Pam Moore

JANUARY 17, 2018

I am hosting a free Facebook in 2018 Webinar training that will provide you in simple english what you need to know about marketing your business on Facebook in 2018 plus the details of the latest announcement from Facebook. Sign up for the webinar here -> Ge t a Grip on Facebook Marketing in 2018 – What You Need to Know!

Facebook 164

Facebook Training Template Templates 164

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Quality over quantity is where success is going to come from in 2018. 2018 content marketing trends, statistics and predictions. How to use our 2018 content marketing editorial calendar template ( download now ).

Template 167

Template Templates Trends Content 167

Social Media Strategies Summit

MAY 25, 2021

Local alerts have been leveraged by first responders and municipal governments across the US to send urgent, need-to-know messages since early 2018. This is primarily so people can see who is trying to influence their vote and who paid for the ad they are viewing. Engage with your community by replying to their comments.

Communities 231

Communities Engagement Facebook Authentication 231

Convince & Convert

FEBRUARY 1, 2018

Consequently (and predictably), every one of IU’s social media posts about Lilly King saw exceptional engagement, such as the post below: Congratulations to Lilly King. Now, any athlete can build their own fame, reputation, and influence through their social media platforms. They want socially engaging athletes. Click To Tweet.

Sports 115

Sports Reputation Committee Marketing 115

Pam Moore

JULY 9, 2018

Now businesses large and small must learn not just how to inspire and engage their audiences with content, they must also learn the technologies, mediums, social networks and how to orchestrate them all together to somehow rise above the noise. Register now for a free on-demand training webinar to learn these golden rules.

Content 163

Content Training Marketing Industry 163

Ignite Social Media

JANUARY 8, 2019

This article originally appeared on Forbes.com , on December 28, 2018. By most accounts, influencer marketing is now a multibillion-dollar industry. If influencer marketing wants to move from a line item in the “experimental” budget to a line item in the media budget, the industry will need to continue to mature in 2019.

Influencer 141

Influencer Marketing Syndication Analysis 141

Pam Moore

JUNE 5, 2018

By tapping into the power of social media and influencer marketing even solopreneurs, entrepreneurs and small business owners have real opportunities to compete head to head against brands with much bigger budgets and teams than them. Why You Must Have a Personal Brand in 2018 . Every brand impression matters. Date: June 7th .

Brands 157

Brands How To Authentication Training 157

Sprout Social

FEBRUARY 3, 2022

This is especially true if your recent marketing push fell flat or your engagement rate is low. Improve customer engagement and satisfaction. Example: We will raise brand awareness on Instagram by increasing our engagement rate by [x]% by [y end date] by running an Instagram influencer campaign. Engagement.

Campaign 137

Campaign Engagement Marketing Hashtag 137

Pam Moore

AUGUST 7, 2018

Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. Register for Webinar -> 5 Reasons Your Social Media Isn't Working in 2018 and How to Fix it! How to get a grip on your social media and digital marketing in 2018. If so, you are not alone.

Social Media 149

Social Media Training Startup Social Networking 149

Social Media Strategies Summit

MAY 25, 2021

Local alerts have been leveraged by first responders and municipal governments across the US to send urgent, need-to-know messages since early 2018. This is primarily so people can see who is trying to influence their vote and who paid for the ad they are viewing. Engage with your community by replying to their comments.

Communities 130

Communities Engagement Facebook Authentication 130

Audiense

JUNE 27, 2018

One of the most notable moments of the recently concluded Cannes Lions festival was the reaction of some brands against bad practices in influencer marketing, highlighting not only companies and influencers but also platforms that operate in that market. Audiense Influencers Report. Use case for B2B. Campaign US. Campaign Asia.

Analysis 96

Analysis Advertising Journal B2B 96

Sprout Social

MARCH 12, 2024

million conversations about the presidential election which garnered almost 45 million engagements and more than 103 billion impressions. According to Harvard Business Review , “Business has become enmeshed with politics and social issues…By 2018, CEO activism was seen as the ‘new normal.’” Which can work to your advantage.

