Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Running a brand’s social media accounts is a lot of work. As the social media industry has evolved, each role in the marketing team has developed along with it. Should they?

Social Media Management 111

Social Media Management Communities Social Media Skills 111

Pam Moore

FEBRUARY 6, 2018

If you still feel like stomping off into a corner on some remote tropical island for the rest of 2018 until this sorts itself out, don't do it. Why less is truly more – quality over quantity is the mantra for 2018. Our only goal is to empower you achieve maximum success using Facebook marketing for business in 2018!

Feed 164

Feed Feedly News Tips 164

Rebekah Radice

JULY 5, 2018

Social media is more than a traffic and engagement driver. It’s also one of the best ways to sell more products and increase sales. Listen in as I share a few ways you can use social media to generate revenue and create a consistent stream of income. How to Use Social Media to Sell More Products.

Products 60

Products Social Media Affiliate marketing How To 60

Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Facebook 2018 is all About Engagement. Let’s get real.

Feed 167

Feed Feedly Metrics News 167

Pam Moore

AUGUST 11, 2018

Even if your product or service is “sexy” it can be tough. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. How to Subscribe to Social Zoom Factor Podcast . Soundcloud.

Industry 132

Industry Real Estate Content Insurance 132

Pam Moore

APRIL 11, 2018

Even if your product or service is “sexy” it can be tough. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. This event is guaranteed to help you get a grip on your content marketing strategy in 2018!

Industry 152

Industry Real Estate Insurance Content 152

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. Even in an industry marked by fast change, 2018 will go down in history as a big year for social media and all of the marketers who use it to sell their products or services. Social Media Trends of 2019 #1. The Year of Stories.

Trends 142

Trends Social Media Instagram Influencer 142

Socialmedia.biz

MARCH 25, 2021

The feature was so popular that it was eventually adopted by other social networks like Facebook, Instagram, and LinkedIn — making it a key feature in the social marketing world. Hashtags have become so large that communities pop up around their use. Social networks are inherently very messy.

Hashtag 78

Hashtag Brands How To Conference 78

Pam Moore

MARCH 16, 2018

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. They launch their business or new product with huge dreams to seriously rock the online world. Get to know some of the folks in the communities.

Brands 167

Brands Tips Engagement Training 167

Pam Moore

MARCH 8, 2018

They know who they are and what they offer their customers, partners, online community and friends. They don’t guess what to post or pin as they engage in social with confidence and pride. Social Profit Factor Training Academy and Marketing Nutz Can Help! . How to Create Facebook Content Like a Boss in 2018 (webinar).

Brands 167

Brands Training Policies Template 167

Hootsuite

NOVEMBER 4, 2019

Facebook is the biggest of all the social networks, by far, based on just about every measure. Effective Facebook marketing requires an understanding of the latest Facebook statistics and how they apply to your social marketing strategy. That’s an increase of 8%year-over-year from 2018. In 2018, 26% of them used Facebook.

Facebook 111

Facebook Marketing HootSuite Social Networking 111

Hootsuite

OCTOBER 22, 2019

As you plan your Instagram marketing strategy for 2020, it’s important to know the latest facts about this very popular social network. Only YouTube had more downloads in 2018 (2019 statistics are not yet available). That makes Instagram the second-ranked traditional social network in terms of active users, behind Facebook.

Instagram 112

Instagram Marketing Statistics Apple 112

The Realtime Report

JANUARY 23, 2020

In most cases, they naturally recommend you without thinking about it, and are a hugely positive influence if they know and love the products or services you sell. Most of these people are also on social media. LinkedIn is a professional social network that has been seeing impressive growth over the past few years.

Strategy 103

Strategy Survey Marketing Authentication 103

Pam Moore

AUGUST 31, 2018

Your boss and other stakeholders are likely far more interested in revenue, brand awareness, customer satisfaction, sentiment, word of mouth, share of voice, insights achieved from learning what others are saying about your brand on the social networks and the list goes on. Do they not understand the value or the real risk?

Social Media 147

Social Media Training Startup Team 147

Social Media Strategies Summit

SEPTEMBER 23, 2022

Giving leaders a voice on social media can help you build a community. According to Sprout Social , when CEOs are active on social , 70% of consumers feel more connected to the brand in question, with two-thirds of those saying it feels like real people run the organization. Teens loved it. Image source.

Education 162

Education Examples Content Nielsen 162

Hootsuite

MAY 12, 2020

Don’t post unauthorized commercial communications or spam on Instagram. And here’s more from the Community Guidelines : Help us stay spam-free by not artificially collecting likes, followers, or shares, posting repetitive comments or content, or repeatedly contacting people for commercial purposes without their consent.

Software 145

Software Instagram Tools HootSuite 145

Sprout Social

JUNE 17, 2021

When we look closer at the 55% of consumers who learn about new brands on social, Gen Z and Millennials are especially likely to use social for brand discovery. If your brand isn’t poised to capitalize on the growing networks, those consumers are most likely going to discover your competitors first. Why it’s important.

Statistics 145

Statistics Social Media Marketing Survey 145

Pam Moore

NOVEMBER 14, 2018

We're jumping smack dab into the middle of the time of year where digital and content marketers must balance keeping their family and own soul fed while at the same time ensure they are giving their audience, community and customers the content they need and expect. Social Profit Factor Training Academy and Marketing Nutz Can Help! .

Tips 60

Tips Content Marketing Training 60

Hootsuite

FEBRUARY 4, 2020

1 billion users worldwide by 2018, according to Instagram CEO Kevin Systrom. More than 1 billion monthly active users (last updated by Instagram in 2018). Instagram is most popular with younger users: 67% of 18 to 29 year olds use the social media site. More than 89% of Instagram’s community lives outside of the U.S.

