5 Reasons Listening to Influencers Will Better Inform Your Content Strategy

Ignite Social Media

Of what use can influencers be to our brands? This is an important question, but one that rarely yields a response beyond the obvious, they have influence. Influencers Understand the Audience You Want to Target. “So Influencers Have Sizeable, Relevant Audiences.

How to Repurpose Influencer Content for Your Brand

Ignite Social Media

When it comes to asking whether or not your brand should be repurposing its influencer-generated content – there’s really no question about it. Consider Influencer Marketing First. Has your brand considered taking influencer marketing one step further?

Trending Sources

How to Partner With Social Media Influencers for the Holidays

Convince & Convert

If you’ve never dabbled in influencer marketing, it can be tricky to get started. Especially with the holidays in full swing, influencers are busier than ever. And when it comes to the rules of influencer marketing , they don’t really exist. Instagram Influencers.

Interview with Social Media Influencer: Tamara Littleton

Social Media Citizens

She regularly speaks at conferences and contributes white papers to aid learning and development within the social media industry. G: How would you define a social mediainfluencer”? G: How do you measure the influence?

Interview with Social Media Influencer: Karen Asoyan

Social Media Citizens

Socailbakers ranks MegaFon as one of the most social media-friendly Russian brands with accounts in Facebook as well as Twitter , Live Journal , YouTube and Russia’s leading national social network VKontakte. This social network was among the fastest-growing Web 2.0

Ultimate Guide to Social Media Marketing

Sprout Social

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. Choosing Your Social Networks. Set your strategy up for success right out the gate by choosing the best social networks for your brand.

7 Brands Winning Social Media During the Olympics

Simply Measured

How to Create a Conversion-Based Social Campaign Download. The Games in Rio also have the dubious distinction of being the first Games where the USOC and IOC have banned non-official partners from using Olympic footage and Olympic-themed content on social media.

UGC 56

5 Ways to Influence Shoppers on Valentine’s Day

Convince & Convert

After all, these influencers are viewed as one of the most trusted sources of information on the web and one of the most sought-after solutions for informing purchase decisions. 71% of consumers are likely to purchase an item based on social media referrals, so this is key.

UGC 29

The Future of Social Media Is Mobile. Are You Ready?

Simply Measured

This rise of smartphone use will undeniably have a huge impact on social media usage. Already 1 in 5 minutes of all digital media time is spent on social sites or in social media apps, and nearly 80% of all social media time is spent on mobile.

How to Encourage User-Generated Content on Social Media

Simply Measured

2560 1280 It’s no mystery that social media is a powerful tool when it comes to marketing your business. But with an increasing number of businesses spending top dollar on social media every month, it’s easy to feel like your social media marketing efforts are falling flat. Fortunately, one of the most effective methods of social media marketing is relatively inexpensive. That method is user-generated content (UGC).

UGC 27

Think You Can Apply a SWOT Analysis to Social Media Marketing?

agora pulse

Businesses, non-profits, and even social groups aim to stay relevant and desirable to their customers, members, and target audiences. Why apply SWOT to social media strategy? It is tempting not to have a strategy and just keep social accounts updated.

UGC 36

Why Your Brand Should Create Less Content

Convince & Convert

It’s time to audit the amount of content on your social channels. Whose voice is behind the majority of the content you share on social and in your blog? Make Rules for Your Social Media Sharing. Quick!

10 Standout Social Media Marketing Examples From 2016

Sprout Social

What social media tactics and strategies do you have planned for the new year? In order to help get those creative juices flowing, we’ve put together a list of some of the top social media marketing examples of 2016.

For These Brands, UGC Only Drives 4% Higher Engagement on Instagram

Simply Measured

According to various studies, over half (51%) of Americans trust user-generated content more than other information on a company website, and say that it influences what they buy and where they buy it from. Holiday Planning Guide for Social Marketers Download.

The Social Influence Surge—Are You Prepared?

Harp Interactive

The New Rules of Social Engagement. With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. Have you implemented social shopping functionality?

Social Media Scheduling: How to Always Be One Step Ahead

Sprout Social

While it might have been a few centuries before social media existed, the same sentiment rings true to marketers and community managers today. When you make social media scheduling a priority, you plan for the future and stay one step ahead in an industry that changes so quickly.

UGC 39

10 Ways to Kick Your Social Media Strategy into Shape in 2017

Ignite Social Media

This saying applies to all of our New Year’s resolutions – getting in shape, becoming financially stable, and yes, your social media strategy, too. Map out in writing the next 10 steps to get your social media on track this year, and you’ll be reaping that ROI before you know it.

UGC 29

How to Repurpose Your Best Social Media Content

agora pulse

Sometimes, instead of grasping at straws, your best bet is to repurpose your best performing social media content. Knowing the best ways to repurpose your best social media content is key to getting consistently good results. social media management Social Media Marketin

UGC 34

How to Run Social Media Contests That Actually Increase Revenue

Sprout Social

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement.

UGC 40

Monday Roundup: Building Influencer Relationships

Waxing UnLyrical

And building influencer relationships is one of the best ways to spread the word about your business or campaign. Ten Tips for Creating Influential Content Using Social Media. Influencer Engagement: 15 Ways to Fail & 25 Ways to WIN [eBook].

