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What is Social CRM and How to Make It Work for You

Oktopost

There’s a wealth of additional information on your customers out there, voluntarily offered up on social media. Social CRM tools can solve this problem by integrating your internal customer data with the information they’re providing on social media. Social CRM: What Is It? Source: Cloudave ).

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

link] Hot In Business Why Influence Mining is the Next Gold Rush | social crm | Social Media Consulting – Convince & Convert [link] [link] Tomas Kazemekas Why Influence Mining is the Next Gold Rush – [link] [link] spiral16 RT @jaybaer: Why Influence Mining is the Next Gold Rush [link] [link] David Spinks Interesting thoughts.

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Eight Tips for Scaling Social Customer Support

Dave Fleet

Where those things aren’t the case, though, responding to concerns publicly accomplishes two things: Allows anyone watching to see your company being responsive to an issue (improves your reputation). The one:many nature of the Internet means that other people with that same issue can see the solution (scales your response).

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The Nominees for Bees Awards 2011

Mindjumpers

Best Use of a Social Media Platform. Best Reputation Management. Best Social CRM. Best Marketing Within Social Games. Best Social Media Marketing Theory. Best Use of Mobile. Best Relationship With Blogs. Best Crisis Management. Best Engagement With Customers. Best Use of Alternative Tools.

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Are Social Media Monitoring Tools Really Expensive?

agora pulse

A social media monitoring tool helps you stay in touch with your followers and listen to what people say about you and your industry. Some tools just give you the basics while others provide a more comprehensive, social CRM style solution. You can basically manage your online reputation from inside one dashboard.

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The Best in Social Media: Bees Awards Winners 2011

Mindjumpers

Best Reputation Management: Prime (Sweden). Best Use of Alternative Tools (Nominees): 180 LA (US): Best Social CRM: LBi London (UK). Best Marketing Within Social Games (Nominees): Grape (Russia). Best Relationship with Blogs (Nominees): JWT New York (US). Best Crisis Management: Weber Shandwick (US).

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Social Media Is CRM

Social Media Network Marketing

Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands.