asset on social.

Curation 107
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Leveraging Students to Support Higher Ed Social Media Initiatives

Social Media Strategies Summit

However, leveraging students to support your social media initiatives is easier said than done. And students lead busy lives; many don’t have the time to pursue social media content opportunities in addition to their studies.

Strategy 130
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Best Social Media Management Tools To Make You a Superstar

Ignite Social Media

As anyone who spends any time marketing on social media knows, managing all of your accounts can be a real hassle. The social media landscape for businesses has evolved rapidly with more people using social media on daily basis. Sprout Social.

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14 types of social media every marketer should know

Sprout Social

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Types of social media. Social networking. Social messaging.

Types 145
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Twitter's Working on Collaborative Tweets to Facilitate New Opportunities for Creators

Social Media Today

The option could open up a range of new opportunities, both for creators and brands

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments.

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What Can Social Media Do for SEO?

Oktopost

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. Nevertheless, your SEO efforts with social media are still valuable. What is the connection between SEO and social media?

SEO 113
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Sprout on Sprout: How PR + Social collaborate to amplify our brand

Sprout Social

The nature of social media and marketing has transformed the public relations industry. Similar to marketers and social media managers, public relations professionals must wear several hats while balancing collaboration. The Sprout Social Index™.

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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Here’s a preview of five social media advertising strategies to look forward to in 2023. social listening”).

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Community Engagement – Self-service support, education, and collaboration.

Review 78
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Buffer in 2022: 51 Features To Help You Grow Your Audience

Buffer Social

Buffer is so much more than a social media scheduling tool! In this post, I’m going to cover all the ways you can use Buffer to grow your audience on social media and beyond in 2022; every feature, every integration, and all the hidden gems. Social links.

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How These Businesses are Posting for Small Business Saturday in 2022

Buffer Social

Some businesses choose to set up in-store indicators and offers for customers, but social media is a more accessible way to reach a wider audience. They included sustainable companies like Pineapple Collaborative and OUI The Peopl e.

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Complete Guide to Instagram eCommerce in 2022

Hootsuite

2022 is shaping up to be a big year for this rapidly growing industry. Here’s everything you need to know about making the most of Instagram eCommerce in 2022. Social commerce is a subset of eCommerce. It involves buying and selling over social media.

HootSuite 118
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24 Best Social Media Apps to Help You Create Epic Social Media Content

Buffer Social

Knowing you have to create new content for multiple social media channels every day can feel a little daunting, especially when you consider the range of disciplines needed to be successful. Here are five awesome apps to help you with publishing your social media content: 1.

Marketing 102
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10 social media monitoring tools to inform your campaigns

Sprout Social

Is it time to step up your social media monitoring ? With so many networks and interactions across social media, tracking your engagement data can be tricky. According to the Sprout Social Index™ , 60% of brands analyze their social data daily. Sprout Social.

Campaign 124
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How to Use Social Media to Build Connections and Grow Your Career

Buffer Social

Social media plays a big role in how we exist on and offline. And with remote work on the rise, it’s more important than ever to understand how to use social media to connect with peers and mentors. How can social media impact your career?

Marketing 134
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12 Foolproof Instagram Growth Strategies for 2022

Hootsuite

If you only have time to make one change to your social strategy to prioritize growing your Instagram account, this is it. Hootsuite’s Global State of Digital April 2022 update reports that the average Instagram business account posts 1.64 Collaborate with creators.

HootSuite 111
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The 7 Best Hootsuite Alternatives for 2022

Oktopost

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. HOOTSUITE ALTERNATIVES 2022. paid socials)?

HootSuite 100