Hootsuite

APRIL 14, 2021

While you’ve probably already included platforms like Twitter and Facebook in your social media strategy , WhatsApp could be equally as important to your brand. WhatsApp is a messaging app , like Facebook Messenger or We Chat. As of 2021, it is still owned by Facebook. As of 2021, it is still owned by Facebook.

Tools 140

Tools Tips How To HootSuite 140

Sprout Social

OCTOBER 11, 2019

Welcome to the Social Spotlight, where we dive deep into what we love about a brand’s approach to a specific social campaign. From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy.

Journal 81

Journal Report Groups Groups 81

Webbiquity SMM

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers.

Social Media 100

Social Media Marketing Survey Metrics 100

Buffer Social

JANUARY 25, 2018

Here are the current user base of the six major social media platforms 4 Statista , 2017; LinkedIn , 2017 : Facebook: 2.07 Facebook studied the behavior of 100 people while they were watching TV at home. 5 Facebook , 2017. Facebook Messenger alone has more than 1.3 billion monthly active users.

Social Media 111

Social Media Trends Report Survey 111

Buffer Social

MARCH 30, 2022

And while we wish we could highlight all the amazing women-owned companies out there, we’re excited to spotlight these six brands this Women’s History Month which — along with creating great products — are also pushing for positive social change.

Small Business 72

Small Business Instagram Press Release Communities 72

Ignite Social Media

NOVEMBER 23, 2020

In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared the following breakdown of the social media ad buying space, tips for the upcoming holidays, and answers to top questions marketers have about the social media buying landscape. State of Paid Media Buying in 2020.

Advertising 187

Advertising Social Media Tips B2B 187

Hootsuite

MAY 26, 2021

Actively connecting with potential customers on social media can help you be the first brand a prospect considers when they’re ready to make a purchase. It’s about making those interactions meaningful and presenting your brand as having a solution to a problem. LinkedIn first introduced the concept of the SSI back in 2014.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Hootsuite

MAY 10, 2021

To maintain consistent brand voice and messaging across every platform, companies rely on social media style guides , social media guidelines , and social media policies. These are some of the key goals for big companies on social media: Increase brand awareness. In 2014, IKEA teamed up with Brandwatch to open a Listening Hub.

Examples 145

Examples Company Social Media Apparel 145

Later

JUNE 27, 2019

And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. . Fleur has been a fan of the brand since 2014 and has shared her passion for their fragrances with her followers over the years: .

Small Business 56

Small Business Influencer Template Templates 56

Sprout Social

OCTOBER 26, 2021

Social media recruiting through employee advocacy and referrals could allow companies to tap into brand new spheres of talent. Nine out of ten brands now use some manner of social media to source, attract and engage their new recruits. 81% of jobseekers want to see job opportunities posted to Facebook ( Link Humans ).

Applications 114

Applications Cost Team LinkedIn 114

Hootsuite

SEPTEMBER 7, 2022

Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. Remember, you’ll have brand-new customers who are less familiar with your store and inventory. According to Bluecore, 59% of Black Friday sales were made by first-time shoppers in 2020!) That’s an increase of 700% over 2020!

Strategy 104

Strategy Discount How To Retail 104

Sprout Social

OCTOBER 13, 2022

Strategic viral marketing boosts brand awareness, increases engagement and builds loyalty. The right viral content can help brands gain mega fanbases. We’ve found that the brands whose viral marketing achieves long-term, sustainable growth follow these nine principles. Facebook is critical for customer care.

How To 142

How To UGC Authentication Campaign 142

Hootsuite

APRIL 11, 2022

Retail bots are reshaping social commerce, helping brands make big dollars selling their products and services on social media. After experiencing growth in 2020, they needed to quickly scale up their customer service response times. Their “Pizza Bot” allows customers to order pizza from Facebook Messenger with only a few taps.

Retail 97

Retail FAQ How To Survey 97

Ignite Social Media

FEBRUARY 2, 2023

This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. Facebook opened to the public moving away from colleges in September of 2006. The brands we work with are typically larger brands, so that’s the background from which we speak today.

Influencer 85

Influencer Social Media Hubspot Travel 85

Keyhole.co

DECEMBER 7, 2020

– Facebook shopping – Instagram shopping – Pinterest shopping Why you need social commerce ? You can currently get this type of social shopping capability on Facebook, Instagram, and Pinterest. Twitter introduced the buy button in 2014 but then decided to ditch it in 2017. Facebook Shopping.

Social Media 80

Social Media UGC Hashtag Instagram 80

Pixlee

JANUARY 12, 2021

As of 2020, its understanding of the English language is at a whopping 95%, while word percentage error is at a minimal 4.9%, based on data from StanVentures. . If you already have a Facebook account, create an Instagram and Pinterest account, too, and take advantage of each platform’s strengths.

SEO 67

SEO Trends Marketing Mobile 67

Hootsuite

FEBRUARY 24, 2021

Questions marketers get asked often include: So do you just scroll around Facebook all day? — Hootsuite (@hootsuite) August 26, 2020. Quality content, an active presence, and personality are common characteristics among brands and influencers with large followings. — Hootsuite (@hootsuite) September 23, 2020.

Questions 141

Questions Social Media HootSuite Marketing 141

Buffer Social

JANUARY 9, 2024

However, if there’s one that specifically applies to your niche as a creator or brand, it could be worth tapping into!  The legendary half-time performance's combined star and brand power may have something to do with this.   Again, this list is comprehensive but not exhaustive.

List 96

List Social Media Content Fashion 96

Webbiquity SMM

DECEMBER 2, 2014

72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR. As one would suspect, Facebook is the most popular method for sharing interesting content. And yet…54% of brands don’t have an onsite, dedicated content director. NewsCred ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Hootsuite

NOVEMBER 2, 2023

Start free 30-day trial 63 Valentine’s Day social media posts Get ready to spread the love and make your brand stand out with these Valentine’s Day social media ideas. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. It’s seriously easy. Huckleberry Co.

Examples 88

Examples Social Media Apparel Banking 88

Buffer Social

FEBRUARY 16, 2017

We also found that 30 percent of marketers are looking to spend more time focused on Facebook video in 2017. Did you know, for example, that Facebook video receives, on average, 135 percent more organic reach than a Facebook photo? 4) Video views on Twitter grew 220X from December 2014 to December 2015 ( Twitter , 2015).

Social Media 111

Social Media Video Strategy Statistics 111