Instagram 145

Instagram Social Media Marketing Survey 145

Pam Moore

AUGUST 16, 2018

Register for Webinar -> 5 Reasons Your Social Media Isn't Working in 2018 and How to Fix it! Register for the Social Media Training Webinar NOW. A basic understanding of social media and the function it plays in business is helpful but not required. Focus is the key to success. Give us a shout and let's get to work!

Social Media 132

Social Media Training ROI Meme 132

Hootsuite

JUNE 12, 2019

Nearly a million people join social media for the first time every day. Facebook was the most used app in 2018. There is no social media apocalypse,” Kemp said. TikTok doesn’t publish audience numbers in the same way as other social networks. In most cases, you can’t advertise in these communities (yet, anyway).

Trends 111

Trends HootSuite Privacy Collaboration 111

Sprout Social

OCTOBER 16, 2018

A post shared by Sephora (@sephora) on Oct 7, 2018 at 5:06pm PDT. ” As a result, the beauty brands thriving on social media aren’t the ones blindly blasting deals and bland product photos. Below are some compelling ideas that are staples of social media and the beauty industry. View this post on Instagram.

Industry 99

Industry Social Media Hashtag Instagram 99

Pam Moore

AUGUST 11, 2018

Even if your product or service is “sexy” it can be tough. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. How to Subscribe to Social Zoom Factor Podcast . Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Here’s what you need to know about Snapchat Stories.

Social Media 121

Social Media Brands Content Real Estate 121

SocMed Sean

DECEMBER 18, 2018

Businesses are constantly working on improving their social media strategies – finding ways to improve on their images or make videos that “go viral”, but sometimes they lose track of the fact that social media activities aren’t about necessarily about the pretty pictures or well-produced videos, they goal is to find a way to engage your user.

Social Media 220

Social Media Meme Advertising Strategy 220

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

Campaign 111

Campaign Social Media Metrics Trends 111

Hootsuite

FEBRUARY 17, 2022

If you take the platform seriously and put some love into your business page, you can start selling products on Pinterest in 7 simple steps. Why sell products and services on Pinterest? Pinterest is a perfect hybrid of social media and window shopping. It’s self-contained. Pinterest has been shopping-friendly for many years.

How To 112

How To Metadata HootSuite Retail 112

Sprout Social

NOVEMBER 26, 2018

If you’re trying to master the social media marketing basics of hashtags, tagging and social media etiquette, look no further. 🙃 — Halo Top (@HaloTopCreamery) October 15, 2018. Undoubtedly the biggest name in social, Facebook is somewhat of a mixed bag for business. Trying to push ecommerce products?

Social Media 103

Social Media Marketing URL Hashtag 103

agora pulse

JUNE 23, 2020

It’s on our product roadmap, however. Optimize your social posts for Pinterest. Sell products with Pinterest. Brands can now upload their full product catalog to Pinterest, turning products into dynamic Product Pins. Users can now search for the products they want and view the shopping results in their feed.

UGC 138

UGC Marketing Feed Feedly 138

Pixlee

NOVEMBER 4, 2019

Through Instagram’s Shoppable Posts feature, you’re able to tag your products for one-click shopping directly on your feed. Its effectiveness is only further augmented by the new Shoppable Posts feature, which officially launched across 45 countries in 2018. These tags show the product’s name and pricing details.

Brands 50

Brands Instagram Feed Feedly 50

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. In 2019, this strategy will still use many of the techniques and approaches that were popular in 2018. In 2018, the network reached one billion monthly active users and is expected to continue to grow, according to TechCrunch.

Influencer 75

Influencer Trends Brands UGC 75

Later

AUGUST 21, 2020

Whether it’s creating sustainable skincare or empowering the LGBTQ+ community — brands with purpose are able to sell their products and support causes they care about. It’s not enough to simply sell a product or service anymore — 74% of consumers expect brands to take a stand on important issues.

Instagram 104

Instagram Brands Communities Loyalty 104

Sprout Social

MARCH 30, 2021

— Jordannn (@lockha12) August 15, 2018. Using Sprout Social’s Listening tool , they were able to set up a simple Topic query with “leg day” as the main keyword and Twitter, Facebook and Instagram as the networks of choice. What bugs are popping up in our software products? Please don't ignore your audience.

Questions 117

Questions Data Focus Group Analysis 117

agora pulse

OCTOBER 13, 2020

We’re going to step away from the cute puppy videos for a while and see a few best practices that will bring lots of impressions, engagement, and shares to your social media videos. Products and Features. Products and Feature Videos. Example of product video content. Show how your products are manufactured.

Types 165

Types Video Social Media Management Remix 165

Sprout Social

FEBRUARY 28, 2019

In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The company announced that it was too challenging to keep maintaining a product that could not meet consumers’ expectations. What the Google+ shutdown means for Sprout Social users.

Google 108

Google Metadata Data API 108

Hootsuite

MARCH 31, 2020

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. How the Instagram Algorithm Works. How the Twitter Algorithm Works.

List 145

List Social Media HootSuite URL 145

Keyhole.co

OCTOBER 28, 2020

Using contests in your social media strategies will help you: Increase brand awareness and remembrance Grow your email list Drive more traffic to your website/blog/social media platform Get to know your audience Educate potential customers Increase sales Get people to test your products Reward your loyal customers. …

Social Media 124

Social Media Strategy Influencer Instagram 124