2020 Campaign Communities Upcoming 
Sprout Social
MARCH 14, 2022
Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. For example, when I worked in the cannabis industry, we planned month-long campaigns and programs around April 20. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns.
Likeable
JUNE 29, 2021
However, the rapid commercialization of Pride has led to “performative activism” as well as ingenuine attempts by brands to profit off of rainbow, Pride-themed products while not actually supporting the LGBTQ+ community in a meaningful way. . So, what makes a great social media Pride campaign? Billie: LGBTQ+ Fairy Tales.
Later
FEBRUARY 16, 2021
Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .
Hootsuite
JULY 22, 2020
And based on what we’ve seen so far, 2020 is turning out to be a pretty unprecedented year. 9 of the most important Twitter trends in 2020. Coronavirus is the second most-used hashtag of 2020. — Department of Health and Social Care (@DHSCgovuk) January 30, 2020. — spread love (@mickjenkins) May 31, 2020.
Sprout Social
MARCH 12, 2024
In 2020, we saw brands speaking out more in response to the onset of the COVID pandemic, worldwide Black Lives Matter protests and growing concerns about climate change. The key is being quick to the draw when it comes to sharing their unique POV on timely topics, and understanding which issues are important to their community.
Pixlee
NOVEMBER 4, 2020
As more people engage with brands, businesses, and creators through digital channels, marketers are funneling their efforts to utilize short-form videos in their marketing campaigns. . According to the video marketing trends in the 2020 report , people spend more time daily watching videos on social media channels than ever before.
Social Media Strategies Summit
SEPTEMBER 18, 2023
The Value of Brand Partnerships One of Abbey’s biggest takeaways from this early campaign was the importance of the partnership with Hudson. The more unique audiences and niches you can identify, the more varied your campaigns will be, allowing you to promote your brand from various perspectives.
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