Social Media 113

Social Media Marketing Sentiment Influencer 113

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. If your organization isn’t already thinking about how to engage with the new generation of consumers, it should be. Houseparty, The platform to engage Gen-Z.

Platform 271

Platform Social Media Influencer Trends 271

Pam Moore

AUGUST 7, 2018

You are not seeing result from your ad spend, social content, influencer marketing, live video, recorded video and the list goes on. . Register for Webinar -> 5 Reasons Your Social Media Isn't Working in 2018 and How to Fix it! How to get a grip on your social media and digital marketing in 2018. You want to work smarter.

Social Media 112

Social Media How To Training Industry 112

Socialmedia.biz

JUNE 8, 2018

To help you stay up to date on the newest social media trends, there will be many insightful conferences in 2018. Here is a look at the top social media conferences in 2018. You’ll have the chance to network with different partners and influencers. Social Media Marketing World . EVENTtech .

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Conference Eventful Social Media Microsoft 79

Sprout Social

APRIL 14, 2021

in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? million on Instagram.

Trends 145

Trends Influencer Strategy Hashtag 145

Buffer Social

JANUARY 23, 2018

We hope to make things easier for you with this go-to guide for social media conferences in 2018. 20+ social media conferences to attend in 2018. Here’s a table of the top social media conferences, arranged chronologically, for the rest of 2018, including the dates, locations, and ticket prices. Engage (May 16-18, Prague).

Conference 103

Conference Social Media Price Hubspot 103

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. In 2019, this strategy will still use many of the techniques and approaches that were popular in 2018. Instagram Will Remain a Key Influencer Marketing Channel. Trend #4: The Number of Influencers Will Continue to Increase.

Influencer 75

Influencer Trends Brands UGC 75

Pam Moore

FEBRUARY 6, 2018

Although some very loud voices in the industry the past few years have been touting the “get out your firehose and spray the world with your spam” mentality, the truth is quality content that delivers value, engages your audience in a meaningful way to take action is what will win. Give us a shout and let's get to work!

Feed 164

Feed Feedly News Tips 164

Sprout Social

MAY 5, 2019

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. Read on for our tips to determine if influencer marketing is for you. The value of influencer marketing.

Influencer 112

Influencer Marketing Survey Campaign 112

Buffer Social

OCTOBER 30, 2018

Today’s top influencers aren’t just content creators or media buys – they’re both. According to Invesp , influencer marketing can drive 11 times the ROI of traditional digital marketing. Check out the tips below for how to find influencers that are a fit with your business. Follow influencers. Seems obvious, right?

Influencer 103

Influencer How To ROI Discount 103

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. At the end of 2018, 400 million users were actively using Instagram stories every day.

Trends 142

Trends Social Media Instagram Influencer 142

Sprout Social

APRIL 30, 2020

Social feeds are more crowded and more difficult for brands to navigate as social media engagement patterns have changed seemingly overnight. While it’s imperative that you understand your audience and their unique engagement patterns—insights that Sprout’s ViralPost® algorithm can deliver—it’s also helpful to consider macro trends as well.

Engagement 87

Engagement Patterns Publishing Data 87

agora pulse

JUNE 9, 2020

In 2018, Pinterest introduced promoted carousels. Results also showed that the Nationwide campaign content engaged men more often than women. This insight led the company to identify a continued opportunity to engage with 18-to 44 year-olds. As of 2018, Pinterest stopped supporting the old Buyable Pins. Health and Beauty.

Engagement 138

Engagement Retail Case Study How To 138

Buffer Social

JANUARY 25, 2018

Together with our State of Social 2018 report , we put together a comprehensive social media trends report. In this report, you’ll learn about the top major trends to help you succeed on social media in 2018. Top 10 social media trends to know for 2018. User-generated content can help drive reach and engagement.