UGC 15

Three Key Reasons Why User Generated Content Works for Influencer Marketing

Talkwalker SM

Influencer marketing and user generated content (UGC) are rapidly becoming the most widely-used online marketing strategies. We also use our proprietary image recognition technology for visual social listening to understand the nature of user generated content and influencer marketing.

3 Social Media Promotions to End Your Fiscal Year

Ignite Social Media

Social promotions are an easy way to show success as you wrap up this year, and here are 3 different social media promotions that you can execute on a fairly quick turnaround. Influencers can help you efficiently reach your target audience, and expand your reach to new audiences.

UGC 14

A First-Class Guide to Social Media for Travel

Sprout Social

From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. Travel Social Media Basics: Do Your Research.

Class 32

We Interviewed 75 Top Social Media Marketers. Here’s What They’re Working On, Today

Buffer Social

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here.

List of Social Media Management Systems (SMMS)

www.web-strategist.com

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter @ mattgalloway Wow thanks, I really appreciate that. ah, the power of social media!

74% of World Cup Viewers Use Social Media During the Games

Convince & Convert

It’s no surprise that social media has become one of the most important tools for marketers to leverage during live events and sports games. Social gives brands the power to engage and influence consumers second by second. In fact, the World Cup is already prepared to be the most social sporting event ever. This recently released “Social Side of the World Cup” infographic shows that, from a poll of over 850 men and women, 74.2% Social Media Research

UGC 38

Taking Social Media Content to the Next Level

Ignite Social Media

Don’t get me wrong, it’s a definite weight off the shoulders when clients provide you with assets to optimize for their social media channels, but after creating the same kind of visuals, you start to lose that drive to be innovative. UGC is there for a reason.

22 Social Media Marketing Management Software & Services Reviewed - Online Marketing Blog

www.toprankblog.com

Social Media Marketing is no different. Over the past 6-9 months, I’ve been researching and reviewing a variety of social media management tools that help with everything from source network connections to campaign & social content management to monitoring & measurement.

The 50 User Generated Content Stats You Need to Know

Pixlee

The 50 user generated content stats that all marketers need to know in order to successfully work with brand influencers, improve brand loyalty, and increase ecommerce sales. UGC and Brand Influencers. Influencer marketing is the fastest growing channel for customer acquisition.

UGC 29

How We Grew Our Instagram Followers by 60% with User Generated Content

Buffer Social

For social media marketers managing Instagram and other social accounts this is something we all certainly strive for – Gorgeous images, a huge following, and incredible engagement from our audience. That strategy is the implementation of user generated content (UGC).

UGC 49

5 Content Marketing Trends to Put You Ahead of the Pack

Convince & Convert

Direct-to-Social Publishing. Not surprisingly, publishers are increasingly tailoring their content specifically for social platforms , thanks to fast-loading, ad-friendly editorial formats such as Snapchat Discover and Facebook Instant Articles. Dark Social and Chat.

Introducing Talkwalker Image Recognition: The Future of Social Listening

Talkwalker SM

Today, Talkwalker is making it easier for brands to harness the power of images and add a new dimension to their social listening strategy. Let’s look at a few examples of how this is going to help brands get more insights from their social data intelligence.

UGC 44

Four Key Strategies to Reclaim a Branded Social Experience

Convince & Convert

As Facebook reach declines and social networks constantly evolve, it’s time for brands to reclaim their audiences by turning their own digital properties into hubs of social activity.

UGC 41

Interview with Social Media Influencer: Tamara Littleton

Social Media Citizens

She regularly speaks at conferences and contributes white papers to aid learning and development within the social media industry. G: How would you define a social mediainfluencer”? G: How do you measure the influence?

Welcome To The Video Generation

The Realtime Report

Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency. Influencer marketing is on the precipice of exploding growth. Influencer Video Roadmap. Brand Budgets For Influencer Marketing.

Video 82

Image Recognition in Action: Kylie Jenner, Beauty Brands and the Age of User-Generated Content

Talkwalker SM

Social media users decide when, where, and how they want to engage with brands. Add a key influencer to the mix (enter Kylie Jenner) and you have a glam-perfect business strategy. Why UGC is Powerful for Beauty Brands.

UGC 19

The Best of This Summer’s Social Media

Ignite Social Media

When you’re in the world of social media, you’re likely also finishing up your summer content and campaigns. ASOS’ Influencer Splash. The post The Best of This Summer’s Social Media appeared first on Ignite Social Media - The original social media agency.

How to Transform Your Brand in 30 Days on Social

Simply Measured

What if you could transform your brand in 30 days, using the resources and skills you have as a social media marketer today? Run analysis on where your brand stands this year vs. last year on social: By engagement level, sentiment level, and business value contribution.

UGC 42

How Instagram Has Taken Over Tourism Marketing

Pixlee

But in a digital world where social media connects travelers and homebodies alike, would-be adventurers no longer have to depend on a travel agent’s recommendation for an exciting new trip. signaling the impressive global presence of this social network. Social Media Marketing

The 21 Best Content Curation Tools

Webbiquity SMM

Expert summary compilations (example: Soulati Media ). The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. A social network / curation tool for images.