Ignite Social Media

JANUARY 6, 2020

Social networking as we know it was born in the 00s, but the last decade has seen the rise of social media’s true potential. As we look forward and wonder what’s in store for the next 10 years, let’s take a look back at what our favorite social media networks looked like in 2010. Facebook – 2010. Yes, really.)

MySpace 134

MySpace Instagram Social Networking YouTube 134

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools.

HootSuite 120

HootSuite URL Analytics Forums 120

Mindjumpers

DECEMBER 9, 2015

It’s a network of very talented people who possess great knowledge of social media in their local context – one of them being Nishanth Krish from India who shares his insights into the social media trends, prospects and challenges in India right now. 95 per cent of these users are ‘mobile-also’ users.

Social Media 100

Social Media Trends Mobile Social Networking 100

Convince & Convert

FEBRUARY 22, 2013

Andy was the engineer behind the world’s most successful Twitter campaign , which was centered around the hashtag #WantAnR8. The hashtag was actually originated by a consumer on Twitter, and Audi actually gave her the car for a weekend and filmed it, then ran a promotion on the hashtag. Is Your Brand Socially Agile?

Brands 137

Brands Film Hashtag Campaign 137

Pixlee

NOVEMBER 3, 2016

Social media data analytics is the foundation of an advanced, effective digital marketing campaign. It removes the need for marketing based on instinct alone. In order to gain insights from social data, first you'll need to establish a reliable method of social media data collection.

Data 40

Data Social Media Marketing Influencer 40

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Laurel Papworth

MAY 28, 2013

Australian CEOs are negligent in refusing to come to grips with Social Media, and their PR Media trainers are negligent in not training them to understand the impact of their communications in social networks. On Twitter, the #BoycottMyer hashtag has been used by thousands of people. Also: ABC NEWS PM [link].

Social Media 110

Social Media Insurance Training Social Networking 110

Absolute PA

APRIL 25, 2014

Products + Services Thinking outside the box with a little creativity will get you further quicker in whatever social network you use, including on Instagram. You’ll notice in Instagram that before sending an image to upload, you have the option of posting it on your other social networks. Post Consistently.

Instagram 83

Instagram Tips Hashtag Embedding 83

Socialmedia.biz

MARCH 23, 2016

But social media is critical to the modern business landscape. In fact, a full 83% of all marketers say so. What’s more, as early as 2012, social media promotion produced a “100% higher lead-to-close rate than [traditional] outbound marketing.” Simply put, Postano helps you leverage the power of the hashtag.

Social Media 63

Social Media HootSuite Hashtag Sentiment 63

Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 130

Social Media Metadata Flipboard Metrics 130

Buffer Social

JUNE 30, 2017

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. Arab Spring. Community Support during World Tragedies.

Social Media 111

Social Media MySpace Hashtag News 111

Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Social media is off limits for incentive programs, paid endorsements, contests and even certain employee social media messages. Well, relax.

Social Media 128

Social Media Reputation URL Badge 128

Convince & Convert

APRIL 16, 2015

While it’s important for brands to make use of various types of marketing channels, uploading videos directly to Facebook can greatly benefit your page. Just take the marriage equality Facebook photo or the KONY 2012 video, for example. Remember to include relevant hashtags so that you have the chance to garner even more views.

Video 60

Video Tips Facebook YouTube 60

Janet Fouts

OCTOBER 2, 2012

Founder Dalton Caldwell created this new network–known to fans as ADN– a mere 12 weeks ago as an ad-free, real-time social network. Initially the company set their fees at $50 for a year of service, but on October 1, 2012 they hit 20,000 users and lowered their prices as well as introducing an introductory month for just $5.

Twitter 131

Twitter Vimeo Notification Applications 131

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Instagram posts using at least one hashtag receive 12.6%

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Buffer Social

DECEMBER 19, 2016

Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. Facebook is more than 2x as popular as the next most-popular social network. Key takeaways for marketers.

Study 40

Study Social Media Marketing Research 40

Sprout Social

OCTOBER 9, 2018

It was founded by three VistaPrint executives (Jason Robins, Matthew Kalish, and Paul Liberman) in 2012. Let’s look at some of Draftkings best social media strategies. We’ve written before about how holding contests is a great way to generate engagement and build a follower base on all of the major social media networks.

Sports 81

Sports Social Media Engagement Compete 81

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Tips and Guides.

Tools 192

Tools Twitter Tips HootSuite 192

Waxing UnLyrical

APRIL 2, 2016

So, as the social media landscape – and the economic landscape of the country – changed, AmEx’s efforts kept pace. They broadened the scope of their efforts, they changed them up as social networks ebbed and flowed … but they didn’t give up. Creativity: Example. Element #3: Content.

Strategy 100

Strategy Case Study Collaboration Communities 100

Sprout Social

APRIL 22, 2019

Although it joined the game a bit later than some of the other popular social networks (Instagram launched on October 6, 2010 while Facebook started in 2004, Twitter in 2006 and Pinterest in January of 2010), Instagram certainly has made a name for itself in the industry. So get started with Instagram marketing for your brand today.

Instagram 111

Instagram Marketing Hashtag Statistics 111

Webbiquity SMM

DECEMBER 4, 2012

How can marketers make more productive use of their time on social networking sites? How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law?

Social Media 213

Social Media Resources Tips Policies 213

Webbiquity SMM

JULY 14, 2015

Business and consumer marketers are nearly unanimous in their belief in the importance of social media to marketing activities. Still, marketers sometimes struggle with strategy, tactics, and measurement in social media marketing. Know your market (B2B). 16 Social Media Marketing Stats.

Social Media 80

Social Media Marketing Statistics Tumblr 80

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

AUGUST 24, 2012

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Twitter hashtags are everywhere.

Social Media 115

Social Media API Training Class 115

Buffer Social

OCTOBER 1, 2018

Join 20,000+ weekly listeners for the Buffer podcast, The Science of Social Media , where we bring you the latest and greatest in social media marketing news, updates, stories, insights, and actionable takeaways. Brian : Thank you so much for tuning in to the Science of Social Media today. Let’s dive in!

Video 84

Video Facebook Instagram Groups 84

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Statistics 226

Statistics Social Media B2B Journal 226

Oktopost

AUGUST 15, 2022

2007 brought the first realistic monetization of social media platforms, with Facebook announcing the launch of the Facebook Ads platform. In the same year, Chris Messina invented the hashtag – the first method of categorizing social media posts, which then became a central feature of Twitter’s platform.

Social Media 174

Social Media MySpace Tweetdeck B2B 174

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Sprout Social

NOVEMBER 23, 2016

Marketers are under a lot of pressure to make sure their campaigns get noticed on social media. With so many businesses active across all social platforms, the content you’re publishing has to be more innovative, creative and engaging than ever. As a rule of thumb, you should avoid gimmicks and cheesy marketing ploys.

Social Media 40

Social Media Content Meme Geotagging 40

Convince & Convert

JUNE 14, 2012

Jay : Welcome back everybody to Social Pros, episode number 20 if I’m counting correctly. Next week we’ll be able to drink here on Social Pros. This week, sitting in for my pal Eric Boggs is my other pal, Jill Carlson , the marketing manager for our friends at Argyle Social. It’ll be the big 2-1.

Hashtag 116

Hashtag B2B Social Media Metrics 116