Social Media 111

Social Media Trends Report Survey 111

SocMed Sean

FEBRUARY 10, 2022

As of 2018, 71% of US businesses reported they use Instagram for marketing. In addition, over 80% of companies view engagement on the platform as their most important metric. As a marketing tool, Instagram is highly effective for advertisers seeking user engagement. Can Instagram be effective for marketers?

Instagram 162

Instagram Strategy Marketing Metrics 162

Pixlee

JANUARY 23, 2018

Influencer marketing is holding steady as an important element of any serious marketing strategy. Expect to see a considerable portion of marketing budgets allocated to influencers this year as it becomes an always-on strategy. In fact, 59% of marketers intend to increase their influencer marketing budget in the next year.

Influencer 41

Influencer Trends Marketing Authentication 41

Sprout Social

JULY 31, 2018

Instagram influencers are flooding the feed, but which trendsetters are the best advocates for your brand? Here are eight ways to measure and benchmark your performance when using Instagram influencers. After measuring your initial stats, establish quantitative goals and objectives for your campaigns and Instagram influencers.

Influencer 77

Influencer Instagram Hashtag How To 77

Pixlee

DECEMBER 7, 2017

With the end of 2017 approaching, marketers are planning for 2018 with an eye on the key trends that will continue to be prominent. Innovations in AI and machine learning will make it easier for brands to identify influencers, recognize images, and source the best UGC that can be used across all marketing channels.

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UGC Trends Marketing Curation 41

Later

DECEMBER 9, 2018

Calculating your Instagram engagement rate can be surprisingly difficult to do. Should “engagement” include the number of times your post was saved? It’s a simple question with a complicated answer: how is Instagram engagement rate calculated? Let’s start with the engagement part. So why the debate?

Engagement 59

Engagement Instagram How To Analytics 59

Webbiquity SMM

FEBRUARY 27, 2018

58% of social media influencers believe they should be paid for the coverage they give brands. Instagram is the most used social network by B2C social media influencers. 45% of social media influencers spend more than 10 hours per week on their blog. However, that engagement ratio declined 26% in 2016. Focus on Facebook.

Social Networking 223

Social Networking Tumblr Tips B2B 223

Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. Facebook 2018 is all About Engagement. Mark also highlights that engagement is a key metric. It’s easy to talk about engagement. Yes we all get it, engagement matters.

Feed 167

Feed Feedly Metrics News 167

Webbiquity SMM

DECEMBER 12, 2018

As of June 2018, 4.2 Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. Influencer Marketing Going Micro. These top–tier influencers have already become a well-recognized part of the digital marketing ecosystem. Guest post by David Gutierrez.

Trends 166

Trends Marketing Influencer B2B 166

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 26 – 28 2018).

Travel 40

Travel Conference Tourism Forums 40

Social Media Strategies Summit

APRIL 8, 2021

As a quick aside, it’s worth pointing out this isn’t Facebook’s first TikTok-inspired rodeo – it rolled out the ill-fated Lasso in late 2018, only to kill it off in July 2020 due to lack of uptake. Louis Vuitton ’s official Instagram account has more than 43 million followers, and a high proportion of its audience engages with its Reels.

Instagram 233

Instagram Brands Real Estate Remix 233

Pam Moore

AUGUST 7, 2018

You are not seeing result from your ad spend, social content, influencer marketing, live video, recorded video and the list goes on. . Register for Webinar -> 5 Reasons Your Social Media Isn't Working in 2018 and How to Fix it! How to get a grip on your social media and digital marketing in 2018. You want to work smarter.

Social Media 60

Social Media How To Training Industry 60

Pixlee

APRIL 27, 2020

Digital events might be a tough sell for new prospects of your brand – but influencers and partners can help generate interest and attention. Here are some key tips to keeping your audience interested and engaged: Set expectations. Opportunity: Driving Engagement on Other Platforms. Don’t undervalue content.

Eventful 61

Eventful Engagement Brands Crowdsourcing 61